This book tells the story of Sure Start, one of the flagship programmes of the last government. It tells how Sure Start was set up, the numerous changes it went through, and how it has changed the landscape of services for all young children in England. Offering insight into the key debates on services for young children, as well as how decisions are made in a highly political context, it will be of keen interest to policy academics, senior managers of public services and all those with a keen interest in developing services for young children.

Naomi Eisenstadt and Carey Oppenheim explore the radical changes in public attitudes and public policy concerning parents and parenting. Drawing on research and their extensive experience of working at senior levels of government, they argue convincingly that a more joined-up approach is needed to improve outcomes for children: both reducing child poverty and improving parental capacity by providing better support systems.

This book tells the story of Sure Start, one of the flagship programmes of the last government. It tells how Sure Start was set up, the numerous changes it went through, and how it has changed the landscape of services for all young children in England. Offering insight into the key debates on services for young children, as well as how decisions are made in a highly political context, it will be of keen interest to policy academics, senior managers of public services and all those with a keen interest in developing services for young children.