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We live in a world in which Google's search algorithms determine
how we access information, Facebook's News Feed algorithms shape
how we socialize, and Netflix collaborative filtering algorithms
choose the media products we consume. As such, we live algorithmic
lives. Life, however, is not blindly controlled or determined by
algorithms. Nor are we simply victims of an ever-expanding
artificial intelligence. Rather than looking at how technologies
shape or are shaped by political institutions, this book is
concerned with the ways in which informational infrastructure may
be considered political in its capacity to shape social and
cultural life. It looks specifically at the conditions of
algorithmic life - how algorithms work, both materially and
discursively, to create the conditions for sociality and
connectivity. The book argues that the most important aspect of
algorithms is not what they are in terms of their specific
technical details but rather how they become part of social
practices and how different people enlist them as powerful brokers
of information, communication and society. If we truly want to
engage with the promises of automation and predictive analytics
entailed by the promises of "big data", we also need to understand
the contours of algorithmic life that condition such practices.
Setting out to explore both the specific uses of algorithms and the
cultural forms they generate, this book offers a novel
understanding of the power and politics of algorithmic life as
grounded in case studies that explore the material-discursive
dimensions of software.
We live in a world in which Google's search algorithms determine
how we access information, Facebook's News Feed algorithms shape
how we socialize, and Netflix collaborative filtering algorithms
choose the media products we consume. As such, we live algorithmic
lives. Life, however, is not blindly controlled or determined by
algorithms. Nor are we simply victims of an ever-expanding
artificial intelligence. Rather than looking at how technologies
shape or are shaped by political institutions, this book is
concerned with the ways in which informational infrastructure may
be considered political in its capacity to shape social and
cultural life. It looks specifically at the conditions of
algorithmic life - how algorithms work, both materially and
discursively, to create the conditions for sociality and
connectivity. The book argues that the most important aspect of
algorithms is not what they are in terms of their specific
technical details but rather how they become part of social
practices and how different people enlist them as powerful brokers
of information, communication and society. If we truly want to
engage with the promises of automation and predictive analytics
entailed by the promises of "big data", we also need to understand
the contours of algorithmic life that condition such practices.
Setting out to explore both the specific uses of algorithms and the
cultural forms they generate, this book offers a novel
understanding of the power and politics of algorithmic life as
grounded in case studies that explore the material-discursive
dimensions of software.
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