The first major publication on the life and work of America's celebrated mid-century modern graphic designer. Rudolph de Harak (1924-2002) is one of the most influential modern graphic designers of the mid-20th century. This beautifully produced, comprehensive monograph is the first and only major publication devoted to this fascinating and significant figure and provides an in-depth account of de Harak's life and work. From his early years in Los Angeles to his success as a design consultant and educator in New York City, de Harak brought huge inventiveness to everything he designed, from record covers to book jackets, from furniture to exhibitions. De Harak's work was influenced by early modernist masters, such as Will Burtin, Gyoergy Kepes, Alvin Lustig, and Max Bill, as well as by the rigour, simplicity and rationalism of the International Style, Abstract Expressionism, Op Art and Pop Art. Graphic design guru Steven Heller says, 'Rudy de Harak is a solid link between American and Swiss modernism. He was an exemplar of minimalist form with a conceptual content. A book on his life and work is sorely needed and long overdue.' Organized chronologically into six chapters that cover de Harak's life and career from 1924 through to 2002, each supported by sidebars on the designers, architects and art movements that have influenced his work, Rudolph de Harak Graphic Designer: Rational Simplicity documents de Harak's pioneering and prolific fifty-year career in graphic design, environment and experiential design, industrial design, furniture design, posters, books and magazines for a wide range of clients, including the Metropolitan Museum of Art, Cummins Engine Company, McGraw-Hill Publishers, and many others.

Dr. Richard Polin's Neonatology Questions and Controversies series highlights the toughest challenges facing physicians and care providers in clinical practice, offering trustworthy guidance on up-to-date diagnostic and treatment options in the field. In each title of this 7-volume series, renowned experts address the clinical problems of greatest concern to today's practitioners, helping you provide optimal, evidence-based care to every patient.Each thoroughly updated, full-color, new edition of Neonatology Questions and Controversies: Provides a clear management strategy for common and rare neonatal disorders, offering guidance based on the most up-to-date understanding of underlying pathophysiology. Places emphasis on controversial areas that can entail different approaches. Features the most current clinical information throughout, including numerous new chapters that keep you up to date. Highlights gaps in knowledge that should serve as a strong stimulus for future research. Utilizes a consistent chapter organization to help you find information quickly and easily, and contains numerous charts, graphs, radiographic images, and photographs throughout. Offers the most authoritative advice available from world-class neonatologists who share their knowledge of new trends and developments in neonatal care. These experts have spent their careers listening, learning, questioning, and teaching to ensure they stay at the top of their field and teach others along the way. An eBook version is included with purchase. The eBook allows you to access all of the text, figures, and references, with the ability to search, customize your content, make notes and highlights, and have content read aloud. The 7-volume Neonatology Questions and Controversies series includes online access that allows you to search across all titles! Gastroenterology and Nutrition Hematology and Transfusion Medicine Neonatal Hemodynamics Infectious Disease, Immunology, and Pharmacology Renal, Fluid, and Electrolyte Disorders Neurology The Newborn Lung

The Language of Graphic Design provides design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, graphic design: what they are, why they are important, and how to use them effectively. To communicate in a new language, you first have to gain a complete understanding of its fundamentals; the ABC's of that language-definitions, functions, and usage. This book provides provides just these fundamentals for the language of graphic design, including chapters on symmetry, asymmetry, tone, contrast, proportion, and typography. Organized by the building blocks of the graphic design language, this reference includes work by some of the most successful and renowned practitioners from around the world and explains how they have applied these fundamental principles to their work. By examining both student and professional work, this comprehensive handbook is a more meaningful, memorable, and inspiring reference tool for novice design students, as well as young designers starting their careers.

In recognizing its 40th anniversary, Archigraphia Redux pays tribute to Archigraphia: Architectural and Environmental Graphics (Graphis, 1976) by Walter Herdeg (1908-1995), founder and editor of Graphis Magazine, and looks ahead to celebrate the breadth of architectural and environmental graphic design in the 21st century. Today's graphic designers are charged with furthering the story of a building or space and having that story connect with a diverse and varied audience. Whether as simple as a building sign for a corporation or commercial tenant or as extensive as a wayfinding sign system, environmental graphics reinforce a sense of place and allow us to respond to the built environment in a much more immediate, emotional, and memorable way than ever before. The built environment that we experience in our everyday lives continually relies upon graphic design to communicate information and identity, shape our overall perception and memory of a sense of place, and ultimately enliven, enrich, and humanize our lives. This new volume, features the same six chapters as the original--Pictograms and Symbols, Vehicular Sign Systems, Visual Guidance and Wayfinding Systems, Building Facades and Storefronts, Supergraphics and Animated Surfaces, and Transportation and Vehicle Graphics. A new seventh chapter covers New Approaches and Digital Technologies. Each chapter includes an introductory essay by authorities on each subject covered--Tom Geismar (United States), Ronald Shakespear (Argentina), Alex Wood (United Kingdom), Masaaki Hiromura (Japan), Paula Scher (United States), Peter Knapp (United Kingdom), and Nik Hafermaas (United States). Over 150 designers, architects, interior designers, landscape architects, and artists from over 40 countries are represented throughout the book.

This innovative volume is the first to provide the design student, practitioner, and educator with an invaluable comprehensive reference of visual and narrative material that illustrates and evaluates the unique and important history surrounding graphic design and architecture. Graphic Design and Architecture, A 20th Century History closely examines the relationship between typography, image, symbolism, and the built environment by exploring principal themes, major technological developments, important manufacturers, and pioneering designers over the last 100 years. It is a complete resource that belongs on every designer's bookshelf.

This book is to help every reader understand that the Bible is Gods love letter that is the very key for everyone of us to live the most blessed life today and reaping the greatest rewards that has eternal value. We may often know what to do when we follow His word, but may not understand how to apply the principles most effectively to make the most of His Word. With this book, I am passionate that people all over would be more blessed to get more out of Gods word for their benefit now and for all eternity. To live the blessed life and be prepared to be eternally blessed, we need to gain understanding on how to get the most of His word, how to effectively apply it to our lives, understand who our real enemy is in order to live the victorious life and feed fully on His word, which is what I hope to impart to you. I am hoping this book identifies to you in a very real way, that the Bible is His hearts cry to instruct us on how to live the abundant life which He longs for us to live.