Sudocrem has been mum’s simple effective ally for over 80 years. We’re the very best at helping to soothe sore skin and treat nappy rash. Sudocrem is clinically proven to soothe and protect your baby’s delicate skin and works in three simple ways. First it contains an emollient that soothes sore. Second it’s cooling properties help ease pain and irritation. Finally, a water-repellent base forms a protective barrier, helping to stop any irritants (urine and faeces) coming into contact with the skin. Sudocrem is a gentle, yet effective cream, it reduces the risk of infection and helps to soothe discomfort. It also helps form a protective barrier over the vulnerable area. Sudocrem is not only a nappy rash cream, it is also an excellent choice for soothing skin conditions such as acne. Sudocrem can also be used to calm and soothe eczema, and certain other skin conditions.

The sports bottle with a sports cap is the perfect choice for older, active children to keep them sufficiently hydrated throughout the day. The sports drinking spout made of soft material is gentle on sensitive gums, yet easy to drink from. The removable, two-part, disassembled valve is easy to clean and guarantees no drips. A more serious-sized drinking glass, yet light in weight, and thanks to its design, small hands can easily grasp the sides. It is recommended for use from the age of 12 months.

Keeping drinks cooler for longer, our HYDRATE Incredibly Cool Insulated Cup ensures your little one stays hydrated, whatever the weather.

Keep your little one hydrated on the go and at home with our HYDRATE Incredibly Cool Insulated Cup. Insulated base keeps drinks cooler for longer, even on hotter days. Non-spill, durable, 100% silicone straw is soft and gentle on teeth and gums and fully integrated with the valve, making it easy to clean and avoid nasty bacteria build-up. Pop open, push closed hygiene cover protects the straw from dirt and germs when not in use. Designed to be easily disassembled and top rack dishwasher safe for easy cleaning and ultimate convenience.

Keep your little one hydrated on the go and at home with our HYDRATE Easy Sipper. Non-spill, durable, 100% silicone spout is soft and gentle on teeth and gums and fully integrated with the valve, making it easy to clean and avoid nasty bacteria build-up. Flip close hygiene cover protects the spout from germs and dirt when not in use and the 260ml base helps to keep them hydrated at all times of the day. Designed to be easily disassembled and top rack dishwasher safe for easy cleaning and ultimate convenience.

Each cup in the HYDRATE range has been cleverly designed to have interchangeable handles and lids to help your child on their developmental journey.

The NURTURE Protect & Care Nipple Shields are made from 100% ultra-thin skin feel silicone for a soft and natural feel for your baby. They are suitable for all skin types, even those with sensitive skin. The half-shield shape ensures that your baby will still feel relaxed and comforted by your natural scent and bond.

Nipple shields offer protection by creating a barrier to help sore nipples heal, without disrupting your breastfeeding routine. They can also help to improve latch if you’re experiencing difficulty or pain, or if you have flat or inverted nipples.

The protect & care nipple shields come with a protective case to keep your nipple shields clean and hygienic.

Adorable Mama & Baby plush set includes SURPRIZE baby or twin babies hidden inside!
Also includes a birth certificate for you to fill out!
Each set recycles *** bottles

These handy Soother Holders keep a tight grip on both ring- and plug-style soothers, so they’ll never disappear over the side of the pushchair again. Available in blue or pink, wipe-clean and BPA-free for your peace of mind.

The Stick & Spin High Chair Pal easily attaches to most smooth surfaces. This twisting, rotating activity friend is packed with fun activities including chaser beads, a spinner and peek-a-boo foot mirror.

Learning to self-feed is an important step in a baby's development and Munchkin is the perfect partner for this milestone! Scooper™ Spoon is designed for baby's natural instinct to self-feed by grabbing the handle and eating in a sideways motion. Gentle, soft plastic works for both right and left handed feedings while baby is developing their preference. We know that teaching your munchkin to self-feed can be a messy endeavor, but the large spoon bowl scoops up more food and keeps it contained which means baby has a better chance of getting it all in their mouth. It's a win-win for parents & baby! Let baby grab the spoon by the handle and dig in!

Grab! Scoop! Eat! Repeat

The hollow edge imitates the edge of a glass. Teaches the child to drink at the edge of a glass, thanks to its rigid edge covered with a flexible material and resistant to bites. Its double insulating wall keeps the liquid temperature longer. Double use: Anti-leaks with the patented valve inside the cup, free flow when removing the valve

The NURTURE Flexcone™ Electric Breast Pump together with it’s very soft silicone breast cup and Flexcone™ provides gentle cushioning around your breast and mimics the suckling action of your baby to provide the most natural and effective breast milk expression ever!

Mimicking the way baby would feed from the breast, the Flexcone™ Electric Breast Pump works by massaging and squeezing the breast using 2-phase expression – an effective and comfortable way of promoting milk production and flow. The 2 phases have 9 different speed settings for ultimate control, meaning that mom can tailor the experience to her without compromising on comfort.

Phase 1: Fast, small pulses at first to massage and stimulate the breast to help gently encourage milk flow.
Phase 2: Slower and longer pulses to encourage ‘let down’ - the clever natural hormone reaction when breast milk will start to flow smoothly.

Let's face it. Toddlers can get a little rambunctious at dinner time (make that all the time). But you no longer have to duck for cover from a flying bowl of macaroni & cheese. Minimize unnecessary messes with our convenient three-pack of Stay Put™ suction bowls. The strong suction base will adhere to most surfaces, and the quick-release tab makes removal easy for adults. Microwave and top-rack dishwasher safe, food prep and clean up is easy and quick, too. Now if only you could keep your toddler in place so easily!

What is different about the PostUcare 3-in-1 Baby walker?
The PostUCare™ is fitted with an Ergonomic and Posture assisting baby seat for improved comfort and support.
Multiple functions where the product can be used as a walker, a push-along walker, a rocker, or a feeding station.
Colour scheme is for girls and boys.
The seat may encourage good postural habits and development.
Proper back and hip support may reduce slouching and encourage upright posture.
Proper support at the buttocks prevents the baby from hanging by the groin and may be safer for the hips.*
Ergonomically designed with added cushions for improved Comfort and Support.

Mealtimes can be mess and stress free with the NOURISH Power™ Suction Plate. Proven* suction power helps prevent tipping, spills and splats! Simply place the pad onto a table or baby’s highchair tray**, flip the lock the pad in place and twist on the plate for less mealtime mess and stress!

Scooped sides and specially designed food channels that guide food to the front of the plate make it easier for your little one to scoop up every drop of food and build “grown-up” feeding confidence. Complete with an integrated pot, perfect for storing your baby’s favourite sauce or dip. This plate is ideal for when baby wants to start feeding themselves and for baby-led weaning to help them gain more self-feeding confidence and is available as part of a coordinated toddler feeding essentials range including plates, bowls, pots, cups and more.

*when independently tested against other brands of bowls and plates with suction bases, NOURISH power™ suction bowl, was found to have significantly stronger suction power.
**suction pad may not perform as well on natural wood or textured synthetic wood, stone or porous surfaces. It is best suited to smooth surfaces.

Keep baby's nursery smelling fresh and clean.

Angelcare® Odour Seal Nappy Bin in Grey features a fresh new look.

Its grey matte finish with glossy accents sparkles and compliments any decor. With its new, elongated ergonomic design, the Angelcare® Nappy Bin can hold up to 34 diapers (size 2) breducing your trips to the outside bin. Designed
with the user in mind, its height means you don't have to bend down to use it.

The Angelcare® Nappy Disposal System uses the trusted Angelcare® multi-layer barrier film refill to lock smells in.

Easy to use – Simply open the lid and push the nappy through the clamp.
Easy to empty – Simply lift the lid, pull out more plastic film, cut, and tie off.

The new Angelcare® Nappy Bin is compatible with Angelcare® round refills.

With Closer to Nature Bottles, switching between breast and bottle feeding becomes easier than ever before. We’ve designed the unique, easy-latch-on teat shape with breastfeeding experts to mimic the natural flex, stretch and movement of a mum’s breast. Together with the bottle’s super-sensitive valve, this encourages your baby’s intuitive feeding action for comfortable, relaxed feeding.

What are the best baby wipes? If you ask us, they should shield and soothe baby's skin after every nappy change. Extra-mild and non-irritating, Baby Dove Sensitive Moisture Baby Wipes are suitable for using all over -not only on baby's bottom, but to gently clean delicate hands, face and body, leaving your baby's skin feeling soft. If you like baby wipes that leave your baby's skin perfectly clean, as well as moisturised, these Baby Dove baby wipes remove impurities whilst moisturizing instantly. With a dermatologist and paediatrician-tested, hypoallergenic, fragrance-free and alcohol-free formula, there's no need to look for special new-born baby wipes -Baby Dove Sensitive Moisture Baby Wipes are gentle as water and suitable and safe for your littlest little one. And with an easy-to-use pack that stays fresh once opened, you can easily pull individual baby wipes to get to the action quickly and effectively.

Great for on-the-go -keep a pack of baby wipes in your nappy bag for a quick clean up. If you like baby wipes that leave your baby's skin perfectly clean and instantly moisturised, our Baby Dove Wipes remove impurities while moisturizing instantly. And with an easy-to-use pack that stays fresh to the last wipe, you can easily pull out individual baby wipes to save you precious time. After use, just throw the wipe away in a rubbish bin (do not flush). For extra moisture, follow with our Baby Dove Rich Moisture Lotion to keep your baby's skin moisturized for up to 24 hours. Looking for an unscented Baby Wipes? Try our Baby Dove Sensitive Moisture Baby Wipes, available in a 50-sheets resalable pack. Keep your new-born's skin feeling soft and nourished with Baby Dove: discover our full range of moisturizing baby skin care products at www.dove.com/za. All Baby Dove products are certified cruelty-free by PETA. And if you love our products, let us know by leaving a review.

It’s important to sterilise a baby’s feeding equipment for the first 12 months. Sterilising helps to protect your baby’s developing immune system from potentially harmful bugs and bacteria. Our Vital Baby NURTURE Microwave Sterilising Bags are perfect for use in less spacious kitchens and when you’re away from home.

No matter which sterilisation method you choose, to sterilise effectively, you should make sure that all bottles, teats, and accessories are disassembled and thoroughly cleaned before sterilising, and you follow the manufacturer’s instructions.

The unique design of the NURTURE Easy Pour Breastmilk Storage Bags makes them easy and safe to fill, store and transport.

Simply remove the pre-perforated tab, pour in your freshly expressed breast milk, and securely lock the freshness into the bag with the double secure zip fastener.

When you’re ready to use the stored breast milk, use the easy pour spout that’s been specially designed for ultimate hygiene, contamination prevention and non-spill pouring.

Your options have never been better! From nipple to base, the Dr. Brown’s™ Options+™ Wide-Neck Bottle offers a more natural bottle-feeding experience and eases the transition from breast to bottle and back again.

• Clinically proven to reduce colic
• Decreases spit-up, burping, and gas
• Shown to better preserve nutrients in breast milk and formula
• Aids in digestion for a good night’s sleep
• Offers a flow rate that supports breastfeeding
• BPA free, dishwasher (top rack) and sterilizer safe

Mealtime can get messy with a new self-feeding baby and toddlers that are learning their strength! The strong suction base on this plate will adhere to most surfaces, and the quick-release tab makes removal easy for adults. Top-rack dishwasher safe, clean up is easy and quick, too. Now if only you could keep your toddler in place so easily!

Stays put for more mealtime fun and less mess.

Whether you choose to bottle feed or to combine both bottle and breast feeding, the NURTURE Breast Like Feeding Bottle is a natural choice for you and your baby.

During breastfeeding, mom’s nipple will naturally flatten when in your baby’s mouth. NURTURE Breast Like Teats are designed to mimic breastfeeding, which helps to reduce bottle confusion and can make transition between breast and bottle easier.

The Flexzone™ is the flexible area around the bottle teat which allows the teat to stretch and flex just like mom’s breast, making it more comfortable and natural feeling for baby to feed.

Infantino Jingle Charms Rattle is perfect for on-the-go entertainment.

Simply hang this adorable turtle rattle from the car seat bars & strollers to watch the charms rattle & shake!

A fully symmetrical soother, with reversible bulb that fits in baby’s mouth either right-side up or upside down.

Self-soothing never looked so cute! The functional, effective and adorable Advantage Pacifier comes in a wide variety of colors and patterns.

• Fully symmetrical soother for reversible positioning
• 100% silicone bulb features a rounded shape that satisfies suckling reflexes
• Unique shield design reduces irritation by letting baby’s skin breathe
• Comes in two stages sized to grow with baby
• Taste-free, odor-free, BPA-free
• Dishwasher (top rack) and sterilizer safe

Introduce your baby to letters, colours and numbers with the Fisher-Price Laugh & Learn Storybook Rhymes. Baby can turn the page to hear songs such as ‘Itsy Bitsy Spider’, ‘Row, Row, Row Your Boat’, ‘One, Two, Buckle My Shoe’, ‘Pat-a-Cake’ and ‘Hickory Dickory Dock’. The light up buttons have even more content and introduce ABCs and 123s. Let the laugh & Learn characters take your little one on a fun and inviting learning journey.