When heritage becomes a commodity, when culture is instrumental in driving tourism, and when individuals assert ownership over either, social, ideological, political, and economic motivations intertwine. Bestowing value on "culture" is itself a culturally rooted act, and the essays gathered in Culture and Value focus on the motivations and value regimes people in particular times and contexts have generated to enhance the visibility and prestige of cultural practices, narratives, and artifacts. This collection of essays by noted folklorist Regina F. Bendix, offers a personal record of the unfolding scholarly debate regarding value in the studies of tourism, heritage, and cultural property. Written over the course of several decades, Bendix's case studies and theoretical contributions chronicle the growing and transforming ways in which ethnographic scholarship has observed social actors generating value when carrying culture to market, enhancing value in inventing protective and restorative regimes for culture, and securing the potential for both in devising property rights. Bendix's work makes a case for a reflexive awareness of the changing scholarly paradigms that inform scholars' research contributions.

The essays in this volume present deeply contextualized cases of sensory experience.They link senses to each other and to event, sentiment, emplacement, identity, and the ongoing shaping of social life. In doing so, they make a strong joint case for the importance of taking the senses seriously, not in isolation but as integral elements of culture and interaction. (Donald Brenneis)

"Regina Bendix" is a researcher at the University of Goettingen (Germany). "Donald Brenneis" is a researcher at the University of California, Santa Cruz.

Disorder and order are among the principles through which the articles in this issue are connected. Peter Jan Margry grasps the exuberant excesses surrounding the Dutch monarchs birthday with the term mobocracy and sees in the suspension of rules a means to reconcile Dutch republicanism with the anachronism of a monarchical system. Ongoing disorder of a rather different nature is experienced by migrant workers from Poland in Denmark. Niels Jul Nielsen and Marie Sandberg accompany them at work and in their different home settings and analyse the divergent interplay of the Polish labour niche and family dynamics on different constructions of orderly work conditions. Stefan Groth uncovers the structuring power of new tools and events to measure performance in recreational cycling; competitive norms are shown to permeate a leisure activity. Old age, too, is not free from the structuring arm of social and health regimes. Through his analysis of billiards a game favoured by the older men he studies Aske Juul Lassen critiques aging policies striving to activate the elderly and overlooking the rhythms inherent to a traditional game and activity. The issue concludes with Tuuli Lahdesmakis comparison of how local heritage actors choose to narrate the transnationally launched European Heritage Label. Within an initiative to foster Europeanization, she finds actors formulating European identities in different moulds.

Ethnicized border economies and tourist emotions, urban witchcraft and working lives, predictive genetic testing and vaccination programmes - the present issue of Ethnologia Europaea assembles a range of topics that demonstrate the vitality of the field in highly diverse arenas. David Picard probes the personal transformations of Germans touring the Indian Ocean island of La Reunion. Shifts and continuities in the border economies of the sub-Carpathian Hungarian social world are explored in Anne Marie Losonczy's contribution. Manuela Cunha and Jean-Yves Durand examine vaccine acceptability and the production of dissent as it emerges in routine vaccination in French and Portuguese settings, whereas Niclas Hagen traces the impact of potential genetic knowledge, taking a case of Huntington's disease as his point of departure. Scrutinizing the diversity of work lives, Irene Gotz questions the viability of the term post-Fordism in the new ethnography of work. Victoria Hegner analyses the ways in which neo-pagan witches interact with urban terrain. Finally, Carina Ren and Morten Krogh Petersen take a look at the sprouting cross-fertilizations between ethnology and Actor-Network Theory and how these intersections impact the study of culture.

Shifts, both visible and imperceptible, are a common denominator of the papers gathered in this issue of Ethnologia Europaea. The increasing diversification of religious manifestations in civil society is analysed by Peter Jan Margry, while Mats Lindqvist traces the impact of transnational business practices in the Baltic forest. Luis Silva questions the effect of the heritage regime on individuals working with and living in Portuguese dwellings turned patrimony. The adjustments to life that an individual body and mind must undergo following an organ transplantation are documented by a team led by Katrin Amelang. Each of these papers profits from emerging or recently established analytic interests and topoi in cultural research. The final paper in this issue turns to shifts and reactions within scholarship itself, as Anna Malewska-Szalygin uses her fieldwork in Poland to question some anthropological tenets current in work on post-socialist societies.

When heritage becomes a commodity, when culture is instrumental in driving tourism, and when individuals assert ownership over either, social, ideological, political, and economic motivations intertwine. Bestowing value on "culture" is itself a culturally rooted act, and the essays gathered in Culture and Value focus on the motivations and value regimes people in particular times and contexts have generated to enhance the visibility and prestige of cultural practices, narratives, and artifacts. This collection of essays by noted folklorist Regina F. Bendix, offers a personal record of the unfolding scholarly debate regarding value in the studies of tourism, heritage, and cultural property. Written over the course of several decades, Bendix's case studies and theoretical contributions chronicle the growing and transforming ways in which ethnographic scholarship has observed social actors generating value when carrying culture to market, enhancing value in inventing protective and restorative regimes for culture, and securing the potential for both in devising property rights. Bendix's work makes a case for a reflexive awareness of the changing scholarly paradigms that inform scholars' research contributions.