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This EMEA adaptation of Thomas Nechyba's popular text presents a
European, Middle East and African perspective, whilst also being
fully updated. This exciting new edition follows Professor
Nechyba's five primary goals for any microeconomics course by
presenting the subject as a way of looking at the world, showing
students how and why the world works, how to think more clearly and
develop conceptual thinking skills, and by providing a flexible
learning style and a roadmap for further study. Each chapter
follows the A and B structure developed by Professor Nechyba,
allowing students to explore an intuitive approach in Part A and
then focus on how the intuitive approach can be represented
mathematically in Part B. This edition is also available as a
MindTap with additional assessments, a Graph Builder and video
graph presentations. It is also available with Aplia, a
comprehensive online learning assessment tool with autograded
randomised questions to test students' understanding.
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