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This book introduces students to major research processes and
methods used in business research. The research process includes
all steps in the research project beginning from the problem
formulation, through research design, proposal, conducting the
research, deriving conclusions, writing research report, and
preparing and making presentation. The major research methods
include risk assessment, statistics, sampling, hypothesis testing,
surveys, and comparative analysis. It helps students develop solid
knowledge and practical skills sufficient for conducting a research
project from its initiation, through completion, and delivery. The
author provides multiple examples as well as the questions and
problems for self-testing and self-evaluation in each chapter. The
book is structured to provide a smooth flow of understanding and
learning the material along the learning curve and is concise
enough to fit a one-semester course.
Once you have a basic understanding of personal computers and some
knowledge of Microsoft Word, Excel, and PowerPoint, how do you
advance to the next level? And, is it worth the effort? This book
answers with a definitive "Yes." Contrary to the
information-overload of comprehensive user manuals, this book
provides only the most necessary functionality and methodology to
help better organize your computer, create more professional
documents, and, in the end, save time. Written and formatted using
Microsoft Office 2010 functionality addressed within, this book is
an example of the power behind learning these essentials.
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