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Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Unlike some other reproductions of classic texts (1) We have not
used OCR(Optical Character Recognition), as this leads to bad
quality books with introduced typos. (2) In books where there are
images such as portraits, maps, sketches etc We have endeavoured to
keep the quality of these images, so they represent accurately the
original artefact. Although occasionally there may be certain
imperfections with these old texts, we feel they deserve to be made
available for future generations to enjoy.
Marketing was designed to show today's social and digital students
how marketing adds value and how firms maintain and rely on value
for establishing lasting relationships with customers. The eighth
edition represents the authors' most extensive revision today,
exploring both fundamentals and new marketing influencers such as
digital, social and mobile marketing, marketing analytics, and the
psychology influencer on consumer behavior. Written in an engaging,
highly visual format with up-to-date examples throughout for
today's mobile and modern students and instructors. Accompanied by
McGraw Hill Connect (R) with SmartBook (R) 2.0, our highly
reliable, digital teaching and learning solution that embeds
learning science and award-winning adaptive tools to improve
student results as well as a robust suite of instructor resources
and a regularly updated author blog.
Retailing Management, 11th Edition, highlights the many ways the
retail industry has transformed and evolved over the past several
years. In keeping with market-leading tradition, the eleventh
edition, focuses on key strategic issues with an emphasis on
financial considerations and implementation through merchandise and
store management. Strategic and tactical issues are examined for a
broad spectrum of retailers, both large and small, domestic and
international, selling both merchandise and services. The authors
focused on five important factors that delineate outstanding
retailers: - Use of big data and analytical methods for decision
making - Social media and mobile channels for communicating with
customers and enhancing their shopping experience - Issues involved
in providing a seamless multichannel experience for customers -
Engagement in the overarching emphasis on conscious marketing and
corporate social responsibility when making business decisions -
Impact of globalization on the retail industry. The 11th edition
features new chapter content exploring "Digital Retailing" by
introducing the 7C framework, influencer marketing and discussing
AI in retailing analytics. Coverage on the impact of COVID-19
pandemic specifically retailing strategy, customer buying behavior
and supply chain management have also been added to showcase
industry disrupters. Additionally, new cases exploring Amazon's
Just Walk Out checkout technology, Wayfair's new technology to
connect with its customers, and H&M's digital strategy and has
been incorporated to ensure currency. This text is the only retail
management educational product in the market that offers an
integrated digital learning platform, McGraw Hill - Connect.
Connect allows students an interactive experience to demonstrate
understanding of the key elements through our application-based
activities, video cases, case analyses, marketing analytics
toolkits and matching questions. Keep your course current by
subscribing to the Levy/Weitz/Grewal Retailing Management blog
(http://www.theretailingmanagement.com ), which brings current
retailing management issues to your class, complete with discussion
questions.
A year on from 'Die Hard', Los Angeles cop John McClane is set to
meet up with wife Holly (Bonnie Bedelia) on Christmas Eve, this
time at Dulles airport in Washington DC. However, when terrorists
take over the airport in an attempt to rescue dictator Esperanza
(Franco Nero) from his incoming flight, it is up to McClane to
restore order and ensure that Holly's plane lands safely. Get that
sweaty vest out, and put some shoes on this time.
This edited volume provides a contemporary overview of major issues
and control strategies associated with fraud and financial crime,
including prevention, public ethics, compliance mechanisms, and law
enforcement in England and Wales. The UK – and in particular,
England & Wales - has had a number of public strategies and
plans to address fraud and financial crime, beginning (in this
edited volume) with the 2008 National Fraud Strategy and now
including, most recently, the 2020 Local Government Fraud and
Corruption strategy, the 2019 Economic Crime Plan and National
Fraud Policing Strategy, the 2018 Serious and Organised Crime
Strategy, and the 2017 Anti-Corruption Plan. All, together with a
number of past, existing, reconfigured and new institutions and
procedures, reflect a continuing collective response to emerging
issues and themes in fraud and financial crime. Frauds and
Financial Crimes: Trends, Strategic Responses and Implementation
Issues in England and Wales contributes insights about the
continuing interplay of strategic responses, priorities and
implementation in an era of budget reductions, competing local and
national agendas and a continuing absence of joined-up oversight
and ownership. Drawing on both academic and practitioner experts,
the book seeks to explore a range of important themes, including:
the gaps between strategic intentions and practice on the ground;
different approaches to the same issue; labelling of crimes as
‘organised’ and/or ‘economic’; collaborative public-private
and inter-agency approaches and problem ownership; the role of
prevention; and the translation of experience upwards and policy
downwards in development and implementation. In doing so, it seeks
to inform more effective strategic responses to fraud and financial
crime. The chapters in this book were originally published in the
journal Public Money and Management.
This book analyzes in detail how and why people become involved in
long-firm (planned bankruptcy) fraud, the similarities and
differences between long-firm fraud and other crimes, the links
between bankruptcy fraudsters and other professional and organized
criminals, the techniques that fraudsters use, and the social and
commercial relationships that exist within the operational world of
the long-firm fraudster. Extensively researched, the study uses
interviews with and documentation from businesspeople, credit
controllers, lawyers, judges, police, fraud investigators as well
as fraudsters themselves. It also makes use of extensive
documentary material from contemporary and historical police and
court records. Originally published in the 1980s, the revised
edition of this seminal work provides a substantial new
introduction written by the author to highlight the changing and
unchanging relevance of the findings for a contemporary audience,
and the ways in which fraud opportunities and the organization of
frauds have modified in the intervening years.
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