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Books > Language & Literature > General

Defensive Nationalism - Explaining the Rise of Populism and Fascism in the 21st Century (Paperback): B.S. Rabinowitz Defensive Nationalism - Explaining the Rise of Populism and Fascism in the 21st Century (Paperback)
B.S. Rabinowitz
R756 Discovery Miles 7 560 Ships in 10 - 15 working days

A stunningly novel account of why populism and fascism are on the rise in the early 21st century. Today we find in the most technologically advanced societies, wild conspiracy theories and a broad distrust of science and expertise have created deep political divisions that are splitting nations in two. Defensive Nationalism explains this paradox, using history as a guide. B. S. Rabinowitz finds that the turn-of-the 19th century was also a period of exceptional technological innovation that ended with toxic political upheavals. To investigate why, the author combines Karl Polanyi's concept of the "double movement" with Joseph Schumpeter's theory of innovation. Weaving together a fascinating narrative that spans two centuries, the book traces how the rapid transformation of transportation and communications during the Industrial Revolution and the Digital Revolution created economic interdependence and capital flows that induced radical economic, social, and political disruptions. In response, separate national-populist movements, stemming from particular national histories and struggles, arose concurrently to produce an era of "defensive nationalism." Distinguishing between creative, consolidating, and defensive nationalism, Rabinowitz offers a persuasively fresh way to study socio-political patterns across time and space.

Beyond the Game - Jordan Marie Brings Three White Horses Whetstone (Paperback): Andrew Maraniss Beyond the Game - Jordan Marie Brings Three White Horses Whetstone (Paperback)
Andrew Maraniss; Illustrated by DeAndra Hodge
R160 R149 Discovery Miles 1 490 Save R11 (7%) Ships in 18 - 22 working days

The BEYOND THE GAME series features athletes who have stepped up beyond sports to make a difference in the world, from acclaimed author Andrew Maraniss and illustrator DeAndra Hodge.

This is the story of Indigenous professional runner Jordan Marie Brings Three White Horses Whetstone and her social justice work organizing and advocating for Indigenous people.

Before she became a professional runner and a respected community advocate, before she began speaking out for Indigenous causes and peoples, Jordan Marie Brings Three White Horses Whetstone was just a kid.

In this chapter book biography by acclaimed author Andrew Maraniss, readers learn more about the life and work of Jordan Marie Brings Three White Horses Whetstone—from growing up Lakota in South Dakota, to her journey to becoming a Division 1 runner in college and later a professional runner, to her work in Washington DC advocating for Indigenous people and communities. Jordan Marie Brings Three White Horses Whetstone has changed the world beyond sports.

Complete with black-and-white illustrations throughout, as well as statistics, resources, and ways for kids to make a difference on their own—Beyond the Game is a giftable and inspirational series for every reader.

About Writing (Paperback): Samuel R Delany About Writing (Paperback)
Samuel R Delany
R691 R620 Discovery Miles 6 200 Save R71 (10%) Ships in 18 - 22 working days

Award-winning novelist Samuel R. Delany has written a book for creative writers to place alongside E. M. Forster's Aspects of the Novel and Lajos Egri's Art of Dramatic Writing. Taking up specifics (When do flashbacks work, and when should you avoid them? How do you make characters both vivid and sympathetic?) and generalities (How are novels structured? How do writers establish serious literary reputations today?), Delany also examines the condition of the contemporary creative writer and how it differs from that of the writer in the years of Hemingway, Fitzgerald, and the high Modernists. Like a private writing tutorial, About Writing treats each topic with clarity and insight. Here is an indispensable companion for serious writers everywhere.

A Concise Dictionary of Old Icelandic (Paperback, 2nd Revised edition): Geir T Zoega A Concise Dictionary of Old Icelandic (Paperback, 2nd Revised edition)
Geir T Zoega
R1,418 Discovery Miles 14 180 Ships in 18 - 22 working days

The Scandinavian influence was the earliest, and arguably one of the strongest external forces that went into the making of modern English. Consequently, a knowledge of the Icelandic language is of utmost importance. Not only does Icelandic supply a linguistic basis for such a study, it also provides the source of a great deal of the necessary information for the understanding of medieval British history. Old Icelandic literature, both in poetry and prose, presents a wealth of interesting material, which in some respects stands unrivalled among the literatures of medieval Europe, and without which, one's knowledge of the ancient North would certainly be limited.

First published in England in 1910 and last printed in 1975, Geir T. Zoega's "A Concise Dictionary of Old Icelandic" has long been the foremost reference source for the Icelandic language. Compiled on the general principle of including all the words the ordinary student of Icelandic is likely to meet, the dictionary has helped to bring about a wider interest in the language and literature of Iceland and is considered an essential complement to the study of medieval Nordic literature.

My Little Black Book: A Blacktionary - The pocket guide to the language of race (Paperback): Maggie Semple, Jane Oremosu My Little Black Book: A Blacktionary - The pocket guide to the language of race (Paperback)
Maggie Semple, Jane Oremosu
R254 R230 Discovery Miles 2 300 Save R24 (9%) Ships in 9 - 17 working days

Through their work with organisations and companies across the world, Maggie Semple and Jane Oremosu found that there was a need to help people as they discussed difference, race and inclusion. My Little Black Book: A Blacktionary aims to do just that. This A-Z pocket guide is for people who are entering the workplace and finding their identity, for leaders and managers who feel overwhelmed by ever-evolving definitions and phrases, for anyone who is afraid of saying the wrong thing and being judged. From explaining what microagressions are and their impact, to helping you understand what cultural appreciation is and how it's different to cultural appropriation, this book will break down barriers to engaging in conversations on race. Drawing together the best definitions as well as useful advice and tips, My Little Black Book: A Blacktionary is an essential tool to broaden your knowledge and live and work better with others.

The Letters I Will Never Send - poems to read, to write and to share (Paperback): Isabella Dorta The Letters I Will Never Send - poems to read, to write and to share (Paperback)
Isabella Dorta
R449 R424 Discovery Miles 4 240 Save R25 (6%) Ships in 10 - 15 working days

'these letters thus far have remained unsent, i want you to change that for me.' Embrace honesty and heal beautifully. In the letters i will never send, TikTok poet Isabella Dorta urges you to leave nothing unsaid and take comfort in moving poems on love, heartbreak, mental health and self-discovery. With beautiful line illustrations and over 100 poems written in the form of confessional letters addressed to the most influential figures in your life: Your younger self Your future self Your lover Your body Your family and more Take the ultimate step. Read, rip out, burn or send the letters out into the world. Write your own and share them with the people in your life. Just don't hold back!

Chinese-English / English-Chinese Practical Dictionary (Paperback): Yong Ho Chinese-English / English-Chinese Practical Dictionary (Paperback)
Yong Ho
R672 R601 Discovery Miles 6 010 Save R71 (11%) Ships in 18 - 22 working days

This latest entry in the acclaimed Instant Vocabulary Builder series by Tom Means is devoted to Brazilian Portuguese. Apart from their endings, many words in the language are similar to their English counterparts. This unique book identifies the 24 most common word-ending patterns between these languages and provides over 4,000 words that follow them. Perfect as a classroom supplement or for self-study, this handy reference is appropriate for all ages and levels of experience. The enclosed CD allows the reader to master pronunciation of the most common words and phrases from each chapter by repeating them after a native speaker.

Remembering the Kanji 1 - A Complete Course on How Not To Forget the Meaning and Writing of Japanese Characters (Paperback, 6th... Remembering the Kanji 1 - A Complete Course on How Not To Forget the Meaning and Writing of Japanese Characters (Paperback, 6th Revised edition)
James W. Heisig
R972 Discovery Miles 9 720 Ships in 18 - 22 working days

The aim of this book is to provide the student of Japanese with a simple method for correlating the writing and the meaning of Japanese characters in such a way as to make them both easy to remember. It is intended not only for the beginner, but also for the more advanced student looking for some relief from the constant frustration of forgetting how to write the kanji, or for a way to systematize what he or she already knows. The author begins with writing the kanji because—contrary to first impressions—it is in fact simpler than learning how to the pronounce them. By ordering the kanji according to their component parts or “primitive elements,” and then assigning each of these parts a distinct meaning with its own distinct image, the student is led to harness the powers of “imaginative memory” to learn the various combinations that make up the kanji. In addition, each kanji is given its own key word to represent the meaning, or one of the principal meanings, of that character. These key words provide the setting for a particular kanji’s “story,” whose protagonists are the primitive elements. In this way, one is able to complete in a few short months a task that would otherwise take years. Armed with the same skills as Chinese or Korean students, who know the meaning and writing of the kanji but not their Japanese pronunciations, one is then in a much better position to learn the readings (which are treated in a separate volume).Remembering the Kanji has helped tens of thousands of students advance towards literacy at their own pace, and to acquire a facility that traditional methods have long since given up on as all but impossible for those not raised with the kanji from childhood. The 6th edition has been updated to include the 196 new kanji approved by the government in 2010 as “general-use” kanji.

Writing and Selling Drama Screenplays (Paperback): Lucy Hay Writing and Selling Drama Screenplays (Paperback)
Lucy Hay
R499 Discovery Miles 4 990 Ships in 10 - 15 working days

It may be drama features that win the most awards and kudos from critics, but in the current marketplace you're unlikely to sell a drama screenplay in the way you would a genre script. Breaking down the nuts and bolts of what differentiates drama from genre, Writing and Selling Drama Screenplays will consider questions such as: What is 'emotional truth'? What separates stereotypical and authentic characters? What are the different types of drama feature screenplay? How do we make these films, when there's 'no money'? What are the distribution opportunities for dramas? Exploring the ways in which drama and authenticity work, it will empower screenwriters to make their own story and character choices, so they can write and also help to package, finance and even make their own drama features. Writing and Selling Drama Screenplays includes detailed case studies of produced dramas made on both shoestring and bigger budgets, and industry insights from their writers, directors and producers. It looks in-depth at Scottish BAFTA-winning Night People, the iconic coming out movie Beautiful Thing, the touching New Orleans drama Hours, starring the late Paul Walker, and the ambitious true story of Saving Mr Banks, based on the battle of wills between Mary Poppins author PL Travers and Walt Disney himself. It will also discuss films such as Brokeback Mountain, American Beauty, The King's Speech, Juno, Erin Brockovich, Changeling and Girl, Interrupted.

¿Qué Hay? Cuaderno 2 (Paperback): Christine Haylett, Jeffrey Britton, Margaret Leacock, Yorley Mendez, Georgia Pinnock, Angie... ¿Qué Hay? Cuaderno 2 (Paperback)
Christine Haylett, Jeffrey Britton, Margaret Leacock, Yorley Mendez, Georgia Pinnock, …
R453 Discovery Miles 4 530 Ships in 10 - 15 working days

¿Qué Hay? is the market-leading Spanish course for 11-14-year-olds across the Caribbean. Newly updated, it is as relevant and lively as ever. Workbook 2 in this series is for use alongside Student Book 2, offering students even more opportunity to practice and develop key skills through a variety of fun and engaging exercises.

The Black Book of Speaking Fluent English - The Quickest Way to Improve Your Spoken English (Paperback): Christopher Hill The Black Book of Speaking Fluent English - The Quickest Way to Improve Your Spoken English (Paperback)
Christopher Hill; Illustrated by Mark Sherman; Edited by Carter Hoffman
R500 R456 Discovery Miles 4 560 Save R44 (9%) Ships in 18 - 22 working days
Lost Illusions - The Politics of Publishing in Nineteenth-Century France (Hardcover): Christine Haynes Lost Illusions - The Politics of Publishing in Nineteenth-Century France (Hardcover)
Christine Haynes
R1,322 Discovery Miles 13 220 Ships in 10 - 15 working days

Linking the study of business and politics, Christine Haynes reconstructs the passionate and protracted debate over the development of the book trade in nineteenth-century France. While traditionalists claimed that the business of literature required tight state regulation, an increasingly influential group of reformers argued that books were ordinary commodities whose production and distribution were best left to the free market.

The French Revolution overthrew the system of guilds and privileges that had governed the trade under the Old Regime. In the struggle that followed, the new men known as "editeurs" (publishers) pushed for increased liberalization of the market. They relied on collective organization, especially a professional association known as the Cercle de la Librairie, to advocate for abolition of licensing requirements and extension of literary rights. Haynes shows how publishers succeeded in transforming the industry from a tightly controlled trade into a free enterprise, with dramatic but paradoxical consequences for literature in France.

The modern literary marketplace was the outcome of a political struggle both within the publishing world and between the book trade and the state. In tracing the contest over literary production in France, Haynes emphasizes the role of the Second Empire in enacting but also in limiting press freedom and literary property.

Writing the Radical Memoir - A Theoretical and Craft-based Approach (Paperback): Paul Williams, Shelley Davidow Writing the Radical Memoir - A Theoretical and Craft-based Approach (Paperback)
Paul Williams, Shelley Davidow
R562 Discovery Miles 5 620 Ships in 9 - 17 working days

For those that have mastered the basics of memoir and wish to probe this brand of creative nonfiction further, Writing the Radical Memoir uses salient theories about memory and the self to challenge assumptions about how we remember and tell the truth of our lives when we write about it. Innovative in approach and making new critical ideas accessible, each chapter maps out the key principles of such writers as Barthes, Lacan, Derrida, Lewis Mehl-Madrona, Philippe Le Jeune and Joseph Campbell, invokes literary examples to show how other writers have mastered the idea before reflecting on how you can practically apply the theory to your writing. With original exercises and prompts for further reading that bridge the gap between the theoretical and how it might be put into practice, the book is attentive to the multiple facets of the genre of nonfiction writing generally, covering such topics as: - The writer/ reader contract - How to embark on a thematic/ symbolic exploration of themes and incidents in your life - How neuro-scientific theory can inform our understanding of memory and recall and what happens to our memories when we remember them - Character development and the ethics of writing about real people - How constructing your identity in memoir offers a chance to push back against traditional structures - That memoir might not be preservation of your past but a process of self-erasure - How J. M. Coetzee’s Autrebiography trilogy challenges traditional biography By bringing together lived experience, post-structuralist and postmodernist theories, praxis and artistic vision as a unique approach to writing memoir, this book encourages you to think the self, how it is portrayed, created, erased and made strange through the process of writing and remembering.

Kodansha's Furigana Japanese Dictionary (Hardcover, 2nd edition): Masatoshi Yoshida Kodansha's Furigana Japanese Dictionary (Hardcover, 2nd edition)
Masatoshi Yoshida
R1,398 R1,176 Discovery Miles 11 760 Save R222 (16%) Ships in 18 - 22 working days

A comprehensive, communicative, and practical guide to using Japanese, Kodansha's Furigana Japanese Dictionary is an invaluable tool for anyone with an interest in the Japanese language. It has been edited with the needs of English-speaking users in mind, whether students, teachers, business people, or casual linguists, and special care has been taken at each stage of its compilation including the selection of entry words and their equivalents, the wording of the detailed explanations of Japanese words, the choice of example sentences, and even its functional page design to maximize its usefulness.
What is furigana and why is it so important?
Furigana refers to the small kana that are printed above or alongside kanji to show their pronunciation. With furigana superscripts, the beginner who is familiar with hiragana and katakana is able to read even the most difficult and obscure kanji at a glance. Other dictionaries either provide little or no guide to kanji readings or romanize some or all of the Japanese words and sentences. In the past, romanized dictionaries were of some value to students using textbooks that contained no Japanese script. Now, however, an increasing number of influential curricula around the world are based on a rationale and methodology that demands the introduction of hiragana and katakana from the earliest stages. Learners and their teachers using such curricula will inevitably feel more comfortable with a dictionary such as Kodansha s Furigana Japanese Dictionary, one that shows the pronunciation of kanji with a familiar and authentic kana script.
Combining Kodansha's Furigana Japanese-English Dictionary (1995) and Kodansha's Furigana English-Japanese Dictionary (1996) in one portable. affordable, and user-friendly volume, this dictionary has the following unique features:
o A basic vocabulary of 30,000 entries covers the most frequently used English and Japanese words
o Special treatment has been given to hundreds of words, names, and phrases of special relevance to English-speaking students of Japanese
o Semantic and usage differences between Japanese words and expressions are explained in clear English
o Thousands of example sentences and phrases illustrate how Japanese words are used in context
o Special information is provided on verb conjugations, formality, and other aspects of Japanese grammar and usage

Pliable Pupils and Sufficient Self–Directors – Narratives of Female Education by Five British Women Writers, 1778–1814... Pliable Pupils and Sufficient Self–Directors – Narratives of Female Education by Five British Women Writers, 1778–1814 (Hardcover)
Barnita Bagchi
R513 Discovery Miles 5 130 Ships in 10 - 15 working days

In Pliable Pupils and Sufficient Self-Directors, Barnita Bagchi examines writings that focus on female education and development by five representative British women writers who flourished between 1778 and 1814 - Lady Mary Hamilton, Clara Reeve, Elizabeth Hamilton, Mary Brunton, and the early Jane Austen. In a climate in which female education was a subject of anxiety in print culture and fiction a site of contestation, and in which women were emerging as major producers both of educational writing and heroine-centered, ostensibly didactic fiction, these writers produced fictions of female education that were pioneering Bildungsromans. Highly gendered, these fictions explore key tensions generated by the theme of education, including the dialectics between formal and experiential education, between the pliable pupil obedient to pedagogical authority-figures and the more self-sufficient autodidact, and between a desire for greater institutionalization of education and a recognition of the flexibility given by distancing from established structures. There is a congruence between the ambulatory, tension-ridden patterns of female education found in these fictions and the distinctive, miscellaneous fictional knowledge they represent - their creators grappled with the epistemological and ethical status of fiction which they connected with female experience. The writers of these fictions held conservative views on national politics, and categories such as gender, race and class are disturbingly aligned in many of their works. However, Bagchi argues, these women writers should not be straitjacketed as subjects of an emergent hegemonic bourgeois order. Also, the journeys towards emancipation as well as the starkly disturbing closing off of many such possibilities in the writings analyzed here remain reflected in the lives of many women today.

Reporting Qualitative Research in Psychology - How to Meet APA Style Journal Article Reporting Standards, Revised Edition, 2020... Reporting Qualitative Research in Psychology - How to Meet APA Style Journal Article Reporting Standards, Revised Edition, 2020 (Paperback, Revised Edition)
Heidi M Levitt
R1,011 R889 Discovery Miles 8 890 Save R122 (12%) Ships in 10 - 15 working days

This book shows researchers how to use APA Style Journal Article Reporting Standards for Qualitative Research (JARS-Qual), Mixed Methods Article Reporting Standards (MMARS), and Qualitative Meta‑Analysis Reporting Standards (QMARS). These standards provide much‑needed criteria to guide researchers as well as journal editors, reviewers, and students. They also provide the critical elements of a qualitative study, including design choices, participant recruitment strategies, data analysis procedures, and the significance of the results.   Heidi Levitt explains the purpose and function of these standards, helping researchers strengthen the impact of their work. The book is relevant for varied qualitative methods and includes examples from APA journal articles to illustrate how writers can tailor their reporting style to their methodologies and goals. Levitt also details other key aspects of reporting qualitative research, such as how to establish a study’s methodological integrity.  

Publishing E-Books For Dummies (Paperback, New): A. Luke Publishing E-Books For Dummies (Paperback, New)
A. Luke
R530 R461 Discovery Miles 4 610 Save R69 (13%) Ships in 10 - 15 working days

Publish, market, and sell your own e-book Although creating an e-book seems fairly straightforward, it is not. You need to select and create a variety of formats that will be read on a variety of e-reader devices--and market and sell your book in a variety of ways. Before you take the plunge, get this practical guide. With clear instruction and sensible advice, it will help you navigate the often confusing, time-consuming, and costly world of self-publishing an e-book. The book gives you solid marketing tips for selling your e-book, including using blogging and social media and how to build an online platform. It also discusses key technologies you'll encounter, including Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, E-junkie, and others. * Helps readers navigate the confusing, time-consuming, and often costly world of self-publishing an e-book * Provides both technical how-tos as well solid marketing advice on how to sell your e-book using Facebook, Twitter, Goodreads, and other social media sites * Covers essential technologies, such as Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, and E-junkie * Explores e-book devices, including Kindle, Kobo, Sony Reader, Nook, iPad, and other tablets * Delves into the nitty-gritty of e-book formats Before you self-publish your e-book, start first with Publishing eBooks For Dummies.

The Voice Book - Caring For, Protecting, and Improving Your Voice (Paperback, 2nd Revised edition): Kate DeVore, Starr Cookman The Voice Book - Caring For, Protecting, and Improving Your Voice (Paperback, 2nd Revised edition)
Kate DeVore, Starr Cookman
R574 Discovery Miles 5 740 Ships in 10 - 15 working days

More than 30 million Americans rely on their voices for their jobs—from teachers, religious leaders, and entertainers to lawyers, executives, salespeople, and doctors. A controlled voice increases self-confidence and enhances charisma, approachability, and trustworthiness. Yet an astounding 30 percent of professionals develop preventable vocal problems that could ruin their careers. And most do not know that both the quality and tone of one’s voice can be changed. The Voice Book: Caring For, Protecting, and Improving Your Voice is a one-of-a-kind reference that will save and improve your voice, your job, and your personal life. With dozens of vocal exercises and a detailed guide to the anatomy and physiology of voice, the book covers the full range of vocal health, from protecting against hoarseness and laryngitis to expanding speaking range and enhancing voice tone and quality. Illustrations, photographs, FAQs, and downloadable audio tracks make this updated edition of The Voice Book a must-read for anyone who wants a dependable, strong, and engaging voice. Readers can locate the audio files for The Voice Book in the left bar on this page, just click "Audio Downloads" or you have the option to copy and paste this link: https://www.chicagoreviewpress.com/the-voice-book-pages-630.php

Nahuatl-English/English-Nahuatl Concise Dictionary (Paperback): Fermin Herrera Nahuatl-English/English-Nahuatl Concise Dictionary (Paperback)
Fermin Herrera
R414 R308 Discovery Miles 3 080 Save R106 (26%) Ships in 10 - 15 working days

Nahuatl, also known as Aztec or Mexican is the most widely spoken indigenous language in Mexico and Central America. Spoken by the Aztecs centuries ago, 1.5 million people in Mexico and Central America continue to speak it today. This bilingual dictionary reflects usage largely based on classical norms of the Nahuatl literary tradition, but also includes more contemporary vocabulary. Entries contain the part of speech and the preterit stems. An extensive grammar section and a guide to Nahuatl pronunciation complete this work, which is sure to be of interest to scholars, students and travellers alike.

A Dictionary of Narratology (Paperback, Revised): Gerald Prince A Dictionary of Narratology (Paperback, Revised)
Gerald Prince
R640 Discovery Miles 6 400 Ships in 10 - 15 working days

History, literature, religion, myth, film, psychology, theory, and daily conversation all rely heavily on narrative. Cutting across many disciplines, narratology describes and analyzes the language of narrative with its regularly recurring patterns, deeply established conventions for transmission, and interpretive codes, whether in novels, cartoons, or case studies. Indispensable to writers, critics, and scholars in many fields, A Dictionary of Narratology provides quick and reliable access to terms and concepts that are defined, illustrated, and cross-referenced. All entries are keyed to articles or books in which the terms originated or are exemplified. This revised edition contains additional entries and updates some existing ones.

Dictionary of Louisiana French - As Spoken in Cajun, Creole, and American Indian Communities (Hardcover): Albert Valdman, Kevin... Dictionary of Louisiana French - As Spoken in Cajun, Creole, and American Indian Communities (Hardcover)
Albert Valdman, Kevin J Rottet; As told to Barry Jean Ancelet
R1,270 R1,015 Discovery Miles 10 150 Save R255 (20%) Ships in 10 - 15 working days

The "Dictionary of Louisiana French (DLF)" provides the richest inventory of French vocabulary in Louisiana and reflects precisely the speech of the period from 1930 to the present. This dictionary describes the current usage of French-speaking peoples in the five broad regions of South Louisiana: the coastal marshes, the banks of the Mississippi River, the central area, the north, and the western prairie. Data were collected during interviews from at least five persons in each of twenty-four areas in these regions. In addition to the data collected from fieldwork, the dictionary contains material compiled from existing lexical inventories, from texts published after 1930, and from archival recordings.

The new authoritative resource, the "DLF" not only contains the largest number of words and expressions but also provides the most complete information available for each entry. Entries include the word in the conventional French spelling, the pronunciation (including attested variants), the part of speech classification, the English equivalent, and the word's use in common phrases. The "DLF" features a wealth of illustrative examples derived from fieldwork and textual sources and identification of the parish where the entry was collected or the source from which it was compiled. An English-to-Louisiana French index enables readers to find out how particular notions would be expressed in "la Louisiane."

Rappresentazioni a colori delle correlazioni espresse dai verbi di compravendita (Paperback): Fabrizio Angelo Pennacchietti Rappresentazioni a colori delle correlazioni espresse dai verbi di compravendita (Paperback)
Fabrizio Angelo Pennacchietti
R648 Discovery Miles 6 480 Ships in 18 - 22 working days
Ueber Literatur - Aufsaetze Aus Vier Jahrzehnten. Reaktionell Bearbeitet, Mit Einem Vorwort Und Registern Versehen Von Eckehard... Ueber Literatur - Aufsaetze Aus Vier Jahrzehnten. Reaktionell Bearbeitet, Mit Einem Vorwort Und Registern Versehen Von Eckehard Czucka (German, Hardcover)
Helmut Arntzen
R1,745 Discovery Miles 17 450 Ships in 10 - 15 working days

Helmut Arntzen (1931-2014) zog mit dieser Auswahl von Aufsatzen die Summe seines Forscherlebens: alle Texte variieren das Thema "Sprachlichkeit" als Movens seiner Beschaftigung mit Literatur. Die Liste der behandelten Autoren mag gelesen werden als Kanon einer Moderne, die die Moeglichkeiten bedeutungsvollen Sprechens in und als Literatur in der je gegebenen historischen Situation nutzt oder eben verspielt. Jeder Beitrag verzeichnet Positionen des Sprachdenkens, markiert notgedrungen oftmals jedoch Stationen fortschreitender Entsprachlichung und verzeichnet den Verlust von Sprachbewusstsein. Diese Entwicklungen festzuhalten und kritisch aufzeigen, darin sah Helmut Arntzen seine Aufgabe als Literaturwissenschaftler.

Write, Speak and Profit - Your Passport To Freedom (Paperback): Daija Howard Write, Speak and Profit - Your Passport To Freedom (Paperback)
Daija Howard; Charlotte Howard Collins
R481 Discovery Miles 4 810 Ships in 18 - 22 working days
The Direct Mail Revolution - How to Create Profitable Direct Mail Campaigns in a Digital World (Paperback): Robert W. Bly The Direct Mail Revolution - How to Create Profitable Direct Mail Campaigns in a Digital World (Paperback)
Robert W. Bly
R517 R486 Discovery Miles 4 860 Save R31 (6%) Ships in 18 - 22 working days

BOOST YOUR BUSINESS WITH DIRECT MAILThink direct-mail marketing is a thing of the past? Think again. In our digital world, it’s easy to overlook the power of a snail mail marketing piece. You can in fact create a direct-mail marketing campaign that could earn you an ROI as high as 1,300 percent. In The Direct Mail Revolution, legendary copywriting pioneer and marketing expert Robert W. Bly shares direct mail strategies that will transform your business, win you more customers, and earn more profits. Whether you’re new to direct mail or need to revamp a local or hyperlocal marketing strategy, this book is your clear, comprehensive blueprint to winning new and ongoing sales with direct mail. Learn how to: Keep your marketing pieces out of the trash with perfectly crafted letters, brochures, postcards, and more Increase response rates with the six characteristics of irresistible offers Track and test the key ingredients of your direct-mail campaign Seamlessly integrate your print and digital marketing efforts for a multidimensional sales funnel Gain leads and sales with the “magic words” of direct-response copy Avoid the most common “snail mail” mistakes that will get your marketing ignored Plus, receive Bly’s very own templates, samples, and checklists that have stood the test of time to ensure your direct-mail strategy earns you the success you’ve been hoping for.

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