Denton and Woodward provide a newly updated revision of their classic in political communication. This pioneering text provides a systematic and comprehensive analysis of the role and function of communication in American politics.

A synthesis of some of the best writing in political communication from the fields of communication, political science, journalism, and history, this edition features completely new chapters on the topics of campaign management, congressional campaigns, politics and popular culture, and unofficial Washington. This edition also reflects updated sources and recent examples. Students and scholars in the fields of communication, political science, political sociology, and contemporary American political history will find this text invaluable.

Many scholars call the Persian Gulf conflict the first "prime-time war." Certainly, the technologies, strategies, and skills of the military in managing the public agenda were equal to those of the television networks and major print organizations. The Media and the Persian Gulf War focuses on the processes and effects of the media, both leading up to and during the "mother of all battles" in 1990 and 1991. Broad in scope and varied in methodologies, the chapters span the media of television, radio, print, and film. Chapters discuss such specific topics as the relationship between the press and the censoring military, CNN's and C-SPAN's coverage, how talk radio and television covered the war, the media's depiction of women in the military, the Gulf War as a referent in advertising, and how popular culture legitimized the war. This work will be an important resource for scholars in political and mass communication, popular culture, and political science.

Beginning in the 1970s, the public has turned to the media for information and guidance in selecting their presidents. Television has become the primary means of getting to know the issues and candidates. This monograph examines the mediazation of the U.S. presidency, as exemplified by President Reagan's role as the great communicator. Specifically, Denton analyzes the use of television as an instrument of image-making and governing, the role of the media in contemporary politics, the impact of television on presidential politics, and the future of the presidency in the age of television. Scholars of communications studies, political science, and American politics will welcome this critical analysis of the primetime presidency.

This book explores the social and political implications of what the authors identify as the decline of the social contract in America and the rise of a citizenry that has become self-centered, entitled, and independent. For nearly two decades, America has been in a "cultural war" over moral values and social issues, becoming a divided nation geographically, politically, socially, and morally. We are witnessing the decline of American Democracy, the authors argue, resulting from the erosion of the idea of the social contract. Especially since the "baby boomers," each successive generation has emphasized personal license to the exclusion of service, social integration, and the common good. With the social contact, the larger general will becomes the means of establishing reciprocal rights and duties, privileges, and responsibilities as a basis of the state. The balkanization of America has changed the role of government from one of oversight to one of dependency, where individual freedom and responsibility are sacrificed for group equality. This book examines the conditions of this social fragmentation, and offers ideas of an American Renaissance predicated on communicative idealism.

This book explores the social and political implications of what the authors identify as the decline of the social contract in America and the rise of a citizenry that has become self-centered, entitled, and independent. For nearly two decades, America has been in a "cultural war" over moral values and social issues, becoming a divided nation geographically, politically, socially, and morally. We are witnessing the decline of American Democracy, the authors argue, resulting from the erosion of the idea of the social contract. Especially since the "baby boomers," each successive generation has emphasized personal license to the exclusion of service, social integration, and the common good. With the social contact, the larger general will becomes the means of establishing reciprocal rights and duties, privileges, and responsibilities as a basis of the state. The balkanization of America has changed the role of government from one of oversight to one of dependency, where individual freedom and responsibility are sacrificed for group equality. This book examines the conditions of this social fragmentation, and offers ideas of an American Renaissance predicated on communicative idealism.

This volume focuses on the 2016 Presidential campaign from a communication perspective, with each chapter considering a specific area of political campaign communication and practice. The first section includes chapters on the early candidate nomination campaigns, the nominating conventions, the debates, political advertising and new media technologies. The second section provides studies of critical topics and issues of the campaign to include chapters on candidate persona, issues of gender, wedge issues and scandal. The final section provides an overview of the election with chapters focusing on explaining the vote and impact of new campaign finance laws and regulations in the 2016 election. All the contributors are accomplished scholars in their areas of analysis. Students, scholars and general readers will find the volume offers a comprehensive overview of the historic 2016 presidential campaign.