Introducing Metaphor provides an excellent introduction to the theory and applications of metaphor in text analysis. Beginning with an overview of the basic concepts of literal and non-literal language, the book then progresses to areas such as multiword metaphor and psycholinguistic processing. The authors then proceed to demonstrate how metaphor is used in various kinds of writing, including literature, journalism from the United Kingdom, the United States and Australia, showing that metaphor can be used to mediate political opinion. Moon and Murray also examine metaphor in relation to lifestyle, health and food and relate these examples back to the theory of metaphor and ideology. A much needed introductory text, Introducing Metaphor will provide students with a clear overview of the key areas in this widely studied subject and includes a conclusion looking at researching metaphor, a glossary, and annotated further reading.

"Introducing Metaphor" is an accessible introduction to the different ways in which metaphor permeates all areas of language, and other methods of communication, covering both theoretical and practical approaches to the analysis of texts.
Combining a variety of approaches to this widely studied subject, the book provides a thorough grounding in metaphor and word meaning, theories on the processing and understanding of metaphorical language, and metaphor in other languages and translation.
Moon and Knowles draw on a wide selection of examples to explore metaphor in relation to text, discourse and society. Linguistic metaphor and literary metaphor are examined in a range of contexts such as politics, sport and advertising, while literary metaphor is demonstrated through authentic extracts from fiction and poetry. A final section covering non-verbal metaphor looks at metaphor in art, cinema and music, further demonstrating metaphor theory in practice.
Featuring suggestions for further reading on topics in each chapter, and an appendix for small-scale research investigations on metaphor, Introducing Metaphor will be invaluable to undergraduate students of English Language, Linguistics and Literature.

This is a text-based study of fixed expressions, or idioms. Rosamund Moon's central argument is that fixed expressions can only be fully understood if they are considered in the context of the texts in which they occur. She examines several thousand fixed expressions and how they are being used in current English. She argues that examination of the corpus raises questions about many received ideas on fixed expressions and idioms, and suggests that new, use-centred, models are required.