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Books > Computing & IT > Social & legal aspects of computing > General

Gen Z, Explained - The Art of Living in a Digital Age (Paperback): Robert A Katz, Sarah Ogilvie, Jane Shaw, Linda Woodhead Gen Z, Explained - The Art of Living in a Digital Age (Paperback)
Robert A Katz, Sarah Ogilvie, Jane Shaw, Linda Woodhead
R422 Discovery Miles 4 220 Ships in 9 - 15 working days

An optimistic and nuanced portrait of a generation that has much to teach us about how to live and collaborate in our digital world. Born since the mid-1990s, members of Generation Z comprise the first generation never to know the world without the internet, and the most diverse generation yet. As Gen Z starts to emerge into adulthood and enter the workforce, what do we really know about them? And what can we learn from them? Gen Z, Explained is the authoritative portrait of this significant generation. It draws on extensive interviews that display this generation's candor, surveys that explore their views and attitudes, and a vast database of their astonishingly inventive lexicon to build a comprehensive picture of their values, daily lives, and outlook. Gen Z emerges here as an extraordinarily thoughtful, promising, and perceptive generation that is sounding a warning to their elders about the world around them-a warning of a complexity and depth the "OK Boomer" phenomenon can only suggest. Much of the existing literature about Gen Z has been highly judgmental. In contrast, this book provides a deep and nuanced understanding of a generation facing a future of enormous challenges, from climate change to civil unrest. What's more, they are facing this future head-on, relying on themselves and their peers to work collaboratively to solve these problems. As Gen Z, Explained shows, this group of young people is as compassionate and imaginative as any that has come before, and understanding the way they tackle problems may enable us to envision new kinds of solutions. This portrait of Gen Z is ultimately an optimistic one, suggesting they have something to teach all of us about how to live and thrive in this digital world.

Access and Control in Digital Humanities (Hardcover): Shane Hawkins Access and Control in Digital Humanities (Hardcover)
Shane Hawkins
R4,074 Discovery Miles 40 740 Ships in 12 - 17 working days

Access and Control in Digital Humanities explores a range of important questions about who controls data, who is permitted to reproduce or manipulate data, and what sorts of challenges digital humanists face in making their work accessible and useful. Contributors to this volume present case studies and theoretical approaches from their experience with applications for digital technology in classrooms, museums, archives, in the field and with the general public. Offering potential answers to the issues of access and control from a variety of perspectives, the volume acknowledges that access is subject to competing interests of a variety of stakeholders. Museums, universities, archives, and some communities all place claims on how data can or cannot be shared through digital initiatives and, given the collaborative nature of most digital humanities projects, those in the field need to be cognizant of the various and often competing interests and rights that shape the nature of access and how it is controlled. Access and Control in Digital Humanities will be of interest to researchers, academics and graduate students working in a variety of fields, including digital humanities, library and information science, history, museum and heritage studies, conservation, English literature, geography and legal studies.

She Memes Well - Essays (Hardcover): Quinta Brunson She Memes Well - Essays (Hardcover)
Quinta Brunson
R663 R552 Discovery Miles 5 520 Save R111 (17%) Ships in 10 - 15 working days
Surveillance - A Key Idea for Business and Society (Hardcover): Graham Sewell Surveillance - A Key Idea for Business and Society (Hardcover)
Graham Sewell
R4,041 Discovery Miles 40 410 Ships in 12 - 17 working days

Being watched and watching others is a universal feature of all human societies. How does the phenomenon of surveillance affect, interact with, and change the world of business? This concise book unveils a key idea in the history and future of management. For centuries managers have claimed the right to monitor employees, but in the digital era, this management activity has become enhanced beyond recognition. Drawing on extensive research into organizational surveillance, the author distils and analyses existing thinking on the concept with his own empirical work. Drawing together perspectives from philosophy, cutting-edge social theory, and empirical research on workplace surveillance, Surveillance is the definitive introduction to an intriguing topic that will interest readers across the social sciences and beyond.

Surveillance - A Key Idea for Business and Society (Paperback): Graham Sewell Surveillance - A Key Idea for Business and Society (Paperback)
Graham Sewell
R1,172 Discovery Miles 11 720 Ships in 12 - 17 working days

Being watched and watching others is a universal feature of all human societies. How does the phenomenon of surveillance affect, interact with, and change the world of business? This concise book unveils a key idea in the history and future of management. For centuries managers have claimed the right to monitor employees, but in the digital era, this management activity has become enhanced beyond recognition. Drawing on extensive research into organizational surveillance, the author distils and analyses existing thinking on the concept with his own empirical work. Drawing together perspectives from philosophy, cutting-edge social theory, and empirical research on workplace surveillance, Surveillance is the definitive introduction to an intriguing topic that will interest readers across the social sciences and beyond.

AI and Deep Learning in Biometric Security - Trends, Potential, and Challenges (Hardcover): Gaurav Jaswal, Vivek Kanhangad,... AI and Deep Learning in Biometric Security - Trends, Potential, and Challenges (Hardcover)
Gaurav Jaswal, Vivek Kanhangad, Raghavendra Ramachandra
R4,510 Discovery Miles 45 100 Ships in 12 - 17 working days

This book provides an in-depth overview of artificial intelligence and deep learning approaches with case studies to solve problems associated with biometric security such as authentication, indexing, template protection, spoofing attack detection, ROI detection, gender classification etc. This text highlights a showcase of cutting-edge research on the use of convolution neural networks, autoencoders, recurrent convolutional neural networks in face, hand, iris, gait, fingerprint, vein, and medical biometric traits. It also provides a step-by-step guide to understanding deep learning concepts for biometrics authentication approaches and presents an analysis of biometric images under various environmental conditions. This book is sure to catch the attention of scholars, researchers, practitioners, and technology aspirants who are willing to research in the field of AI and biometric security.

Data Protection and Privacy in Healthcare - Research and Innovations (Hardcover): Ahmed Elngar, Ambika Pawar, Prathamesh Churi Data Protection and Privacy in Healthcare - Research and Innovations (Hardcover)
Ahmed Elngar, Ambika Pawar, Prathamesh Churi
R4,093 Discovery Miles 40 930 Ships in 12 - 17 working days

The Healthcare industry is one of the largest and rapidly developing industries. Over the last few years, healthcare management is changing from disease centered to patient centered. While on one side the analysis of healthcare data plays an important role in healthcare management, but on the other side the privacy of a patient's record must be of equal concern. This book uses a research-oriented approach and focuses on privacy-based healthcare tools and technologies. It offers details on privacy laws with real-life case studies and examples, and addresses privacy issues in newer technologies such as Cloud, Big Data, and IoT. It discusses the e-health system and preserving its privacy, and the use of wearable technologies for patient monitoring, data streaming and sharing, and use of data analysis to provide various health services. This book is written for research scholars, academicians working in healthcare and data privacy domains, as well as researchers involved with healthcare law, and those working at facilities in security and privacy domains. Students and industry professionals, as well as medical practitioners might also find this book of interest.

Augmentation Technologies and Artificial Intelligence in Technical Communication - Designing Ethical Futures (Paperback): Ann... Augmentation Technologies and Artificial Intelligence in Technical Communication - Designing Ethical Futures (Paperback)
Ann Hill Duin, Isabel Pedersen
R1,155 Discovery Miles 11 550 Ships in 9 - 15 working days

Innovative examination of augmentation technologies in terms of technical, social, and ethical considerations Usable as a supplemental text for a variety of courses, and also of interest to researchers and professionals in fields including: technical communication, digital communication, UX design, information technology, informatics, human factors, artificial intelligence, ethics, philosophy of technology, and sociology of technology First major work to combine technological, ethical, social, and rhetorical perspectives on human augmentation Additional cases and research material available at the authors' Fabric of Digital Life research database at https://fabricofdigitallife.com/

Information Security and Optimization (Hardcover): Rohit Tanwar, Tanupriya Choudhury, Mazdak Zamani, Sunil Gupta Information Security and Optimization (Hardcover)
Rohit Tanwar, Tanupriya Choudhury, Mazdak Zamani, Sunil Gupta
R3,183 Discovery Miles 31 830 Ships in 12 - 17 working days

Information Security and Optimization maintains a practical perspective while offering theoretical explanations. The book explores concepts that are essential for academics as well as organizations. It discusses aspects of techniques and tools-definitions, usage, and analysis-that are invaluable for scholars ranging from those just beginning in the field to established experts. What are the policy standards? What are vulnerabilities and how can one patch them? How can data be transmitted securely? How can data in the cloud or cryptocurrency in the blockchain be secured? How can algorithms be optimized? These are some of the possible queries that are answered here effectively using examples from real life and case studies. Features: A wide range of case studies and examples derived from real-life scenarios that map theoretical explanations with real incidents. Descriptions of security tools related to digital forensics with their unique features, and the working steps for acquiring hands-on experience. Novel contributions in designing organization security policies and lightweight cryptography. Presentation of real-world use of blockchain technology and biometrics in cryptocurrency and personalized authentication systems. Discussion and analysis of security in the cloud that is important because of extensive use of cloud services to meet organizational and research demands such as data storage and computing requirements. Information Security and Optimization is equally helpful for undergraduate and postgraduate students as well as for researchers working in the domain. It can be recommended as a reference or textbook for courses related to cybersecurity.

Enhancing Business Continuity and IT Capability - System Administration and Server Operating Platforms (Hardcover): Nijaz... Enhancing Business Continuity and IT Capability - System Administration and Server Operating Platforms (Hardcover)
Nijaz Bajgoric, Lejla Turulja, Semir Ibrahimovic, Amra Alagic
R2,743 Discovery Miles 27 430 Ships in 12 - 17 working days

Enterprise servers play a mission-critical role in modern computing environments, especially from a business continuity perspective. Several models of IT capability have been introduced over the last two decades. Enhancing Business Continuity and IT Capability: System Administration and Server Operating Platforms proposes a new model of IT capability. It presents a framework that establishes the relationship between downtime on one side and business continuity and IT capability on the other side, as well as how system administration and modern server operating platforms can help in improving business continuity and IT capability. This book begins by defining business continuity and IT capability and their importance in modern business, as well as by giving an overview of business continuity, disaster recovery planning, contingency planning, and business continuity maturity models. It then explores modern server environments and the role of system administration in ensuring higher levels of system availability, system scalability, and business continuity. Techniques for enhancing availability and business continuity also include Business impact analysis Assessing the downtime impact Designing an optimal business continuity solution IT auditing as a process of gathering data and evidence to evaluate whether the company's information systems infrastructure is efficient and effective and whether it meets business goals The book concludes with frameworks and guidelines on how to measure and assess IT capability and how IT capability affects a firm's performances. Cases and white papers describe real-world scenarios illustrating the concepts and techniques presented in the book.

Making with Data - Physical Design and Craft in a Data-Driven World (Hardcover): Samuel Huron, Till Nagel, Lora Oehlberg,... Making with Data - Physical Design and Craft in a Data-Driven World (Hardcover)
Samuel Huron, Till Nagel, Lora Oehlberg, Wesley Willett
R3,354 Discovery Miles 33 540 Ships in 12 - 17 working days

Key Selling Points The first book to showcase physical representations of data, and the first to discuss the creative process behind them. Approaches the topic from a multidisciplinary perspective, showcasing a range of creative approaches from computer science, data science, graphic design, art, craft, and architecture. The book is heavily visual and illustrates each project and the process of creating it via rich photos and sketches, which are accessible and inspiring for both enthusiasts and experts.

LinkedIn Marketing - An Hour a Day (Paperback, New): Viveka von Rosen LinkedIn Marketing - An Hour a Day (Paperback, New)
Viveka von Rosen
R724 R580 Discovery Miles 5 800 Save R144 (20%) Ships in 7 - 13 working days

A step-by-step guide for succeeding on the for ''business'' social media network

"LinkedIn Marketing: An Hour a Day" helps you create, customize, and optimize a presence on LinkedIn, the world's largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience. Discover previously undocumented tips and tricks for community growth and management, including how to best use Groups, events, and other LinkedIn features and applications.Offers a complete resource for anyone who wants to market and recruit on the world's largest professional network Features hands-on tutorials, case studies, examples, tips, and tactics Reveals how to monitor and maintain a vibrant LinkedIn presence Includes effective tactics for recruiters, job seekers, and entrepreneurs, as well as legal, real estate, and nonprofit professionals Incorporates an exploration of the LinkedIn advertising platform, API, and mobile platform

This soup-to-nuts guidebook for tackling every stage of the LinkedIn process ensures your online presence will get noticed.

Practical Cloud Security - A Cross-Industry View (Paperback): Kevin L. Jackson, Melvin B. Greer Jr. Practical Cloud Security - A Cross-Industry View (Paperback)
Kevin L. Jackson, Melvin B. Greer Jr.
R1,409 Discovery Miles 14 090 Ships in 12 - 17 working days

Melvin Greer and Kevin Jackson have assembled a comprehensive guide to industry-specific cybersecurity threats and provide a detailed risk management framework required to mitigate business risk associated with the adoption of cloud computing. This book can serve multiple purposes, not the least of which is documenting the breadth and severity of the challenges that today's enterprises face, and the breadth of programmatic elements required to address these challenges. This has become a boardroom issue: Executives must not only exploit the potential of information technologies, but manage their potential risks. Key Features * Provides a cross-industry view of contemporary cloud computing security challenges, solutions, and lessons learned * Offers clear guidance for the development and execution of industry-specific cloud computing business and cybersecurity strategies * Provides insight into the interaction and cross-dependencies between industry business models and industry-specific cloud computing security requirements

Forensic Document Examination in the 21st Century (Hardcover): Miriam Angel, Jan Seaman Kelly Forensic Document Examination in the 21st Century (Hardcover)
Miriam Angel, Jan Seaman Kelly
R3,206 Discovery Miles 32 060 Ships in 12 - 17 working days

Forensic Document Examination in the 21st Century covers the latest technology and techniques providing a complete resource on contemporary issues and methods in forensic document examination. Forensic document examiners provide their findings as expert testimony in court. Due to rapid changes in technology, including digital documents, printing and photocopying capabilities, and more, there is a great need for this up-to-date reference. The examination of documents can include comparison of handwriting or hand-printing; detection of alterations or photocopier and computer manipulation; restoration or decipherment of erased and obliterated writing; visualization of latent impressions; the identification of printing processes; and differentiation of inks. Computer-generated documents are prevalent, and electronically-captured signatures are becoming more widespread, meaning the knowledge of advances in technology and adoption of new validated techniques and methods of document examination are crucial to the reliability of forensic opinions. Forensic Document Examination in the 21st Century includes the latest research on the subject and with contributions from leading experts on their various areas of expertise. The book will be a welcome addition to the literature and support the foundational basis for methods and procedures for use it expert testimony in court, serving as a resource for forensic document examiners, trainees, and those in the criminal and legal communities who use the services of expert document examiners and witnesses

Blockchain, Bitcoin and You (Paperback): Temple Melville Blockchain, Bitcoin and You (Paperback)
Temple Melville
R257 Discovery Miles 2 570 Ships in 12 - 17 working days

Blockchain and Bitcoin have become household names. BLOCKCHAIN, BITCOIN AND YOU explains the technical concepts that make up the blockchain and what they mean for the future of personal finance, as well as their role in business-relevant applications. Scotcoin's CEO Temple Melville lifts the complex key principles of blockchain technology out of the preserve of academia and tech and delivers it to a new audience the people. Find out what the blockchain is; why it is needed and the problems it solves; why there is so much excitement about the blockchain and its potential; major components and their purpose; major application scenarios and what it means for you. "This book is a treasure trove of information for anyone with a curiosity about this new technology and what it means for them in their day to day lives, it helpfully explains the intricacies of blockchain technology in a refreshingly user-friendly and entertaining way." Stephen Ingledew, Chief Executive of Fintech Scotland

Flash 8 - Projects for Learning Animation and Interactivity +CD (Paperback): Richard Shupe Flash 8 - Projects for Learning Animation and Interactivity +CD (Paperback)
Richard Shupe
R890 Discovery Miles 8 900 Ships in 7 - 13 working days

Macromedia Flash is fast becoming the Web's most widely used platform for creating rich media with animation and motion graphics, but mastering Flash isn't easy. Most entry-level books teach through simple examples that concentrate on either animation or scripting, but rarely both together. To get the most from Flash 8, you not only need to be proficient in programming/interface design, you need the creativity for story telling and the artistic insights to design fluid animation. "Flash 8: Projects for Learning Animation and Interactivity" teaches Flash design rather than simply Flash itself. With a standalone series of walkthroughs and tutorials for Flash beginners coming from a graphics field, this book teaches Flash in the context of real-world projects. Rather than learn a Flash tool for the sake of it, you learn which areas of Flash are important, and which are less used, simply by seeing how typical content is actually created. And rather than a text-heavy approach, this graphically rich book leads you through hands-on examples by illustration. Each project in the book starts with goals and broad sketches before moving to design and scripting. This helps you understand design intent - the why of the process - rather than just learning the interfaces and the how of it all. Along the way, you'll create Flash content that includes traditional animation techniques (as seen in full-length animated features), and ActionScript-based interactive animation, such as custom web site interface designs. You also learn how to combine both traditional animation techniques and ActionScript to create feature-rich Flash assets from the ground up. Co-authored by educational developers with years of experience creating compelling content, interfaces, and applications, "Flash 8: Projects for Learning Animation and Interactivity" offers a content-driven approach that is also inspiration-driven. You learn because you're accomplishing something tangible, not because you think you need to know how a tool works. If you want to understand how various features of Flash come together to create a final end design, this book provides you with both the insight and the know-how.

Flash 8 (Paperback): E.A. Vander Veer Flash 8 (Paperback)
E.A. Vander Veer
R890 Discovery Miles 8 900 Ships in 7 - 13 working days

Macromedia's Flash 8 is the world's premier program for adding animation to websites. And with the latest version, this popular program becomes more versatile, letting beginning webmasters and expert developers alike create sophisticated web content. But Flash isn't intuitive. And it doesn't come with a manual. Whether you want to learn the basics or unleash the program's true power, "Flash 8: The Missing Manual" is the ideal instructor. This hands-on guide to today's hottest web design tool is aimed at nondevelopers, and it teaches you how to translate your ideas into great web content. It begins with a solid primer on animation, which helps you get comfortable with the Flash interface. Once you have these basics under your belt, "Flash 8: The Missing Manual" moves on to advanced animations, including adding special effects and audio, video, and interactivity to your presentations. When you're really feeling steady, the book shows how to use a dollop of ActionScript to customize your content. It then teaches you how to publish your Flash creations for web surfers everywhere to enjoy. Along the way, the book shows you good design principles and helps you avoid elements that can distract or annoy an audience. Author Emily Vander Veer has more than a dozen books to her credit, including titles on web design and scripting - most written for non-technical readers. Her background makes her the perfect author for a straightforward book on a complex subject. She takes "Flash 8: The Missing Manual" from the basics to the advanced, yet avoids a hasty jump into tough topics that can leave readers confused. Not only will "Flash 8: The Missing Manual" help you turn a concept into unique, dynamic content, but it will continue to serve as a reference as you develop your website.

Cyber Security Essentials (Hardcover): James Graham, Ryan Olson, Rick Howard Cyber Security Essentials (Hardcover)
James Graham, Ryan Olson, Rick Howard
R4,722 Discovery Miles 47 220 Ships in 9 - 15 working days

The sophisticated methods used in recent high-profile cyber incidents have driven many to need to understand how such security issues work. Demystifying the complexity often associated with information assurance, Cyber Security Essentials provides a clear understanding of the concepts behind prevalent threats, tactics, and procedures.To accomplish this, the team of security professionals from VeriSign's iDefense Security Intelligence Services supply an extensive review of the computer security landscape. Although the text is accessible to those new to cyber security, its comprehensive nature makes it ideal for experts who need to explain how computer security works to non-technical staff. Providing a fundamental understanding of the theory behind the key issues impacting cyber security, the book: Covers attacker methods and motivations, exploitation trends, malicious code techniques, and the latest threat vectors Addresses more than 75 key security concepts in a series of concise, well-illustrated summaries designed for most levels of technical understanding Supplies actionable advice for the mitigation of threats Breaks down the code used to write exploits into understandable diagrams This book is not about the latest attack trends or botnets. It's about the reasons why these problems continue to plague us. By better understanding the logic presented in these pages, readers will be prepared to transition to a career in the growing field of cyber security and enable proactive responses to the threats and attacks on the horizon.

A Narrative Approach to Social Media Mourning - Small Stories and Affective Positioning (Hardcover): Korina Giaxoglou A Narrative Approach to Social Media Mourning - Small Stories and Affective Positioning (Hardcover)
Korina Giaxoglou
R4,349 Discovery Miles 43 490 Ships in 12 - 17 working days

This book investigates how social media are reconfiguring dying, death, and mourning. Taking a narrative approach, it argues that dying, death, and mourning are shared online as small stories of the moment, which are organized around transgressive moments and events with motivational, participatory, or connective scope. Through the different case studies discussed, this book presents an empirical framework for analyzing small stories of dying, death and mourning as practices of sharing which become associated with specific modes of affective positioning, i.e. modulations of different degrees of distance or proximity to the death event and the dead, the networked audience(s), and the affective self. The book calls for the study of affect as integral to narrative activity and opens up broader questions about how stories and emotion are mobilized in digital cultures for accruing audiences, value (social or economic), and visibility. It will be of interest to researchers in narrative analysis, the anthropology and sociology of emotion, digital communication, media and cultural studies, and (digital) death and dying.

Law, Regulation and Governance in the Information Society - Informational Rights and Informational Wrongs (Hardcover): Maurizio... Law, Regulation and Governance in the Information Society - Informational Rights and Informational Wrongs (Hardcover)
Maurizio Borghi, Roger Brownsword
R4,676 Discovery Miles 46 760 Ships in 12 - 17 working days

Maps the landscape of contemporary informational interests. Of considerable interest to those working at the intersection of law and technology, as well as others concerned with the legal, political, and social aspects of our information society.

AI-Centric Smart City Ecosystems - Technologies, Design and Implementation (Hardcover): Alex Khang, Sita Rani, Arun Kumar... AI-Centric Smart City Ecosystems - Technologies, Design and Implementation (Hardcover)
Alex Khang, Sita Rani, Arun Kumar Sivaraman
R3,488 Discovery Miles 34 880 Ships in 12 - 17 working days

Explains smart city ecosystem and AI-centric solutions Presents the application of design principles and computer vision models for operating smart cities and security systems Discusses how to integrate the AI-based controls systems to make the IoT devices smarter Explains data engineering and visualization patterns for monitoring smart city systems Discusses self-driving car models and transportation infrastructures

Confronting Cyberespionage Under International Law (Paperback): Oguz  Kaan Pehlivan Confronting Cyberespionage Under International Law (Paperback)
Oguz Kaan Pehlivan
R637 Discovery Miles 6 370 Ships in 12 - 17 working days

We have witnessed a digital revolution that affects the dynamics of existing traditional social, economic, political and legal systems. This revolution has transformed espionage and its features, such as its purpose and targets, methods and means, and actors and incidents, which paves the way for the emergence of the term cyberespionage. This book seeks to address domestic and international legal tools appropriate to adopt in cases of cyberespionage incidents. Cyberespionage operations of state or non-state actors are a kind of cyber attack, which violates certain principles of international law but also constitute wrongful acquisition and misappropriation of the data. Therefore, from the use of force to state responsibility, international law offers a wide array of solutions; likewise, domestic regulations through either specialized laws or general principles stipulate civil and criminal remedies against cyberespionage. Confronting Cyberespionage Under International Law examines how espionage and its applications have transformed since World War II and how domestic and international legal mechanisms can provide effective legal solutions to this change, hindering the economic development and well-being of individuals, companies and states to the detriment of others. It shows the latest state of knowledge on the topic and will be of interest to researchers, academics, legal practitioners, legal advisors and students in the fields of international law, information technology law and intellectual property law.

Electronic Word of Mouth as a Promotional Technique - New Insights from Social Media (Paperback): Shu-Chuan Chu, Juran Kim,... Electronic Word of Mouth as a Promotional Technique - New Insights from Social Media (Paperback)
Shu-Chuan Chu, Juran Kim, Charles R Taylor
R1,229 Discovery Miles 12 290 Ships in 12 - 17 working days

Recent years have seen digital advertising grow to the point where it will soon overtake television as the no. 1 advertising medium. In the online environment, consumers interact and share their thoughts on brands and their experiences using them. These electronic word-of-mouth (eWOM) communications have become a very important to the success of products. In today's cluttered environment, it is especially important to study how the practice of eWOM advertising operates, and how marketers can influence eWOM in social media and other online sites. This volume starts with a chapter on the current state of knowledge on eWOM and then turns its attention to current research articles on a variety of eWOM formats. These include the posting of selfies on social media, the influence of review types on consumer perception and purchase intention, the effects of preannouncement messages, and how user-generated content can be used to induce effectiveness of eWOM on social media. The relationship of eWOM to brand building is emphasized in several of the chapters. This book was originally published as a special issue of the International Journal of Advertising.

Evolutionary Psychology and Digital Games - Digital Hunter-Gatherers (Paperback): Johannes Breuer, Daniel Pietschmann, Benny... Evolutionary Psychology and Digital Games - Digital Hunter-Gatherers (Paperback)
Johannes Breuer, Daniel Pietschmann, Benny Liebold, Benjamin P. Lange
R1,262 Discovery Miles 12 620 Ships in 12 - 17 working days

Evolutionary Psychology and Digital Games: Digital Hunter-Gatherers is the first edited volume that systematically applies evolutionary psychology to the study of the use and effects of digital games. The book is divided into four parts: Theories and Methods Emotion and Morality Social Interaction Learning and Motivation These topics reflect the main areas of digital games research as well as some of the basic categories of psychological research. The book is meant as a resource for researchers and graduate students in psychology, anthropology, media studies and communication as well as video game designers who are interested in learning more about the evolutionary roots of player behaviors and experiences.

Researching and Enacting Change in Postsecondary Education - Leveraging Instructors' Social Networks (Paperback): Charles... Researching and Enacting Change in Postsecondary Education - Leveraging Instructors' Social Networks (Paperback)
Charles Henderson, Chris Rasmussen, Naneh Apkarian, Alexis Knaub, Alan James Daly, …
R1,225 Discovery Miles 12 250 Ships in 12 - 17 working days

Calls to improve undergraduate STEM education have resulted in initiatives that seek to bolster student learning outcomes by promoting changes in teaching practices. Written by participants in a series of ground-breaking social network analysis (SNA) workshops, Researching and Enacting Change in Postsecondary Education argues that the academic department is a highly productive focus for the spread of new, network-based teaching ideas. By clarifying methodological issues related to SNA data collection and articulating relevant theoretical approaches to the topic, this book leverages current knowledge about social network theory and SNA techniques for understanding instructional improvement in higher education.

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