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This eleventh edition of Sales Management continues the tradition
of blending the most recent sales management research with the
real-life "best practices" of leading sales organizations and sales
professionals. Reflecting today’s emphasis on analytics and
customer experience (CX), this edition focuses on the importance of
employing different data-based selling strategies for different
customer groups, as well as integrating corporate, business,
marketing, and sales-level strategies and plans. Sales Management
includes coverage of the current trends and issues in sales
management, along with real-world examples from the contemporary
business world that are used throughout the text to illuminate
chapter discussions. The new eleventh edition includes: · Emphasis
on data-driven decision making, ethics, the use of artificial
intelligence, the customer experience, leadership, sales enablement
technology and new communication technologies; · Updated
end-of-chapter cases with application questions and role plays,
along with skill-building experiential exercises with discovery
investigations and focused role plays, which place students in the
role of sales manager; · Updated ethical dilemmas for students to
practice ethical decision making; · Revised ‘Sales Management in
Action’ boxes; · Multiple vignettes embedded in each chapter
featuring sales management professionals and well-known companies
discussing key topics from that chapter. This text is core reading
for postgraduate, MBA and executive education students studying
Sales Management. An updated online instructor's manual with
solutions to cases and exercises, revised test bank, and updated
PowerPoints, is available to adopters.
This eleventh edition of Sales Management continues the tradition
of blending the most recent sales management research with the
real-life "best practices" of leading sales organizations and sales
professionals. Reflecting today’s emphasis on analytics and
customer experience (CX), this edition focuses on the importance of
employing different data-based selling strategies for different
customer groups, as well as integrating corporate, business,
marketing, and sales-level strategies and plans. Sales Management
includes coverage of the current trends and issues in sales
management, along with real-world examples from the contemporary
business world that are used throughout the text to illuminate
chapter discussions. The new eleventh edition includes: · Emphasis
on data-driven decision making, ethics, the use of artificial
intelligence, the customer experience, leadership, sales enablement
technology and new communication technologies; · Updated
end-of-chapter cases with application questions and role plays,
along with skill-building experiential exercises with discovery
investigations and focused role plays, which place students in the
role of sales manager; · Updated ethical dilemmas for students to
practice ethical decision making; · Revised ‘Sales Management in
Action’ boxes; · Multiple vignettes embedded in each chapter
featuring sales management professionals and well-known companies
discussing key topics from that chapter. This text is core reading
for postgraduate, MBA and executive education students studying
Sales Management. An updated online instructor's manual with
solutions to cases and exercises, revised test bank, and updated
PowerPoints, is available to adopters.
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SELL (Paperback, 7th edition)
Raymond (Buddy) LaForge, Ramon Avila, Michael Williams, Thomas Ingram, Charles Schwepker
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R1,189
R1,064
Discovery Miles 10 640
Save R125 (11%)
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Ships in 10 - 15 working days
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Master today's most effective professional selling concepts and
skills with SELL, 7E by 4LTR Press. Updated, streamlined chapters
cover the most relevant topics and current industry selling
practices. This edition covers recent technology, including
artificial intelligence, for use in the selling process. New or
expanded coverage addresses storytelling in sales, customer
engagement and the customer experience. This edition's visual
presentation is complemented with new chapter-opening vignettes and
new coverage of the latest ethical dilemmas and virtual selling
strategies. Study tools and activities like case studies and role
play videos help you prepare for real-world situations. MindTap
digital resources let you read or listen to chapters and study with
flashcards and practice quizzes. When it's time to review, you can
easily gather everything you've flagged or noted into a guide you
organize. Track your scores so you know where to focus efforts to
reach your learning goals.
Title: A History of the Legislative Union of Great Britain and
Ireland.Publisher: British Library, Historical Print EditionsThe
British Library is the national library of the United Kingdom. It
is one of the world's largest research libraries holding over 150
million items in all known languages and formats: books, journals,
newspapers, sound recordings, patents, maps, stamps, prints and
much more. Its collections include around 14 million books, along
with substantial additional collections of manuscripts and
historical items dating back as far as 300 BC.The HISTORY OF
BRITAIN & IRELAND collection includes books from the British
Library digitised by Microsoft. As well as historical works, this
collection includes geographies, travelogues, and titles covering
periods of competition and cooperation among the people of Great
Britain and Ireland. Works also explore the countries' relations
with France, Germany, the Low Countries, Denmark, and Scandinavia.
++++The below data was compiled from various identification fields
in the bibliographic record of this title. This data is provided as
an additional tool in helping to insure edition identification:
++++ British Library Ingram, Thomas; 1887. x, 231 p.; 8 .
9509.bb.11.
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