Advertising, Promotion, and Other Aspects of Integrated Marketing Communications, South African Edition provides a contemporary view of the role and importance of marketing communications. Emerging topics such as the enormous popularity of social media outlets, online and digital practices, viral communications, and personal selling - along with all of their effects on traditional marketing - are also discussed in this edition.

Corporate Finance: The Basics is a concise introduction to the inner workings of finance at the company level. It aims to take the fear out of corporate finance and add the fun in, presenting the subject in a way that is simple to grasp and easy to digest. Its aim is to explain - and demystify - the essential ideas of corporate finance, avoiding the heavy use of maths and formulae. The calculations and figures in the book are purely to illustrate fundamental concepts, appealing to readers' common sense, rather than stretch their ability to do "number-crunching". Topics covered include: Financial statements through the corporate finance lens How to make investment decisions Cash versus profit Net working capital management How to determine the value of a business Through the use of a subject map, this book explains how the key components of the subject are connected with each other, strengthening the reader's understanding. This book is the ideal introduction for anyone looking for a short yet scholarly overview of corporate finance.

Tim Burton directs this fantasy adventure based on the bestselling book by Ransom Riggs. When Jacob Portman (Asa Butterfield)'s grandfather dies, he leaves him clues to a mysterious place called Miss Peregrine's Home for Peculiar Children. As Jacob determines to discover the story behind this strange establishment and the unusual Miss Peregrine (Eva Green), he finds that the peculiar children in question are so-called because they have extraordinary powers and it is his destiny to protect them from an evil force intent on destroying them. The all-star cast includes Judi Dench, Samuel L. Jackson, Chris O'Dowd and Rupert Everett.

Sean Connery returns as Secret Service agent James Bond in the second of the series, once again saving the world from the terrorist threats of the SPECTRE organisation. Bond is sent to Istanbul to steal a Russian coding machine, but comes up against two fearsome opponents also interested in the device: East German spy Rosa Klebb (Lotte Lenya), who hides a deadly switchblade in her shoe; and Red Grant (Robert Shaw), an assassin posing as a fellow British agent.

Secret Service agent James Bond (Sean Connery) is sent to Jamaica to investigate the murder of one of his colleagues. It transpires that the island is being used as a base for the terrorist organisation SPECTRE, who, under the guidance of the despotic Dr No (Joseph Wiseman), have developed technology to divert rockets launched from Cape Canaveral. The first big-screen outing for 007 features original Bond Girl Ursula Andress emerging from the ocean in memorably revealing swimwear.

Four-film collection featuring Marvel Comics superheroes.

X-Men Origins: Wolverine
Hugh Jackman reprises his role as clawed mutant Wolverine (formerly James Logan) in this blockbuster superhero action prequel based on the Marvel comic strip. The film, set over the years leading up to the action of the 2003 'X-Men' movie, follows the young Logan from the first awakenings of his mutant powers in childhood up to his amnesiac rebirth as Wolverine, and recounts his tumultuous relationship with his ferocious half-brother Victor Creed, aka Sabretooth (Liev Schreiber) and the events that lead him to sign up to the ominous Weapon X programme.

Daredevil
For Daredevil, justice is blind, and for the guilty there's hell to pay. Ben Affleck and Jennifer Garner ignite dangerous sparks and nonstop thrills in this "dazzling action-adventure" (The Film Journal) about the newest breed of superhero. By day, blind attorney Matt Murdock (Affleck) toils for justice in Hell's Kitchen. By night, he's Daredevil, The Man Without Fear--a powerful, masked vigilante stalking the dark streets with an uncanny "radar sense" that allows him to "see" with superhuman capabilities. But when the love of his life, fiery Elektra Natchios (Garner), is targeted by New York City's ruthless Kingpin of crime (Michael Clarke Duncan) and his deadly assassin Bullseye (Colin Farrell), Daredevil may be about to meet his match.

Elektra
Jennifer Garner proves that looks can kill as the sexiest action hero to burst from the pages of Marvel Comics. Restored to life after sustaining mortal wounds in Daredevil, an icy, solitary Elektra (Garner) now lives only for death as the world's most lethal assassin. Using her bone-crunching martial arts skills and Kimagure (the ability to see into the future), Elektra is on a collision course with darkness until her latest assignment forces her to make a choice that will lead either to her redemption or destruction in the ultimate battle between good and evil.

Fantastic Four: Rise of the Silver Surfer
Marvel's first family of superheroes, The Fantastic Four, meets their greatest challenge yet in Fantastic Four: Rise Of The Silver Surfer as the enigmatic, intergalactic herald, The Silver Surfer comes to Earth to prepare it for its destruction. As he races around the globe wreaking havoc, Reed, Sue, Johnny and Ben must unravel the mystery of the Silver Surfer and confront the surprising return of their mortal enemy Dr. Doom before all hope is lost.

Will Canon directs this paranormal horror starring Maria Bello and Frank Grillo. The film follows Detective Lewis (Grillo), a Louisiana police officer, as he is tasked with investigating a multiple murder case at a secluded house in the countryside. With only one survivor left to tell the tale, Detective Lewis and police psychologist Dr. Elizabeth Klein (Bello) try their best to uncover what went on at the house...

Jonathan Sobol directs this comedy crime thriller starring Kurt Russell, Matt Dillon and Jay Baruchel. Crunch Calhoun (Russell) believed he was destined for greatness but, having now reached middle age, finds himself struggling to scrape a living as a motorcycle stuntman. Tired of risking his life for a few hundred dollars a time, Crunch is drawn towards his criminal past and contacts his estranged brother Nicky (Dillon) to see if he is interested in arranging a lucrative heist. Crunch has his eyes on a grand prize, a highly valuable Gutenberg Bible, and assembles a team to take on the daunting challenge of seizing it from its high security location. Will Calhoun achieve immortality at last?

Hood drama follows single dad trying to retrieve abducted son. Former gang-banging single dad O2 (Tyrese Gibson) is suddenly plunged into a do-or-die situation; trying to go straight for his son, Junior's sake, this recently paroled ex-con is forced to go back outside the law after his son is kidnapped in a carjacking. The resulting chase and shootout have left Junior in the hands of Meat (The Game), the vicious leader of the Outlaw Syndicate. O2's shady cousin Lucky (Larenz Tate) tries to mediate, but is torn between criminal and family loyalties. The only person willing to help O2 get his son back is wily street-smart hustler Coco (Meagan Good), whose path fatefully crossed O2's just moments before the kidnapping. When Lucky gets word to O2 that Meat expects $100,000 for Junior's freedom, O2 and Coco seize the opportunity to pit rival elements of the South Los Angeles underworld against each other. 'It's either all or nothing,' realizes O2. With the clock ticking down, the heat between O2 and Coco rises as they become a lawbreaking couple, on a tear through a range of Los Angeles neighborhoods. Can they outwit the underworld and save Junior and themselves?

'All Because of a Horse' is the story of a young woman veterinary surgeon and her adventures after moving to North Yorkshire to practice her profession. Her clients include a local zoo, racing stables and private animal owners. There is a great variety of work and personalities she has to deal with.

Complete third series of the popular telefantasy about the trials and tribulations of the thinly clad busty warrior princess, Xena (Lucy Lawless) and her equally comely sidekick, Gabrielle (Renee O'Connor). Episodes are: 'The Furies', 'Been There, Done That', 'The Dirty Half Dozen', 'The Deliverer', 'Gabrielle's Hope', 'The Debt (Part 1)', 'The Debt (Part 2)', 'The King of Assassins', 'Warrior...Priestess...Tramp', 'The Quill is Mightier', 'Maternal Instincts', 'The Bitter Suite', 'One Against an Army', 'Forgiven', 'King Con', 'When in Rome...', 'Forget Me Not', 'Fins, Femmes and Gems', 'Tsunami', 'Vanishing Act', 'Sacrifice (Part 1)' and 'Sacrifice (Part 2)'.

The New Beacon Bible Commentary is an engaging, indispensable reference tool to aid individuals in every walk of life in the study and meditation of God's Word. Written from the Wesleyan theological perspective, it offers insight and perceptive scholarship to help you unlock the deeper truths of Scripture and garner an awareness of the history, culture, and context attributed to each book of study. Readable, relevant, and academically thorough, it offers scholars, pastors, and laity a new standard for understanding and interpreting the Bible in the 21st century.Each volume features: Completely New Scholarship from notable experts in the Wesleyan traditionConvenient Introductory Material for each book of the Bible including information on authorship, date, history, audience, sociological/cultural issues, purpose, literary features, theological themes, hermeneutical issues, and moreClear Verse-by-verse Explanations, which offer a contemporary, Wesleyan-based understanding derived from the passage's original languageComprehensive Annotation divided into three sections, which cover background elements behind the text; verse-by-verse details and meanings found in the text; and significance, relevance, intertextuality, and application from the textHelpful Sidebars, which provide deeper insight into theological issues, word meanings, archeological connections, historical relevance, cultural customs, and moreExpanded Bibliography for further study of historical elements, additional interpretations, and theological themes

Millions of people have transformed their lives by working the Twelve Steps of Alcoholics Anonymous. Their success has come from their ability to truly understand these principles and to apply them in their daily lives. Yet for many embarking on the road to recovery, the Steps can seem vague, even confusing.

This practical, no-nonsense guide takes the mystery out of the Twelve Steps, presenting a straightforward explanation of what each step means, as well as examples of how it translates to real life. Written by a certified alcoholism and drug abuse counselor with more than twenty years of experience, it offers a wealth of wisdom, knowledge, and genuine support for anyone in recovery.

Understanding the Twelve Steps features:

Clear, easy-to-understand interpretation of the Twelve Steps -- the vital building blocks of recovery
Checklists that summarize the tasks and objectives of each step
The Twelve Promises -- the positive changes you can expect in your life if you follow the Twelve Steps
What happens at Twelve Step meetings and why it is important to have a sponsor
The experiences, strength, and hope of other recovering people

English for Cabin Crew is an essential course for those preparing for a career as a cabin crew member. It is equally suitable for those already working in the industry who need to improve their communication skills when carrying out their pre and in-flight responsibilities.

Secret Service agent James Bond (Sean Connery) is sent to Jamaica to investigate the murder of one of his colleagues. It transpires that the island is being used as a base for the terrorist organisation SPECTRE, who, under the guidance of the despotic Dr No (Joseph Wiseman), have developed technology to divert rockets launched from Cape Canaveral. The first big-screen outing for 007 features original Bond Girl Ursula Andress emerging from the ocean in memorably revealing swimwear.

This collection of essays examines the methodological problems confronting economists in the face of two major developments in the second half of the twentieth century. The first is the vast increase in the number and variety of writings on the methodology or 'philosophy' of economics, especially from those intensively specialising in methodology. This has led to the virtual breakdown in communication between methodologists and mainstream economists, with methodology becoming increasingly isolated from mainstream economics. The second major development has been what Benjamin Ward first called 'the formalist revolution' which he, not unjustifiably, described as 'more important than the Keynesian Revolution'. Professor Hutchison attempts to contribute to serious methodological analysis of this 'revolution' and, at the same time, suggests how communication between mainstream economists and methodologists might be improved.

The challenge to manage the allocation of water efficiently and equably will become a dominant theme of the new millennium. At a time when the cost of obtaining fresh water is rising throughout the globe, Terence Lee analyses the means for establishing and operating effective water markets. He proposes the application of economic instruments and the transfer of water management administration to the private sector as a means to guarantee acceptable water quality in the future in both developed and developing countries. This treatment of water as an economic commodity implies a change in the traditional role of governments in water management. The themes explored in this book will be of interest to environmental and resource economists as well as practitioners and policymakers.

Examining some of the most critical issues in Malaysian politics today, including human rights, law and democracy, gender and Islam, this book explores the contours of the contemporary landscape of Malaysian politics, focusing especially on politics among the majority ethnic Malay community.

In particular, the book explains why changes in patterns of political mobilization and the rhetoric of the dominant parties - particularly the PAS and UMNO - have been so limited, despite the overt and growing dissatisfaction shown by Malaysians with the state of their political system and the ability of these parties to represent their interests. It considers the recent history of events and discourses within Malaysian society, and UMNO and PAS, and goes on to analyze why important transitions have occurred in society yet political parties have not adapted themselves to these changes and remained reticent about instituting meaningful reforms involving these matters.

This book explores and interrogates a diverse variety of popular and culturally relevant American science fiction films made in the first two decades of the new millennium It offers a ground-breaking investigation of the impactful role of genre cinema in the modern era The book interrogates some of the defining critical debates of the era via an in-depth analysis of a range of important films It places one of the most popular and culturally resonant American film genres broadly within its rich social, historical, industrial, and political context, Brings together an international team of authors Offering new insights and perspectives on the cinematic science fiction genre, this volume will appeal primarily to scholars and students of film, television, culture and media studies, as well as anyone interested in science fiction and speculative film

The "astonishing and deeply poignant" (The Washington Post) memoir of one man's search for a beloved family friend explores the depth of Iranian culture and the sweep of its history, and transcends today's news headlines to remind us of the humanity that connects us all. Growing up in Tehran in the 1960s, Terence Ward and his brothers were watched over by Hassan, the family's cook, housekeeper, and cultural guide. After an absence of thirty years and much turmoil in Iran, Ward embarks on a quixotic pilgrimage with his family in search of their lost friend. However, as they set out on this improbable quest with no address or phone number, their only hope lies in their mother's small black and white photograph taken decades before. Crossing the vast landscape of ancient Persia, Ward interweaves its incredibly rich past, while exploring modern Iran's deep conflicts with its Arab neighbors and our current administration. Searching for Hassan puts a human face on the long-suffering people of the Middle East with this inspirational story of an American family who came to love and admire Iran and its culture through their deep affection for its people. The journey answers the question, "How far would you go for a friend?" Including a revised preface and epilogue, this new and updated edition continues to demonstrate that Searching for Hassan is as relevant and timely as ever in shaping conversations and ways of thinking about different cultures both in the US and around the world.

This volume studies the outcomes of the two-way flow of investments and people between China and India, and Southeast Asia. These cross-border flows have led to new settlements in Southeast Asia from which new outlooks have emerged among locally born generations that have given rise to new forms of solidarity and identification.The advent of new generations of ethnic Chinese and Indians in Southeast Asia, with no ties to China or India, has spawned important debates about identity shifts which have not been registered by government leaders in Southeast Asia, China and India, as reflected in policy statements and investment patterns. Identity changes are assessed in forms where they best manifest themselves: in social life and in business ventures forged, or unsuccessfully nurtured, through tie-ups involving foreign and domestic capital. A state-society distinction is employed to determine how the governments of these rapidly developing countries envision development, through state intervention as well as with the employment of highly entrepreneurial ethnic groups, and the outcomes of this on their societies and on their economies. The chapters were originally published as a special issue in The Round Table.

Japanese folk performing arts incorporate a body of entertainments that range from the ritual to the secular. They may be the ritual dances at Shinto shrines performed to summon and entertain deities; group dances to drive away disease-bearing spirits; or theatrical mime to portray the tenets of Buddhist teachings. These ritual entertainments can have histories of a thousand years or more and, with such histories, some have served as the inspiration for the urban entertainments of no, kabuki and bunraku puppetry. The flow of that inspiration, however, has not always been one way. Elements taken from these urban forms could also be used to enhance the appeal of ritual dance and drama. And, in time, these urban entertainments too came to be performed in rural or regional settings and today are similarly considered folk performing arts. Professor Terence Lancashire provides a valuable introductory guide to the major performance types as understood by Japanese scholars.