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"Everything a company says sends a message to its employees. Organizations that communicate well with their employees boast higher profitability, better customer acquisition and retention, and enhanced reputation. Without a strategically managed employee communications strategy, results suffer. "Corporate Conversations" is a comprehensive guide to crafting and delivering vital internal messages. The book covers a broad range of issues, including: * the four types of corporate and business communications (human resources, business-related, legal, and informal) * how to communicate bad news * managing employee-to-employee communication * how to measure the impact of internal communications With valuable strategies for aligning all business correspondence with the company message, "Corporate Conversations"shows professionals at all levels how to improve their communication skills and maximize the power of both traditional and hi-tech communication tools."
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Reach a targeted and influential audience using the medium that's gone from underground scene to mainstream. How to Do Everything with Podcasting walks you, step by step, through the process of creating, broadcasting, and promoting your own podcast. You'll get tips for targeting your audience, refining your content, integrating various technologies, and profiting from your podcast. You'll also discover how businesses can use podcasting as a fresh, inexpensive way to communicate with customers, investors, and employees. Subscribe to, download, and listen to podcasts Get the right hardware and software Plan, record, edit, and release your own podcast Incorporate music, sweeps, interviews, and other elements Connect with listeners using blogs, live chats, and user-created content Profit from your podcast through advertising, networking, and merchandising Tap into support services for help with production, hosting, bandwidth, and more Create customer-focused or business-to-business podcasts
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