GIS for Business and Service Planning Edited by Paul Longley, Graham Clarke
The field of geographical information systems (GIS) is developing rapidly, finding applications in an ever-widening range of commercial contexts. This volume examines the practical use of GIS for business and service planning. It considers ways in which GIS may be customised to meet specific user requirements and tackle the applied research challenges of the late 1990s. GIS for Business and Service Planning:

• introduces the management, analysis and modelling of information within GIS and considers some of the basic problems and pitfalls that can occur in practice
• covers the major topics of geodemographics and how geographical information can be manipulated and merged into business application databases
• discusses the relative merits of customised versus proprietary solutions to business application databases
• examines the range of consultancy applications of GIS for business using international case studies, assessing how recent applications have benefited from research developments
• critically assesses GIS in the market place and evaluates different GIS strategies

Spatial Analysis: Modelling in a GIS Environment Edited by Paul Longley and Michael Batty Digital data and information are used increasingly by academics, professionals, local authorities, and government departments. Powerful new technologies, such as geographic information systems (GIS), are being developed to analyse such data, and GIS technologies are rapidly becoming part of the emergent world digital infrastructure. This book shows how computer methods of analysis and modelling, built around GIS, can be used to identify ways in which our cities and regions might be better planned and understood. The contributors to this book are all actively involved in research using geographic information systems. This book will be valuable reading for:

• Geographers, researchers, and regional analysts
• Population theorists and regional economists with interests in large-scale demographic and employment data
• Planners and policy-makers who wish to use GIS to improve their decision making
• Business analysts who wish to explore markets using the most recent advances in digital spatial data technology
• All those interested in geodemographics