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This is a book is for leaders, to aid their practice in strategy, decision making and change - it's a very practical (field) guide to foresight and foresight tools. It's aimed at leaders in manufacturing, service, non-profit, government and fourth sector organisations. Strategic Foresight is a set of skills and tools used to explore potential futures exercising your 'futures muscles' so that you are able to plan for and take advantage of these possible futures. The book first explores how we think about the future, looking at ambiguity and uncertainty and how these play a role in our ability to think into the future. It introduces a simple model of preferred thinking styles and talks about the 'baggage' and values that form our perceptions. The next section covers models, tools and maps that people will find useful for developing their own Foresight and using this knowledge to make decisions, whilst uncovering innovation and creativity to turn this Foresight knowledge to competitive advantage. This is not a comprehensive list - just a selection of the most effective tools with their use and case studies that are easy and effective to use. The next two sections cover: How to identify emerging trends; what impact they may have on your business; the strategic importance of early recognition; and how to apply the knowledge in your business. Harnessing Foresight as a spring board for innovation and creativity to develop new paradigms and take advantage of what may come. Finally, the author pulls it all together by showing how to develop a practical method of exploring potential futures in the context of your existing business in order to take robust decisions and develop strategies that help you work towards your preferred future. Case studies are interspersed throughout the book to illustrate the points made along with exercises, where appropriate, to encourage people to 'think along' with the ideas and new ways of approaching Strategic Foresight.
Here be Dragons was written in response to requests from readers of Beyond Crisis (John Wiley, 2010), which introduced the "Cycle of Renewal". Readers wanted to know what the Cycle of Renewal looked like "on the ground"; how would you get started? How would you decide which tools to use? Who would do the work? What would it look like on a daily basis? And, most importantly, what impact would you see on business performance? Here be Dragons addresses these questions in two ways. The first, The Columbus Project, describes the journey taken by a fictional organisation (FutureParts Vehicle Supplies) which was set the challenge of renewing itself. The staff of FutureParts are entirely fictional, but they represent some of the characters and organisational structures that form the context for change in many organisations. The story illustrates some of the common hurdles and tools, so that business leaders may recognise some of the characteristics of what works and what does not as they spearhead organisational change. The second part of the book is a Pilot's Guide to the tools which the Columbus Project used to help the business renew itself. The tools are designed to enhance the ability to think long term while being effective in the short term - balancing the paradoxes leaders face on a daily basis. Both parts focus pragmatically on why each tool should be used, when and how they should be used, together with the results to expect and how each fits into the Cycle of Renewal.
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