* A practical guide for students in writing classes of all kinds: creative writing, professional writing and academic writing; * Covers writing for online publication including social media as well as the most common documents in university and writing-reliant workplaces; * Provides extensive practical examples, exercises, activities and quizzes, as well as online resources including video interviews with the top grammarians in the world

* A practical guide for students in writing classes of all kinds: creative writing, professional writing and academic writing; * Covers writing for online publication including social media as well as the most common documents in university and writing-reliant workplaces; * Provides extensive practical examples, exercises, activities and quizzes, as well as online resources including video interviews with the top grammarians in the world

The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing. Busy executives and other writers in organisations, who may spend between 30 and 80 per cent of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book will enable executives to write confidently, competently, and persuasively. High quality output is crucial to a company's image and to a professional's own career advancement. Errors in a document can prove expensive. The Professional Writing Guide is an indispensable and accessible reference tool as well as a comprehensive style manual for writers who wish to avoid those expensive mistakes and make a positive impression. Written by two long-term professional writing educators with extensive experience of consulting to Australian business and industry, this lively and highly practical book features workable, reliable, and powerful strategies that can be used to systematically eliminate the writing problems of organisational writers.

The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing.Busy executives and other writers in organisations, who may spend between 30 and 80 per cent of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book will enable executives to write confidently, competently, and persuasively.High quality output is crucial to a company's image and to a professional's own career advancement. Errors in a document can prove expensive. The Professional Writing Guide is an indispensable and accessible reference tool as well as a comprehensive style manual for writers who wish to avoid those expensive mistakes and make a positive impression.Written by two long-term professional writing educators with extensive experience of consulting to Australian business and industry, this lively and highly practical book features workable, reliable, and powerful strategies that can be used to systematically eliminate the writing problems of organisational writers.