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Orphan Crops for Sustainable Food and Nutrition Security discusses
the issues, challenges, needs and opportunities related to the
promotion of orphan crops, known also as neglected and
underutilized species (NUS). The book is structured into six parts,
covering the following themes: introduction to NUS, approaches,
methods and tools for the use enhancement of NUS, integrated
conservation and use of minor millets, nutritional and food
security roles of minor millets, stakeholders and global champions,
and, building an enabling environment. Presenting a number of case
studies at the regional and country levels, the chapters cover
different but highly interlinked aspects along the value chains,
from acquisition and characterization of genetic diversity,
cultivation and harvesting to value addition, marketing,
consumption and policy for mainstreaming. Cross-cutting issues like
gender, capacity building and empowerment of vulnerable groups are
also addressed by authors. Representatives from communities,
research for development agencies and the private sector also share
their reflections on the needs for the use enhancement of NUS from
their own perspectives. This book will be of great interest to
students and scholars of food security, sustainable agriculture,
nutrition and health and development, as well as practitioners and
policymakers involved in building more resilient food and
production systems.
Orphan Crops for Sustainable Food and Nutrition Security discusses
the issues, challenges, needs and opportunities related to the
promotion of orphan crops, known also as neglected and
underutilized species (NUS). The book is structured into six parts,
covering the following themes: introduction to NUS, approaches,
methods and tools for the use enhancement of NUS, integrated
conservation and use of minor millets, nutritional and food
security roles of minor millets, stakeholders and global champions,
and, building an enabling environment. Presenting a number of case
studies at the regional and country levels, the chapters cover
different but highly interlinked aspects along the value chains,
from acquisition and characterization of genetic diversity,
cultivation and harvesting to value addition, marketing,
consumption and policy for mainstreaming. Cross-cutting issues like
gender, capacity building and empowerment of vulnerable groups are
also addressed by authors. Representatives from communities,
research for development agencies and the private sector also share
their reflections on the needs for the use enhancement of NUS from
their own perspectives. This book will be of great interest to
students and scholars of food security, sustainable agriculture,
nutrition and health and development, as well as practitioners and
policymakers involved in building more resilient food and
production systems.
Service design is the activity of utilizing resources and people to
build and sustain services that not only meet customers' needs, but
also add that little bit of magic or true competitive advantage. In
an overcrowded marketplace there is often little opportunity to
break away from the pack and influence customer perceptions;
Customer-Driven Transformation demonstrates how to use design
thinking as a driver for organizational change to translate your
vision into compelling services that will delight your customers.
How did companies like Netflix, Airbnb and Uber revolutionize
industries and win loyal followers? They started here. By thinking
about what customers need foremost, you can reinvent your value
proposition and deliver services that work. Customer-Driven
Transformation shows how to instill an outside-in approach to
strategy, moving away from management that's technology, marketing
or resource optimization-led, towards being customer-inspired and
experimental with innovation. It is a practical guide for any
business to lead a transformational programme and use design
thinking to change how services are created, ensuring they are
expertly designed, elegant in use and advance in
customer-mindedness. With ground-breaking case studies from the
likes of E.On Energy, Hyundai Motor Company and Bupa, this
cutting-edge book will empower companies to take control of
customer experience and deliver long-lasting and impactful change.
Focusing on one of the hottest management topics, it is an
inspiring read for any business leader to understand how to
reinvent their value proposition, gain market share and win
customers.
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