This book is for everyone who needs to write copy that sells - including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming "salesy" can be tough, but is an essential skill. How To Write Copy That Sells supplies specific copywriting techniques for everything from email marketing, web sites, and social media, to traditional media ads and direct mail.

False beliefs about money so often rob us of our best opportunity to serve God, to love people, and to steward the wealth He gives us. Our cultural programming has embedded deep within us wrong ideas about wealth, money, and morality. These wrong ideas, and not greed or avarice, are the biggest source of poverty in the world. In Permission to Prosper, Ray Edwards offers three startling premises. First, God has promised you prosperity. Second, God has a purpose behind this prosperity (and it is not necessarily that you give all your money away). And third, the practice of prosperity is a spiritual activity. Not only do you have permission to prosper, but you also have a mandate to multiply. Permission to Prosper gives you the confidence and the keys to do just that.

Many companies and managers fall back on traditional/standardized training events when trying to improve upon broad areas that can't really be managed, such as change, time, and stress - Mary Hladio knows that these approaches don't work and the numbers prove she's right. Research* shows that while a majority of employees (80+ percent) are generally satisfied with their current positions, less than 70 percent feel passion and excitement for their job, and just over half feel tuned in at work - that's a 30 percent drop-off between satisfaction and engagement. To properly influence culture in a way that results in better engagement, business owners and company executives must first understand what optimal engagement would look like in their company and that's what Developing Leaders is all about. It is not simply designed to show people the problems with their current approaches, but to provide workable solutions, and a blueprint for how to link a company's development objectives to their corporate strategy as a precursor to creating any developmental plan. * Society for Human Resource Management - 2011