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This is a book about moods. Though I will define the term somewhat
more carefully in Chapter 1, it might help to note here that I use
the word "mood" to refer to affective states which do not stimulate
the relatively specific response tendencies we associate with
"emotions." Instead, moods are pervasive and global, having the
capability of influencing a broad range of thought processes and
behavior. My interest in mood was provoked initially by the
empirical and conceptual contri butions of Alice Isen and her
colleagues. What fascinated me most was the sugges tion first made
in a paper by Clark & Isen (1982) that mood seemed to affect
behavior in two very different ways, i. e., mood could
"automatically" influence the availabil ity of mood-related
cognitions and, thereby, behavior, or mood, especially of the "bad"
variety, might capture our attention in that if it were
sufficiently aversive we might consciously try to get rid of it, a
"controlled" or "strategic" response."
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