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How can you communicate effectively and create meaningful
interactions in an increasingly digital world? By teaching. In Make
Yourself Clear, educational experts and entrepreneurs Reshan
Richards and Stephen J. Valentine explain the many parallels
between teaching and business and offer companies, both large and
small, concrete advice for building the teaching capacity of their
salespeople, leaders, service professionals, and trainers. The rise
of digital communications has led to three emergent, often
problematic, forces: automation, an increase in the speed and
volume of information transfer, and an unmet need for people to
feel more than satisfied in their interpersonal transactions,
particularly between sellers and consumers. Through a mix of
research, anecdotes, case studies, and theoretical speculation,
this book equips readers to build understanding within their
current and future audiences by leveraging the tools, methods, and
mindsets used by successful teachers. You will be equipped to
understand others better, and in turn, to be better understood.
Make Yourself Clear is not prescriptive, nor does it suggest rigid
steps, pillars, or frameworks. Instead, it provides immediately
recognizable and relatable context, suggesting actions that can be
tried, measured, tested, and iterated upon in any communication
context that involves the exchange of information and ideas. Ground
your business communications in proven techniques Profit from
expert instruction given by those who have helped thousands of
readers and workshop students Develop your sales career by applying
effective teaching practices to customer and colleague interactions
For educators, adopt the latest best practices into your teaching
style Backed by thorough research and extensive real-world testing,
Make Yourself Clear opens a door to more productive communication
and more effective interactions. It offers compelling and relevant
insights to longtime fans of the work of Richards and Valentine and
newcomers alike, leading to real and lasting benefits.
An organizational approach to more effective school leadership,
online and off Leadership, especially in a school setting, is too
important to be merely intuitive. In this generous book, Steve and
Reshan outline a new way of thinking for a new kind of leader.
Recommended. Seth Godin, author of What to Do When it s Your Turn
(and it s Always Your Turn) "If you're a school leader, Blending
Leadership is the book you need to guide your thinking in today's
increasingly networked educational environment. Your students and
staff may have varying degrees of comfort with technology, but this
book will give you solid guidance on how to lead them both online
and offline and chart a path to the future. Daniel H. Pink, author
of Drive Blending Leadership provides all school leaders with a
unique approach to utilizing technology for more effective learning
and leadership. As the online aspects of schools become just as
important as their brick-and-mortar counterparts, leaders must be
as effective screen-to-screen as they are face-to-face. Drawing
from research, experience, and real-world examples, this book
explores and unpacks six core beliefs necessary for the blended
leader to succeed. Between email, websites, apps, updates, tweets,
attachments, infographics, YouTube, and unceasing notifications,
most people are inundated with digital detritus, and they either
grow to ignore it or get swept under it. Effective blended leaders
see these distractions as spurs to action, models, test cases,
remixable commodities, and learning opportunities. Blending
Leadership gives you the perspective you need to excel and the
knowledge to leverage the tools at your disposal.
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