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This book presents a comprehensive framework for disaster
communication, with a main focus on earthquake-related
communication, building on a previously fragmented, single-case
study approach to analysing the role of social media during natural
disasters. The authors consider both traditional communication
patterns and a networked model. Following traditional
command-and-control disaster management paradigms, disaster
communication has historically been framed as a linear process, in
which experts or authorities give instructions to a passive
audience. In recent years growing attention has been devoted to
bottom-up disaster communication processes, and scholars have begun
to focus on activities performed by citizens through digital media.
These activities include eyewitness information sharing, collective
intelligence processes, and digital volunteering. Each chapter
identifies and addresses four different scenarios: top-down
information sharing, citizen information gathering, institutional
communication gathering, and bottom-up information sharing.
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