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Marketing Management - Pearson New International Edition (Paperback, 4th edition): Russ Winer, Ravi Dhar Marketing Management - Pearson New International Edition (Paperback, 4th edition)
Russ Winer, Ravi Dhar
R2,190 Discovery Miles 21 900
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Ships in 10 - 15 working days

For undergraduate and graduate Marketing Management courses. Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Marketing Management reflects the dynamic environment inhabited by today's marketers, helping readers understand this increasingly global marketplace and the impact of technology on making strategic marketing decisions. Its modern, strategy-based approach covers critical, fundamental topics required for professional success. The fourth edition features Ravi Dahr of Yale University-one of the world's leading scholars in behavioral decision-making-as a new coauthor.

30th Medical Group, U.S. Army, in Landstuhl and Ludwigsburg - February 1955 - February 1957 (Paperback): James Clifton Russ 30th Medical Group, U.S. Army, in Landstuhl and Ludwigsburg - February 1955 - February 1957 (Paperback)
James Clifton Russ; Teresa Russ Winer
R280 Discovery Miles 2 800
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