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The workplace is the ideal environment for tying together management theory and practice and yet, classes in many regular management development programs are conducted away from the work site, and class sizes are so large that individual instruction is difficult to achieve. In this book, the authors seek effective ways to merge theory with workplace practice, and advocate the modular preceptor method whereby participants work together in dyads and triads with a preceptor acting as advisor and instructor. Unlike traditional management development programs which do not usually lead to behavior changes, the modular preceptor model has behavior change as the basic aim. Participants can remain at work while experiencing individualized learning, developing problem solving skills, and acquiring new knowledge which can be immediately applied to work situations. Various ways of learning, such as passive (lecture, case study, discussion) and experiential (role playing, games, sensitivity training) are examined. No single mode of learning can be comprehensive and adequate for all situations. The authors contend, however, that experiential learning is most effective for increasing the will and competence to learn and for using what is learned to change manager behavior. The purpose of the modular preceptor approach is not to present answers to specific managerial or organizational problems, but to help the participant acquire new problem definition and problem solving skills, and the confidence to apply them on the job. This book also analyzes the contribution of the behavioral sciences to the philosophies and techniques behind management instruction, and examines the role of the university in management development and the future direction of MBA programs. For anyone concerned with meaningful and effective management development, this book is an invaluable resource.
In 1946, legendary broadcaster Norman Corwin traveled to 17 countries to document the postwar world for the radio series, One World Flight. Here, recently discovered and now published for the first time, is his personal journal of that historic trip. A towering figure in broadcast history, Norman Corwin has long been known as "Radio's Poet Laureate." In the late 1930s, a creative revolution was underway in the medium. What some people still called "the wireless" was maturing from a novelty into an art form. After a ten-year career as a newspaperman, columnist, and critic--which began at the age of 17--Corwin joined the ranks of aural provocateurs such as Archibald MacLeish, Arch Oboler, and Orson Welles. Toward the end of 1944, with an Allied victory in Europe apparently assured, CBS asked Corwin to prepare a program celebrating the anticipated event. On May 8, 1945, just after the collapse of Germany, CBS aired "On a Note of Triumph," an epic aural mosaic. This program is considered to be the climax of the luminous period in radio history when writing of high merit, produced with consummate skill was nurtured and protected from commercial interference. After the broadcast, phone calls and letters of praise flooded the network, including a letter from Carl Sandburg calling "On a Note of Triumph ""one of the all the all-time great American poems." Corwin went on to win the first Wendell Willkie Award--a trip around the world sponsored by Freedom House and the Common Council for American Unity. Corwin accepted the Willkie Award on the condition it would be a working trip. He wanted the opportunity to record people in various countries and develop a series of documentaries on the state of the postwar world. CBS offered full support. The thirteen-part series, "One World Flight," aired in 1947. "Norman Corwin's One World Flight "provides the reader with an unrivaled perspective. During Corwin's travels to 17 countries in 1946, he kept a journal of his personal thoughts and observations. It was put in a drawer where it remained for decades. More than sixty years after the trip, media historian Michael Keith asked Corwin--who is now in his nineties--if he had kept a log or journal of his One World travels. He had, and his analysis of international communications still rings true today.>
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