Knowledge management (KM) is about managing the lifecycle of knowledge consisting of creating, storing, sharing and applying knowledge. Two main approaches towards KM are codification and personalization. The first focuses on capturing knowledge using technology and the latter on the process of socializing for sharing and creating knowledge. Social media are becoming very popular as individuals and also organizations learn how to use it. The primary applications of social media in a business context are marketing and recruitment. But there is also a huge potential for knowledge management in these organizations. For example, wikis can be used to collect organizational knowledge and social networking tools, which leads to exchanging new ideas and innovation. The interesting part of social media is that, by using them, one immediately starts to generate content that can be useful for the organization. Hence, they naturally combine the codification and personalisation approaches to KM. This book aims to provide an overview of new and innovative applications of social media and to report challenges that need to be solved. One example is the watering down of knowledge as a result of the use of organizational social media (Von Krogh, 2012).

Knowledge management (KM) is about managing the lifecycle of knowledge consisting of creating, storing, sharing and applying knowledge. Two main approaches towards KM are codification and personalization. The first focuses on capturing knowledge using technology and the latter on the process of socializing for sharing and creating knowledge. Social media are becoming very popular as individuals and also organizations learn how to use it. The primary applications of social media in a business context are marketing and recruitment. But there is also a huge potential for knowledge management in these organizations. For example, wikis can be used to collect organizational knowledge and social networking tools, which leads to exchanging new ideas and innovation. The interesting part of social media is that, by using them, one immediately starts to generate content that can be useful for the organization. Hence, they naturally combine the codification and personalisation approaches to KM. This book aims to provide an overview of new and innovative applications of social media and to report challenges that need to be solved. One example is the watering down of knowledge as a result of the use of organizational social media (Von Krogh, 2012).

Knowledge Management in Organizations is the most comprehensive and critical textbook on the subject. Encompassing a number of perspectives - including organizational behaviour, HRM, systems, and sociocultural factors - the text introduces the concept of knowledge before examining how it can be effectively managed within the organizations in which we work. The international author team ensure the broad theoretical coverage is brought to life with practical illustrations and case studies exploring topics such as knowledge sharing via social media, knowledge transfer in different cultural contexts, and the interaction of leadership, culture, and knowledge management in Australian SMEs. Examples are diverse, international, and highly relevant to each chapter, showcasing the significance of knowledge management in all types of organizational settings. 'Time to Reflect' boxes, review and discussion questions, and a question or activity to accompany every illustration and case study ensure students are challenged to engage with the subject critically and reflectively. Despite the critical approach and depth of coverage, the text remains accessible through its widely praised writing style, coherent structure, in-chapter definition boxes, and manageable size. This book is accompanied by a selection of online resources: For students: Extra online cases Web links to additional resources and relevant websites Extension questions For lecturers: Suggested exam questions Suggested essay/coursework questions Suggestions for classroom activities Figures and tables from the book