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Management Decision-Making, Big Data and Analytics (Hardcover): Simone Gressel, David Pauleen, Nazim Taskin Management Decision-Making, Big Data and Analytics (Hardcover)
Simone Gressel, David Pauleen, Nazim Taskin
R4,009 Discovery Miles 40 090 Ships in 9 - 17 working days

Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers. The book successfully combines theory with practical application, featuring case studies, examples and a 'critical incidents' feature that make these topics engaging and relevant for students of business and management. The book features chapters on cutting-edge topics, including: * Big data * Analytics * Managing emerging technologies and decision-making * Managing the ethics, security, privacy and legal aspects of data-driven decision-making The book is accompanied by an Instructor's Manual, PowerPoint slides and access to journal articles. Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.

Management Decision-Making, Big Data and Analytics (Paperback): Simone Gressel, David Pauleen, Nazim Taskin Management Decision-Making, Big Data and Analytics (Paperback)
Simone Gressel, David Pauleen, Nazim Taskin
R1,316 Discovery Miles 13 160 Ships in 9 - 17 working days

Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers. The book successfully combines theory with practical application, featuring case studies, examples and a 'critical incidents' feature that make these topics engaging and relevant for students of business and management. The book features chapters on cutting-edge topics, including: * Big data * Analytics * Managing emerging technologies and decision-making * Managing the ethics, security, privacy and legal aspects of data-driven decision-making The book is accompanied by an Instructor's Manual, PowerPoint slides and access to journal articles. Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.

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