Psychology and Life introduces students to the core areas of psychology by showing them just how relevant these topics are to their day to day lives. Bringing Gerrig and Zimbardo's classic textbook, now in its 19th edition, to a European audience, this exciting new adaptation for students of introductory psychology offers a greater focus on current European research while retaining the same rigorous, scientific approach and enthusiasm for applying psychology to daily life that has made it so popular with students.

It's on the tip of my tongue, but I can't remember her name." Lots of people have difficulty remembering people's names, even though they can easily recall other information about the person. As memory and retrieval processes are central to cognitive psychology and neuropsychology the study of proper names makes a fascinating and practical focus of study. Using an information processing approach, Valentine, Brennen and Bredart consider evidence from speech production, face recognition and word recognition to develop a new functional model of the production and recognition of people's names.
This book will be valuable to all those studying cognitive psychology, cognitive neuropsychology and linguistics. It makes a suitalbe text for higher level undergraduates and postgraduates and those engaged in research.