The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here. Everything you need to play with the pros is right at your fingertips. LEARN TO: TOP THE CHARTS MAKE HEADLINES IMPROVE REVIEW SCORES INSPIRE MILLIONS OF FANS ENHANCE JOB PERFORMANCE INCLUDES: IN-DEPTH HOW-TO'S EXPERT ADVICE HANDS-ON FEEDBACK PROVEN TIPS CEO-LEVEL INSIGHT

High-tech devices, cloud apps, and social networks are now vital communications tools _ but what does your business need to know to successfully connect with todayIs customer, and manage its online reputation? And what key rules should working professionals follow when interacting, sharing info, or job hunting online? You'll find answers in The Business Etiquette Bible - a complete guide to modern manners, which reveals how to effectively communicate with + engage others online. Providing new rules for personal and corporate communications, it offers best practices for connecting in an era where our online presence defines us, including crucial insights for managing websites, blogs, social media efforts, marketing/ad campaigns, e-mails, job searches and more. Features: New Rules for Online Communications Public Relations (PR), Social Media, and Marketing Strategy Guides Online Career/Job Hunting Tips Expert Advice: Managing an Online Reputation High-Tech Etiquette Primers

Social networks such as Facebook, Snapchat, and Instagram have completely changed the way that parents and kids share information and interact online. But with so many different new services and features emerging, how can you stay ahead of this ever-changing technology - and keep your family safe? The ultimate guide to navigating today's quickly-evolving social media landscape, The Modern Parent's Guide to Facebook and Social Networks decodes the world of social networking for today's family. Featuring: - Expert Tips and Tricks: How to Keep Kids Safe on Social Networks - Ways to Protect Your Privacy and Online Identity - Comprehensive Guides - Today's Most Popular Social Media Services - Inside Advice: Online Safety, Privacy, Digital Citizenship and More - Addressing Common Threats - Cyberbullying, Harassment, Identity Theft, etc. - Benefits and Dangers: Key Social Media Facts and Insights

For today's kids, technology is now an essential and everyday part of childhood and household life. A sweeping guide to the world of online communications, social media, and high-tech devices, Parenting High-Tech Kids offers modern families a better approach to staying safely connected - and all the hottest new tips, tools, and tricks they need to stay one step ahead of the game. Covering a comprehensive range of topics from online safety and privacy to social network usage, screen time, and the proper age to put high-tech devices in children's hands, Parenting High-Tech Kids offers real-world solutions and advice for making technology a more positive part of children's lives by providing answers to tough technology questions such as: - CELL PHONES: When will your child be ready to have one? - SOCIAL MEDIA: What's OK to share? - CYBERBULLYING: What happens now? - SCREEN TIME: How much is appropriate for your child? - ONLINE SAFETY + PRIVACY: How can you keep children safe online?

GIVE EDUCATION AND LEARNING A HIGH-TECH UPGRADE! Connected devices and solutions have transformed education today. In Teaching Technology, the first training guide for tomorrow's educator, you'll discover a complete range of activities and workshops for integrating technology into the modern classroom and household. Suitable for grades K-12, tweens, teens, college and beyond, it offers a full set of tools for teaching online safety, privacy and positive high-tech usage. Featured programs cover: * Internet Access & Online Safety * Apps, Software & Web Services * Social Media & Social Networks * Computer Use & Screen Time * Responsibility & Digital Citizenship Letting you craft engaging classroom programs, Teaching Technology is a must-read for those hoping to bridge the generation gap. * High-Tech Classroom Activities for All Ages * Lesson Planning Tools: K-12 + College * Best Sites, Services & Tools * Expert Guides: Social Media, Safety & More * Workbooks: Communications and Privacy

NEW RULES FOR CONNECTED LIFE, WORK AND PLAY - To text or not to text: That is the question. From smartphones to tablet PCs and social networks, technology has changed the shape of personal communications - now, there's finally a guide to modern manners to match. The first volume to define the new rules of engagement in the age of apps and mobile devices, Netiquette Essentials shows everyday users and working professionals how to more capably connect. Designed for all ages and experience levels, and divided into three core sections - work, life and kids - this training guide and workbook provides a complete guide to the proper use of blogs, cell phones, e-mail, instant messaging, location-based services and more. Today's leading online, high-tech and etiquette experts reveal answers to all your burning questions inside. Featured topics include: Email Social Networks Mobile Devices Blogs & Websites Internet Safety & Privacy Instant Messaging & Chat Rooms Online Career & Job Searches

From smartphone apps to tablet PCs and social networks, any business can use technology to increase ROI and boost productivity without sacrificing quality or customer service. A complete guide with hints, tips and advice for modern executives of all experience levels, small business expert and entrepreneur Scott Steinberg reveals how to tap their power within. From marketing and management to leadership, advertising and public relations, learn how to slash costs and maximize productivity using today's latest high-tech innovations. Every business - and business plan - can profit from keeping up with IT advances. Join us as we reveal how to give yours an upgrade. Includes: Best Business Apps, Gadgets, Online Services - Social Media Secrets: Facebook, Twitter, Google+ - Advertising and PR on Any Budget - Online Marketing and SEO - IT Security Tips - How to Start Any Business Overnight "The one book every entrepreneur should keep handy." Gary Shapiro, CEO, Consumer Electronics Association

Dream of launching a new product, project or startup? Wish granted Thanks to crowdfunding, today's hottest form of investment, suddenly anyone can bring any idea or invention to life on the Internet. The world's leading guide to raising money online, The Crowdfunding Bible shows you how to launch, market and successfully run a high-tech fundraising campaign, regardless of industry or budget. It reveals the secrets to catching the media and public's eye, and attracting donors, in a language that everyone can understand. From books to films, albums, events and consumer products and video games, dive in to discover the new world of venture capital waiting at your fingertips. FEATURES: Best Crowdfunding Sites and Services / Full Guides: How to Start & Promote Any Project / Expert Tips and Advice / PR and Social Media Strategies / Advice from Top Creators. "Every entrepreneur thinking about jumping into the wild world of crowdfunding needs to read this." -J. Jennings Moss, Editor, Portfolio.com

Lawsuits. Scandals. Billion-dollar payouts. Giant plastic Stratocasters. Welcome to the weird, wild and whacked-out world of music video games: Every bit as glorious and gonzo as the legendary bands and songs that inspired its hard-partying ways. Rocking its way to the top of the charts faster than any genre before, music and rhythm gaming had become a $1.7 billion industry and breakout hit by 2008. But despite transforming pop culture, the category had all but single-handedly sunk the game industry's fortunes just a year later. Chronicling the meteoric rise and fall of music video games, Music Games Rock: Rhythm Gaming's Greatest Hits of All Time is the first book to explore the field's history, and most spectacular hits and flops. Features: Hundreds of Music Gaming's Greatest Hits and Misses / The Making of Guitar Hero and Rock Band / Complete Genre History. "Cementing gaming's role in music's evolution, Steinberg has done pop culture a laudable service." - Nick Catucci, Rolling Stone

Nearly 40 years after their invention and a decade after exploding onto the mainstream, video games still remain a mystery to many parents, including which titles are appropriate, and their potential side-effects on kids. Now the answers are at your fingertips. Offering unrivaled insight and practical, real-world strategies for making gaming a positive part of family life, The Modern Parent's Guide to Kids and Video Games provides a vital resource for today's parent. From picking the right software to promoting online safety, setting limits and enforcing house rules, it offers indispensable hints, tips and how-to guides for fostering healthy play and development. Includes: Complete Guides to PC, Console, Mobile, Online & Social Games - Using Parental Controls and Game Ratings - Picking the Right Games - The Latest on Violence, Addiction, Online Safety - Setting Rules & Time Limits - Best Games for All Ages - Essential Tools & Resources. "An essential guide for parents." Jon Swartz, USA Today

GET PAID TO PLAY! 30 years in the making, the first book to offer everything you need to go from rags to riches in the fabulous videogame industry is here - are you ready to nail the ultimate high score? A must-have for anyone seeking a career in game art, design, audio, programming, marketing, journalism and sales! Learn how to break into the business and hit the jackpot from industry legends including Shigeru Miyamoto, Sid Meier, Trip Hawkins, Will Wright and more! Foreword by Atari founder Nolan Bushnell. "Finally, a book that shows you how to make all your dreams come true - and make serious money doing it!" -Brian Fargo, Founder, Interplay/InXile Ent. "Reveals the secrets of playing to win. and how to do it making great games!" -"Wild Bill" Stealey, Founder, MicroProse/Int. Magic "A must-read. The first book on the videogame business that's both insightful and entertaining." -Ed Zobrist, President, Sierra Online

Journalists, stop playing guessing games! Inside the answers to your most pressing questions await: Videogame, one word or two? Xbox, XBox or X-box? What defines a good game review? Fitting neatly between The AP Stylebook and Wired Style, The Videogame Style Guide and Reference Manual is the ultimate resource for game journalists and the first volume to definitively catalogue the breathtaking multibillion-dollar game industry from A to Z. Includes official International Game Journalists Association rules for grammar, spelling, usage, capitalization and abbreviations, plus proven tips and guidelines for producing polished, professional prose about the world's most exciting entertainment biz. Exploring the field from yesterday's humble origins to tomorrow's hottest trends, The Videogame Style Guide and Reference Manual contains all the tools you need to realize a distinguished career in game journalism.

The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here. Everything you need to play with the pros is right at your fingertips. LEARN TO: TOP THE CHARTS MAKE HEADLINES IMPROVE REVIEW SCORES INSPIRE MILLIONS OF FANS ENHANCE JOB PERFORMANCE INCLUDES: IN-DEPTH HOW-TO'S EXPERT ADVICE HANDS-ON FEEDBACK PROVEN TIPS CEO-LEVEL INSIGHT