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Social groups form an important part of our daily lives. Within
these groups pressures exist which encourage the individual to
comply with the group's viewpoint. This influence, which creates
social conformity, is known as 'majority influence' and is the
dominant process of social control. However, there also exists a
'minority influence', which emerges from a small subsection of the
group and is a dynamic force for social change. Minority Influence
and Innovation seeks to identify the conditions under which
minority influence can prevail, to change established norms,
stimulate original thinking and help us to see the world in new
ways. With chapters written by a range of expert contributors,
areas of discussion include: processes and theoretical issues the
factors which affect majority and minority influence interactions
between majority and minority group members This book offers a
thorough evaluation of the most important current developments
within this field and presents consideration of the issues that
will be at the forefront of future research. As such it will be of
interest to theorists and practitioners working in social
psychology.
Through its clear presentation of the basic concepts, this book
quickly enables the reader to understand front-line research
papers. It describes the principles of the electrophoresis of
nucleic acids through agarose and polyacrylamide gels without
resort to complicated protocols and recipes.
The synthesis of proteins from 20 or so constituent amino acids
according to a strictly defined code with an accuracy of better
than 1 in 10,000 at most loca tions is arguably the most complex
task performed by cells. Protein Synthesis collects together
methods and protocols covering a range of different approaches
towards understanding how the cellular machinery accomplishes this
task and how these ftinctions might be harnessed by the
biotechnology industry to generate novel and useful proteins. The
era in which the components of the translational machinery were
being catalogued is over. This volume gathers together protocols
that focus on preserving and describing the dynamic function as
closely as possible. The need to understand exactly how ribosomes
are positioned on messages or where tRNA molecules, translation
factors, or control proteins are bound, has been appreciated by
many of the authors. Several chapters that explore the fidelity and
processivity of translation reflect this belief. Moreover, the
fundamental importance of rRNA at the heart of the ribosome is a
strong theme in a number of the protocols. These articles include
in vitro and in vivo systems from bacterial, fungal, plant, and
animal systems. Overall, Protein Synthesis might be characterized
by the novelty of the approaches employed to illuminate the inner
workings of the protein synthetic machinery as well as by the
inventiveness of the attempts to harness these reactions for
biotechnological applications."
The synthesis of proteins from 20 or so constituent amino acids
according to a strictly defined code with an accuracy of better
than 1 in 10,000 at most loca tions is arguably the most complex
task performed by cells. Protein Synthesis collects together
methods and protocols covering a range of different approaches
towards understanding how the cellular machinery accomplishes this
task and how these ftinctions might be harnessed by the
biotechnology industry to generate novel and useful proteins. The
era in which the components of the translational machinery were
being catalogued is over. This volume gathers together protocols
that focus on preserving and describing the dynamic function as
closely as possible. The need to understand exactly how ribosomes
are positioned on messages or where tRNA molecules, translation
factors, or control proteins are bound, has been appreciated by
many of the authors. Several chapters that explore the fidelity and
processivity of translation reflect this belief. Moreover, the
fundamental importance of rRNA at the heart of the ribosome is a
strong theme in a number of the protocols. These articles include
in vitro and in vivo systems from bacterial, fungal, plant, and
animal systems. Overall, Protein Synthesis might be characterized
by the novelty of the approaches employed to illuminate the inner
workings of the protein synthetic machinery as well as by the
inventiveness of the attempts to harness these reactions for
biotechnological applications."
In 1923 fourteen-year-old Perfecta makes the decision she won't be
perfect any more. A face-off with her father, Primitivo, the
sheriff of the small Northern New Mexico town, seems to do the
trick. But what now, with her mother never leaving the rocking
chair at the front window and her father ignoring her? Surely even
their harsh Catholic God doesn't think that dancing, smiling and
laughing are sins? But Perfecta knows that falling in love with the
twenty-two-year-old blue-eyed Presbyterian Isaac Martinez is a sin.
When Isaac leaves for California, she promises to wait for him. But
has she escaped one prison only to be trapped by another?
Rosarita is tired of all these religious wars and the politics and
the manipulative newscasts. She creates her own faith-one in which
ALL religions work together to save the earth. But things don't
always go as planned, and The Great Creator calls a meeting of all
the deities - STATUS CRITICAL. Will they be able to save the earth
from the mishaps of four temperamental goddesses? Or will the
residents of Earth cause the whole plan to crumble? Robin Martinez
Rice, author of Imperfect and Sisters in Pieces has created a funny
little tale of doom and gloom. No matter what you believe in, you
will find something in this story to make you spit, laugh, or
groan. www.robinmartinezrice.com
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