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An analysis of the production and consumption of the communications
of "Make Poverty History," a high profile episode of social
movement protest in the UK. The book follows the campaign
throughout its lifetime and explores how attitudes towards
government and political opportunities influenced the negotiation
of communications.
There are 7,000 rare diseases affecting 6%-8% of the global
population. That's 3.5 million people in the UK alone. Yet only 200
rare diseases have approved treatments. In recent years, there has
been a surge of interest from business and social entrepreneurs in
the field of health - including looking at ways to treat rare
disease patients better and faster. This book presents some of the
latest developments in the world of rare disease entrepreneurship
from a global group of experts. It examines the topic from the
business angle, considering the drug development process and
providing case studies of successful orphan drug enterprises. It
also looks at rare diseases from the perspective of the patient,
analysing the growing rare disease patient movement, a successful
patient group that uses social enterprise techniques, and chapters
on key requirements for helping patients with rare diseases through
registries and centres of excellence. The book will be an essential
toolkit for social and business entrepreneurs who are interested in
the world of rare/orphan diseases. It has the rigour of an academic
publication, along with the clarity of a lay publication. An
original and timely book, Rare Diseases will help to add knowledge
and awareness to a vastly under-published subject.
It is increasingly clear that fifty years of international
development have done little to reduce poverty in Africa. Indeed,
more and more academics and practitioners are highlighting the
detrimental effect of traditional development - as carried out by
international agencies and NGOs - which often leads to dependency,
inefficiency, waste and poor governance. Yet there is a new
movement that is surging ahead in its attempt to reduce poverty and
generate wealth in Africa: microfranchising. Set up by pioneering
organizations such as VisionSpring and HealthStore,
microfranchising is based on one of the most successful
market-based models in Western economies: franchising. From
McDonald's to Coca-Cola, franchising has proven itself to be an
effective and replicable way of scaling up a business rapidly in
the Western context. It is only recently that members of the
growing body of social entrepreneurs have turned to the franchise
model as one of the responses to Africa's endemic economic
stagnation. And the results have been inspiring: instead of the
dependency generated by traditional charity development projects,
these new social capitalists have generated enterprise and
self-sustainability in the most challenging environments of rural
Africa. This long-needed book looks at the growth in
microfranchising as a tool to generate wealth among poor
communities in Africa. The book traces the evolution of the concept
of microfranchising, from its foundation in Western models to its
implementation in African countries today. It provides practical
steps from the world's leading experts on how to set up a
microfranchise, from recruiting franchisees, to building a brand
and a supply chain. It gives case studies of successful
microfranchises, told by the enterprises themselves. It continues
with a theoretical analysis of the place of microfranchising within
global social entrepreneurship. It ends with a look at the future
for microfranchising, with recommendations for development. Edited
by the former CEO of SolarAid, which created the Sunny Money
microfranchise, the book provides a ground-breaking set of case
studies and analysis of microfranchising for development. It brings
together academics and practitioners to provide context, analysis
and practical advice. Indeed, it provides the theory, the practical
advice and the case studies to guide any entrepreneur, NGO,
business or government interested in setting up their own
microfranchise scheme.
An analysis of the production and consumption of the communications
of Make Poverty History , a high profile episode of social movement
protest in the UK. The book follows the campaign throughout its
lifetime and explores how attitudes towards government and
political opportunities influenced the negotiation of
communications.
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