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The definitive guide to mastering the essentials behind making,
marketing and promoting product to the world's fastest-growing,
most exciting entertainment business-the $13.5 billion computer and
videogame industry-is finally here. Everything you need to play
with the pros is right at your fingertips. LEARN TO: TOP THE CHARTS
MAKE HEADLINES IMPROVE REVIEW SCORES INSPIRE MILLIONS OF FANS
ENHANCE JOB PERFORMANCE INCLUDES: IN-DEPTH HOW-TO'S EXPERT ADVICE
HANDS-ON FEEDBACK PROVEN TIPS CEO-LEVEL INSIGHT
High-tech devices, cloud apps, and social networks are now vital
communications tools _ but what does your business need to know to
successfully connect with todayIs customer, and manage its online
reputation? And what key rules should working professionals follow
when interacting, sharing info, or job hunting online? You'll find
answers in The Business Etiquette Bible - a complete guide to
modern manners, which reveals how to effectively communicate with +
engage others online. Providing new rules for personal and
corporate communications, it offers best practices for connecting
in an era where our online presence defines us, including crucial
insights for managing websites, blogs, social media efforts,
marketing/ad campaigns, e-mails, job searches and more. Features:
New Rules for Online Communications Public Relations (PR), Social
Media, and Marketing Strategy Guides Online Career/Job Hunting Tips
Expert Advice: Managing an Online Reputation High-Tech Etiquette
Primers
Social networks such as Facebook, Snapchat, and Instagram have
completely changed the way that parents and kids share information
and interact online. But with so many different new services and
features emerging, how can you stay ahead of this ever-changing
technology - and keep your family safe? The ultimate guide to
navigating today's quickly-evolving social media landscape, The
Modern Parent's Guide to Facebook and Social Networks decodes the
world of social networking for today's family. Featuring: - Expert
Tips and Tricks: How to Keep Kids Safe on Social Networks - Ways to
Protect Your Privacy and Online Identity - Comprehensive Guides -
Today's Most Popular Social Media Services - Inside Advice: Online
Safety, Privacy, Digital Citizenship and More - Addressing Common
Threats - Cyberbullying, Harassment, Identity Theft, etc. -
Benefits and Dangers: Key Social Media Facts and Insights
For today's kids, technology is now an essential and everyday part
of childhood and household life. A sweeping guide to the world of
online communications, social media, and high-tech devices,
Parenting High-Tech Kids offers modern families a better approach
to staying safely connected - and all the hottest new tips, tools,
and tricks they need to stay one step ahead of the game. Covering a
comprehensive range of topics from online safety and privacy to
social network usage, screen time, and the proper age to put
high-tech devices in children's hands, Parenting High-Tech Kids
offers real-world solutions and advice for making technology a more
positive part of children's lives by providing answers to tough
technology questions such as: - CELL PHONES: When will your child
be ready to have one? - SOCIAL MEDIA: What's OK to share? -
CYBERBULLYING: What happens now? - SCREEN TIME: How much is
appropriate for your child? - ONLINE SAFETY + PRIVACY: How can you
keep children safe online?
GIVE EDUCATION AND LEARNING A HIGH-TECH UPGRADE! Connected devices
and solutions have transformed education today. In Teaching
Technology, the first training guide for tomorrow's educator,
you'll discover a complete range of activities and workshops for
integrating technology into the modern classroom and household.
Suitable for grades K-12, tweens, teens, college and beyond, it
offers a full set of tools for teaching online safety, privacy and
positive high-tech usage. Featured programs cover: * Internet
Access & Online Safety * Apps, Software & Web Services *
Social Media & Social Networks * Computer Use & Screen Time
* Responsibility & Digital Citizenship Letting you craft
engaging classroom programs, Teaching Technology is a must-read for
those hoping to bridge the generation gap. * High-Tech Classroom
Activities for All Ages * Lesson Planning Tools: K-12 + College *
Best Sites, Services & Tools * Expert Guides: Social Media,
Safety & More * Workbooks: Communications and Privacy
NEW RULES FOR CONNECTED LIFE, WORK AND PLAY - To text or not to
text: That is the question. From smartphones to tablet PCs and
social networks, technology has changed the shape of personal
communications - now, there's finally a guide to modern manners to
match. The first volume to define the new rules of engagement in
the age of apps and mobile devices, Netiquette Essentials shows
everyday users and working professionals how to more capably
connect. Designed for all ages and experience levels, and divided
into three core sections - work, life and kids - this training
guide and workbook provides a complete guide to the proper use of
blogs, cell phones, e-mail, instant messaging, location-based
services and more. Today's leading online, high-tech and etiquette
experts reveal answers to all your burning questions inside.
Featured topics include: Email Social Networks Mobile Devices Blogs
& Websites Internet Safety & Privacy Instant Messaging
& Chat Rooms Online Career & Job Searches
From smartphone apps to tablet PCs and social networks, any
business can use technology to increase ROI and boost productivity
without sacrificing quality or customer service. A complete guide
with hints, tips and advice for modern executives of all experience
levels, small business expert and entrepreneur Scott Steinberg
reveals how to tap their power within. From marketing and
management to leadership, advertising and public relations, learn
how to slash costs and maximize productivity using today's latest
high-tech innovations. Every business - and business plan - can
profit from keeping up with IT advances. Join us as we reveal how
to give yours an upgrade. Includes: Best Business Apps, Gadgets,
Online Services - Social Media Secrets: Facebook, Twitter, Google+
- Advertising and PR on Any Budget - Online Marketing and SEO - IT
Security Tips - How to Start Any Business Overnight "The one book
every entrepreneur should keep handy." Gary Shapiro, CEO, Consumer
Electronics Association
Dream of launching a new product, project or startup? Wish granted
Thanks to crowdfunding, today's hottest form of investment,
suddenly anyone can bring any idea or invention to life on the
Internet. The world's leading guide to raising money online, The
Crowdfunding Bible shows you how to launch, market and successfully
run a high-tech fundraising campaign, regardless of industry or
budget. It reveals the secrets to catching the media and public's
eye, and attracting donors, in a language that everyone can
understand. From books to films, albums, events and consumer
products and video games, dive in to discover the new world of
venture capital waiting at your fingertips. FEATURES: Best
Crowdfunding Sites and Services / Full Guides: How to Start &
Promote Any Project / Expert Tips and Advice / PR and Social Media
Strategies / Advice from Top Creators. "Every entrepreneur thinking
about jumping into the wild world of crowdfunding needs to read
this." -J. Jennings Moss, Editor, Portfolio.com
Lawsuits. Scandals. Billion-dollar payouts. Giant plastic
Stratocasters. Welcome to the weird, wild and whacked-out world of
music video games: Every bit as glorious and gonzo as the legendary
bands and songs that inspired its hard-partying ways. Rocking its
way to the top of the charts faster than any genre before, music
and rhythm gaming had become a $1.7 billion industry and breakout
hit by 2008. But despite transforming pop culture, the category had
all but single-handedly sunk the game industry's fortunes just a
year later. Chronicling the meteoric rise and fall of music video
games, Music Games Rock: Rhythm Gaming's Greatest Hits of All Time
is the first book to explore the field's history, and most
spectacular hits and flops. Features: Hundreds of Music Gaming's
Greatest Hits and Misses / The Making of Guitar Hero and Rock Band
/ Complete Genre History. "Cementing gaming's role in music's
evolution, Steinberg has done pop culture a laudable service." -
Nick Catucci, Rolling Stone
Nearly 40 years after their invention and a decade after exploding
onto the mainstream, video games still remain a mystery to many
parents, including which titles are appropriate, and their
potential side-effects on kids. Now the answers are at your
fingertips. Offering unrivaled insight and practical, real-world
strategies for making gaming a positive part of family life, The
Modern Parent's Guide to Kids and Video Games provides a vital
resource for today's parent. From picking the right software to
promoting online safety, setting limits and enforcing house rules,
it offers indispensable hints, tips and how-to guides for fostering
healthy play and development. Includes: Complete Guides to PC,
Console, Mobile, Online & Social Games - Using Parental
Controls and Game Ratings - Picking the Right Games - The Latest on
Violence, Addiction, Online Safety - Setting Rules & Time
Limits - Best Games for All Ages - Essential Tools & Resources.
"An essential guide for parents." Jon Swartz, USA Today
GET PAID TO PLAY! 30 years in the making, the first book to offer
everything you need to go from rags to riches in the fabulous
videogame industry is here - are you ready to nail the ultimate
high score? A must-have for anyone seeking a career in game art,
design, audio, programming, marketing, journalism and sales! Learn
how to break into the business and hit the jackpot from industry
legends including Shigeru Miyamoto, Sid Meier, Trip Hawkins, Will
Wright and more! Foreword by Atari founder Nolan Bushnell.
"Finally, a book that shows you how to make all your dreams come
true - and make serious money doing it!" -Brian Fargo, Founder,
Interplay/InXile Ent. "Reveals the secrets of playing to win. and
how to do it making great games!" -"Wild Bill" Stealey, Founder,
MicroProse/Int. Magic "A must-read. The first book on the videogame
business that's both insightful and entertaining." -Ed Zobrist,
President, Sierra Online
Journalists, stop playing guessing games! Inside the answers to
your most pressing questions await: Videogame, one word or two?
Xbox, XBox or X-box? What defines a good game review? Fitting
neatly between The AP Stylebook and Wired Style, The Videogame
Style Guide and Reference Manual is the ultimate resource for game
journalists and the first volume to definitively catalogue the
breathtaking multibillion-dollar game industry from A to Z.
Includes official International Game Journalists Association rules
for grammar, spelling, usage, capitalization and abbreviations,
plus proven tips and guidelines for producing polished,
professional prose about the world's most exciting entertainment
biz. Exploring the field from yesterday's humble origins to
tomorrow's hottest trends, The Videogame Style Guide and Reference
Manual contains all the tools you need to realize a distinguished
career in game journalism.
The definitive guide to mastering the essentials behind making,
marketing and promoting product to the world's fastest-growing,
most exciting entertainment business-the $13.5 billion computer and
videogame industry-is finally here. Everything you need to play
with the pros is right at your fingertips. LEARN TO: TOP THE CHARTS
MAKE HEADLINES IMPROVE REVIEW SCORES INSPIRE MILLIONS OF FANS
ENHANCE JOB PERFORMANCE INCLUDES: IN-DEPTH HOW-TO'S EXPERT ADVICE
HANDS-ON FEEDBACK PROVEN TIPS CEO-LEVEL INSIGHT
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