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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry

A Fatal Attraction - Public Television and Politics in Italy (Paperback, New edition): Cinzia Padovani A Fatal Attraction - Public Television and Politics in Italy (Paperback, New edition)
Cinzia Padovani; Foreword by Giuseppe Richeri
R1,620 Discovery Miles 16 200 Ships in 18 - 22 working days

Cinzia Padovani takes an in-depth look at Italian public service broadcasting, covering its history, its role in Italian society, its relationship to the political party system, and its influence on cultural and linguistic unification in Italy. Tracing the history and development of Italian public television broadcaster Radiotelevisione Italiana (RAI) to the present, Padovani challenges traditional views by asserting that parties' 'interference' in RAI has, at times, strengthened the role of public service broadcasting and that partisan journalism has even enhanced democratic potential.

Global Television Marketplace (Paperback, 2006 Ed.): Timothy Havens Global Television Marketplace (Paperback, 2006 Ed.)
Timothy Havens
R1,351 Discovery Miles 13 510 Ships in 18 - 22 working days

What television viewers around the world watch often depends less on popularity or government policies than on the personal relationships between buyers and sellers in the international programme market. A few thousand acquisitions and distribution professionals decide what programmes the earth's inhabitants can watch, and who can watch them. This book provides an inside look at the cultural assumptions and business practices of these television merchants. It argues that the market in television programs responds principally to institutional needs, rather than to the wishes of the viewing public or the skills of television's creative artists. Leaving aside conventional questions about the production contexts, textual strategies, or popular reception of entertainment television worldwide, this project trains its focus on the business practices of global television sales in order to provide a lucid overview of the diversity of firms, business practices, and programming genres present in international television. Consequently, this volume provides the first comprehensive portrait of the operations of the international television business, the people who work in the business, and the ideas that circulate among these businesspeople. Such a portrait is crucial to any theoretical treatment of television globalisation, since international television executives determine global television flows in the first instance, based on their own understandings of the economics of the business and the preferences of their primary audiences.

Culture Conglomerates - Consolidation in the Motion Picture and Television Industries (Paperback): William M. Kunz Culture Conglomerates - Consolidation in the Motion Picture and Television Industries (Paperback)
William M. Kunz
R1,412 Discovery Miles 14 120 Ships in 18 - 22 working days

This succinct overview explains conglomeration and regulation in the film and television industries, covering its history as well as the contemporary scene. Former producer William M. Kunz shows how the current structure of these industries has evolved and how this structure impacts the production and distribution of cultural products. Providing a critical view without taking a political stance, Kunz focuses on film and TV in order to give an in-depth portrait of these industries and their dynamic relationship to each other. Ideal as a supplement for a variety of media courses_such as media and society, policy, economics, and criticism_this student-friendly text includes synopses of key media regulations and policies, discussion questions, a glossary, and interesting sidebars.

A Study of Modern Television - Thinking Inside the Box (Paperback): Andrew Crisell A Study of Modern Television - Thinking Inside the Box (Paperback)
Andrew Crisell
R1,516 Discovery Miles 15 160 Ships in 18 - 22 working days

This essential text provides a detailed account of the complex character of modern television. Covering issues ranging from television's historical development to its impact on culture and society in general, the text provides an insightful analysis of television's strengths and limitations. The book's scope and clarity make it an ideal text for all media students, as well as others, interested in the historical, cultural and social contexts of broadcasting.

Silvio Berlusconi - Television, Power and Patrimony (Paperback, 2nd edition): Paul Ginsborg Silvio Berlusconi - Television, Power and Patrimony (Paperback, 2nd edition)
Paul Ginsborg
R646 R605 Discovery Miles 6 050 Save R41 (6%) Ships in 18 - 22 working days

Silvio Berlusconi, a self-made man with a taste for luxurious living, owner of a huge television empire and the politician who likened a German MEP to a Nazi concentration camp guard-small wonder that much of democratic Europe and America has responded with considerable dismay and disdain to his governance of Italy. Paul Ginsborg, contemporary Italy's foremost historian, explains here why we should take Berlusconi seriously. His new book combines historical narrative-Berlusconi's childhood in the dynamic and paternalist Milanese bourgeoisie, his strict religious schooling, a working life which has encompassed crooning, large construction projects and the creation of a commercial television empire-with careful analysis of Berlusconi's political development. While highlighting the particular italianita of Berlusconi's trajectory, Ginsborg also finds international tendencies, such as the distorted relationship between the media system and politics. Throughout, Ginsborg suggests that Berlusconi has gotten as far as he has thanks to the wide-open space left by the strategic weaknesses of modern left-wing politics.

Public Broadcasting in America (Hardcover): L. R Ickes Public Broadcasting in America (Hardcover)
L. R Ickes
R1,309 R1,158 Discovery Miles 11 580 Save R151 (12%) Ships in 10 - 15 working days

The Corporation for Public Broadcasting (CPB) was created out of the Public Broadcasting Act of 1967 (P.L. 90-129). The CPB was intended to provide a funding mechanism for individual public broadcasting stations, but not subject these stations to political influence or favouritism. Therefore, the CPB receives an annual appropriation, and then uses this money, in addition to foundation, corporate, individual memberships, and other funding sources, to provide grants to individual public television and radio broadcast entities. The Public Broadcasting System (PBS), National Public Radio (NPR), and Public Radio International (PRI) do not receive any direct appropriations from CPB; all of the appropriated money goes directly to member stations of these organisations. The number of radio and television public broadcasting stations supported by the CPB increased from 270 in 1969 to approximately 1,100 as of August 2003, of which 356 are television stations. Public broadcasting stations are mostly run by universities, non-profit community associations, and state government agencies. Public broadcasting is regarded as a public service. To serve most Americans, public television reaches approximately 99% of the population and public radio, 91%. With regard to programming, the public broadcasting system observes the principle of local autonomy. That is, public broadcasting stations make decisions independently of the CPB as to what programming will be available to their viewing or listening audience as well as on their programming schedule. The CPB serves as an umbrella organisation for public television and radio Broadcasting. The CPB's principal function is to receive and distribute government contributions (or federal appropriations) to fund national programs and to support qualified member radio and television stations based on legislatively mandated formulas. The bulk of these funds are to provide Community Service Grants (or CSGs) to member stations that have matching funds. By law, the CPB is authorised to exercise minimum control of "program content or other activities" of local member stations. The CPB is prohibited from owning or operating any of the primary facilities used in broadcasting. In addition, it may not produce, disseminate, or schedule programs. This new book presents the issues dealing with this 'hot' topic.

Spanish Language Media after the Univision-Hispanic Broadcasting (Hardcover): Luis V. Nunez Spanish Language Media after the Univision-Hispanic Broadcasting (Hardcover)
Luis V. Nunez
R1,550 R1,156 Discovery Miles 11 560 Save R394 (25%) Ships in 10 - 15 working days

On 8 September 2003 the Federal Communications Commission approved the merger of Univision Communications, Inc., the dominant Spanish language media company in the US (which owns the leading Spanish language broadcast television network, cable television network, television station group, music recording and publishing company, and Internet site) and Hispanic Broadcasting Corporation (HBC), the largest Spanish language radio operator in the US. The Commission explicitly rejected the argument that there is something unique about the needs of the Spanish speaking population in the US or about the financing, production, or distribution of Spanish language programming for US household, that requires a distinction to be made between Spanish language media outlet and other media outlets. The Hispanic community is the largest minority community in the US, but it is not linguistically homogeneous. Although most Hispanics speak English well, almost 8 million Hispanics speak English either 'not at all' or 'not well'. Survey data indicate that Latino household tend to watch television as a family, rather than as individuals; when family members have varying levels of English proficiency, the family is likely to watch Spanish language programming -- particularly for news -- to accommodate those with limited understanding of English. As a result, more than half of all bilingual (Spanish-English) Latino adults prefer to watch primarily Spanish-language news programming on television. This book provides detailed tables of demographic, viewing, and market information on the Spanish-speaking population as well as detailed analysis of public policy issues.

Television Studies (Paperback): Toby Miller Television Studies (Paperback)
Toby Miller
R1,407 Discovery Miles 14 070 Ships in 18 - 22 working days

Television is now a major area of study. This text is the first to outline the theories and approaches to the study of the medium in a systematic form for students. Written by leading international figures and including over twenty contributors, the book provides an accessible introduction to the subject's central debates, issues, and concerns. The book is divided into four sections--Forms of Knowledge, Audiences, Gender, and Race--and discusses many television shows including "Star Trek, Kung Fu, Buffy the Vampire Slayer, Xena the Warrior Princess, Sesame Street, "and Australian soaps.
The book's central analysis is supported by in-depth sidebars and discussions of key debates in the field of television studies. Fully illustrated, it includes selected reading guides and full bibliographies for students at all levels. "Television Studies "will become an essential and authoritative guide to understanding this increasingly important and popular field of study.

Redeeming the Dial - Radio, Religion, and Popular Culture in America (Paperback, New edition): Tona J Hangen Redeeming the Dial - Radio, Religion, and Popular Culture in America (Paperback, New edition)
Tona J Hangen
R1,109 Discovery Miles 11 090 Ships in 18 - 22 working days

Blending cultural, religious and media history, Tona Hangen offers a detailed look into the world of religious radio. She uses recordings, sermons, fan mail and other sources to tell the stories of the determined broadcasters and devoted listeners who, together, transformed American radio evangelism from an on-air novelty in the 1920s into a profitable and wide-reaching industry by the 1950s. Hangen traces the careers of three of the most successful Protestant radio evangelists - Paul Rader of Chicago, Aimee Semple McPherson of Los Angeles and Charles Fuller of Pasadena - and examines the strategies they used to bring their messages to listerners across the nation. Initially shut out of network radio and free airtime, both of which were available only to mainstream Protestant and Catholic groups, evangelical broadcasters gained access to the airwaves with paid-time programming. By the mid-20th century millions of Americans regularly tuned in to evangelical programming, making it one of the medium's most distinctive and durable genres. The voluntary contributions of these listeners in turn helped to bankroll religious radio's remarkable growth. Revealing the entwined development of evangelical religion and modern mass media, Hangen demonstrates that the history of one is incomplete without the history of the other; both are important to understanding American culture in the 20th century.

Satellite Realms - Transnational Television, Globalization and the Middle East (Paperback): Naomi Sakr Satellite Realms - Transnational Television, Globalization and the Middle East (Paperback)
Naomi Sakr
R1,027 Discovery Miles 10 270 Ships in 18 - 22 working days

In transcending territorial boundaries, satellite television has the potential to liberate viewers from government controls on national media. Why is this potential liberation yet to be fully realized in the Middle East? This dynamic book explores the development through the 1990s into the 21st century of cross-border television in the Middle East, exploring issues at the heart of the international political economy of communication. With much attention currently focused on media reform in the Middle East, this is a timely book, relevant to Media and Communications Studies, Middle Eastern Studies and international relations.

African Cinemas - Decolonizing the Gaze (Paperback): Olivier Barlet African Cinemas - Decolonizing the Gaze (Paperback)
Olivier Barlet
R1,407 Discovery Miles 14 070 Ships in 18 - 22 working days

This book is both a personal journey and an introduction to the cinema cultures of Africa. A book about the politics of cultural survival, it is also a major overview of African cinema and television. The first part of the book traces the development of African cinema - from colonization to Afrocentrism. The author examines this development through a variety of fundamental themes: the decolonization of the imagination; the quest for legendary African origins and the mobilization of African cultural values. The second part of the book analyses specific films, particularly through narrative and in terms of their African specificity - in the use of silence, orality and humour. Finally, the author explores the social and economic contexts of the African cinema and television industry - including its often vexed relations with the West and the problems of production and distribution African film-makers face. Exploring the achievements and challenges of those who seek to affirm African cultural values through film, the book also covers the African television industry and African-American cinema. It includes interviews with film-makers, stills from the films and, ultimately, a plea for seeing and respecting the otherness of the Other. Winner of the French National Film Centre's best filmbook of 1997 and now available in four languages, this is book which takes us into a process of learning how to look.

Radio in the Global Age (Hardcover): D Hendy Radio in the Global Age (Hardcover)
D Hendy
R1,687 Discovery Miles 16 870 Ships in 10 - 15 working days

"Radio in the Global Age "offers a fresh, up-to-date, and wide-ranging introduction to the role of radio in contemporary society. It places radio, for the first time, in a global context, and pays special attention to the impact of the Internet, digitalization and globalization on the political-economy of radio. It also provides a new emphasis on the links between music and radio, the impact of formatting, and the broader cultural roles the medium plays in constructing identities and nurturing musical tastes.

Individual chapters explore the changing structures of the radio industry, the way programmes are produced, the act of listening and the construction of audiences, the different meanings attached to programmes, and the cultural impact of radio across the globe. David Hendy portrays a medium of extraordinary contradictions: a cheap and accessible means of communication, but also one increasingly dominated by rigid formats and multinational companies; a highly 'intimate' medium, but one capable of building large communities of listeners scattered across huge spaces; a force for nourishing regional identity, but also a pervasive broadcaster of globalized music products; a 'stimulus to the imagination', but a purveyor of the banal and of the routine. Drawing on recent research from as far afield as Africa, Australasia and Latin America, as well as from the UK and US, the book aims to explore and to explain these paradoxes - and, in the process, to offer an imaginative reworking of Marshall McLuhan's famous dictum that radio is one of the world's 'hot' media.

"Radio in the Global Age "is an invaluable text for undergraduates and researchers in media studies, communicationstudies, journalism, cultural studies, and musicology. It will also be of interest to practitioners and policy-makers in the radio industry.

Stations of the Cross - Adorno and Christian Right Radio (Hardcover): Paul Apostolidis Stations of the Cross - Adorno and Christian Right Radio (Hardcover)
Paul Apostolidis
R2,266 Discovery Miles 22 660 Ships in 10 - 15 working days

Since the 1970s, American society has provided especially fertile ground for the growth of the Christian right and its influence on both political and cultural discourse. In "Stations of the Cross" political theorist Paul Apostolidis shows how a critical component of this movement's popular culture--evangelical conservative radio--interacts with the current U.S. political economy. By examining in particular James Dobson's enormously influential program, "Focus on the Family"--its messages, politics, and effects--Apostolidis reveals the complex nature of contemporary conservative religious culture.
Public ideology and institutional tendencies clash, the author argues, in the restructuring of the welfare state, the financing of the electoral system, and the backlash against women and minorities. These frictions are nowhere more apparent than on Christian right radio. Reinvigorating the intellectual tradition of the Frankfurt School, Apostolidis shows how ideas derived from early critical theory--in particular that of Theodor W. Adorno--can illuminate the political and social dynamics of this aspect of contemporary American culture. He uses and reworks Adorno's theories to interpret the nationally broadcast "Focus on the Family," revealing how the cultural discourse of the Christian right resonates with recent structural transformations in the American political economy. Apostolidis shows that the antidote to the Christian right's marriage of religious and market fundamentalism lies not in a reinvocation of liberal fundamentals, but rather depends on a patient cultivation of the affinities between religion's utopian impulses and radical, democratic challenges to the present political-economic order.
Mixing critical theory with detailed analysis, "Stations of the Cross" provides a needed contribution to sociopolitical studies of mass movements and will attract readers in sociology, political science, philosophy, and history.

Sparks of Liberty - An Insider's Memoir of Radio Liberty (Paperback): Gene Sosin Sparks of Liberty - An Insider's Memoir of Radio Liberty (Paperback)
Gene Sosin
R1,234 Discovery Miles 12 340 Ships in 18 - 22 working days

During the Cold War, one of America's most powerful weapons struck a major blow against tyranny every day over the airwaves. Radio Liberty became a critical source of information for listeners within the Soviet Union, broadcasting in Russian and more than a dozen other languages, and covering all aspects of Soviet life.

Sparks of Liberty provides an insider's look at the origins, development, and operation of Radio Liberty. Gene Sosin, a key executive with the station for thirty-three years, combines vivid eyewitness reports with documents from his personal archives to offer the first complete account of Radio Liberty, tracing its evolution from Stalin's death to the demise of the USSR, to its current role in the post-Soviet world.

Sosin describes Radio Liberty's early efforts to cope with KGB terrorism and Soviet jamming, to minimize interference from the CIA, and to survive pressure exerted by J. William Fulbright, chairman of the Senate Foreign Relations Committee, who considered Radio Liberty a deterrent to detente. The insider's perspective sheds important light on world affairs as Sosin tells how, over the years, Radio Liberty took the advice of experts on Soviet politics to adapt the content and tone of its messages to changing times.

The book is rich in anecdotes that bring home the realities of the Cold War. Sosin tells how famous Western political figures, educators, and writers broadcast messages about workers' rights, artistic freedom, and unfettered scholarly inquiry--and also how, beginning in the late 1960s, Radio Liberty beamed the writings of Soviet dissidents back into the country. During these tumultuous years, Sosin and his associates saturated the airwaves with the words of Sakharov, Solzhenitsyn, and others, while many dissidents who had emigrated from the Soviet Union joined Radio Liberty to help strengthen its credibility among listeners. Radio Liberty ultimately became the most popular station from the West, its influence culminating with the crucial support of Gorbachev and Yeltsin during the attempted coup against them in August 1991.

As Radio Liberty entered the post-Soviet era, it became a model for the Russian media. It is now a voice for democratic education in the post-Soviet nations--broadcasting from Prague, with local bureaus in several major cities of the former Soviet Union. Capturing the work and legacy of this enterprise with authority and exhilaration, Sparks of Liberty is a testament to an enterprise that saw its message realized and continues to broadcast a message of hope.

New Ways to Teach Using Cable Television - A Step-By-Step Guide (Paperback): Randi B. Sofman New Ways to Teach Using Cable Television - A Step-By-Step Guide (Paperback)
Randi B. Sofman
R636 Discovery Miles 6 360 Ships in 18 - 22 working days

This unique and timely guide offers teachers an introduction to using cable television in the classroom. Randi Stone, a 1996 Continental Cablevision National Cable Educator Award Winner, shares her experience in teaching with cable TV. The book caters for novices and teachers already using cable who are looking for new ideas.

Uncover the Hidden Power of Television Programming - ... and Get the Most from Your Advertising Budget (Paperback): Kevin J.... Uncover the Hidden Power of Television Programming - ... and Get the Most from Your Advertising Budget (Paperback)
Kevin J. Clancy, David Lloyd
R3,000 Discovery Miles 30 000 Ships in 18 - 22 working days

?A must read for any advertisers. A well-designed experiment that sheds light on the critical issue of the effect of audience program involvement on advertising effectiveness.? ?Jerry Wind, Director, The Wharton School ?Uncover the Hidden Power of Television Programming does exactly that?demonstrates that consumer involvement in a program can mean the difference between a commercial?s success and it being unwept, unmourned, and unremembered. This is another tool that advertisers and their agencies can use to obtain more mileage from their campaigns.? -Jack Connors, CEO, Hill, Holiday Communications ?The work that Clancy and Lloyd describe in this clearly-written and definitive book could-and should-change the way advertisers and their agencies think about (and buy) media. Advertisers who take the lessons of this study to heart will never buy television and print media the same way again. Clancy and Lloyd?s concept of the CPMI?s (cost per thousand people involved) is to CPM?s as cruise missiles are to artillery? -John Bernbach, CEO, The Bernbach ?With all the hype and nonsense predicting the death of traditional media, it?s refreshing and important to understand the factual intelligence Kevin J. Clancy and David W. Lloyd offer to advertisers and agencies alike.? -Allen Rosenshine, Chairman/CEO, BBDO Worldwide This ground-breaking book shows that television (and print) can be much more powerful advertising vehicles than has ever been supposed?a key issue in a time of fragmenting audiences?by measuring the involvement level of viewers in television programs, newspapers, and magazines. The original research reported in this book finds that the more involved viewers are in a television programs, the greater the impact of the advertising carried by the program. Since advertisers buy programs based on audience size and composition (e.g., demographics), and since these factors have little to do with viewer involvement, advertisers are missing a significant opportunity to improve the effectiveness of their adverting. As television audiences continue to fragment and commercial costs continue to rise, the book?s message grows even more important to television advertisers. Uncover the Hidden Power of Television Programming provides insight into how an advertiser can make the firm?s advertising dollars work harder and smarter.

Voice Over - The Making of Black Radio (Paperback): William Barlow Voice Over - The Making of Black Radio (Paperback)
William Barlow
R735 Discovery Miles 7 350 Ships in 10 - 15 working days

In Voice Over, a celebration and history, William Barlow explores the entire landscape of black radio from the early days - when the white public accepted the black-face buffoonery of \u0022The Amos and Andy Show\u0022 and \u0022Beulah\u0022 as a fair depiction of African American Life - to the rise of personality jocks and the contemporary scene of corporate buyouts and uncertain fate. Barlow, whose voice has been heard on WPFW (Washington, D.C.) for many years, brings an insider's knowledge to this account of black radio as a predominantly local and still powerful medium. Many of the broadcasters he profiles -- Jack Cooper, Paul Robeson, Richard Durham, Cathy Hughes, Al Benson, Georgie Woods, Peggy Mitchell, Hal Jackson, Jocko Henderson, Mary Mason, Wesley South, Martha Jean \u0022the Queen\u0022 Steinberg, to name a few -- became not only celebrities but also respected members of their communities. Atlanta's Jack \u0022the Rapper\u0022 Gibson, for instance, tells how he literally shared his microphone with Rev. Martin Luther King Jr. to announce meetings and rally listeners around a key issue. By showing the extent to which so many black broadcasters achieved the status of trusted and influential community leaders, Barlow acknowledges that their grassroots activism was an indispensable and often overlooked part of the ongoing African American civil rights movement. Voice Over also addresses black radio's broadly significant role in entertainment and shifting race relations. Until the rock and roll revolution, audiences had largely been segregated. The African American personality jocks who introduced white teens to rhythm and blues were a revelation; their wild style and personas and the music they played changed broadcasting while it enthralled a multiracial audience. Although the stations that introduced the enormously popular music were identified as black, virtually none was black-owned or managed. The broadcasters who distanced themselves from music industry perks and payoffs proposed an ambitious agenda for change. This little-known story sets the stage for how the proliferation of black-owned stations and networks occurred and for Barlow's assessment of the instability of today's black radio scene. Written for a broad spectrum of readers -- from nostalgic fans of Jocko and Georgie Woods to loyal listeners of surviving stations and media watchers committed to diversity in broadcasting -- Voice Over tells the whole story of the making of black radio.

The Untouchables (Paperback, 1998 Ed.): Tise Vahimagi The Untouchables (Paperback, 1998 Ed.)
Tise Vahimagi
R1,003 Discovery Miles 10 030 Ships in 10 - 15 working days

The Untouchables television series was produced at the high point of the US film series drama in the early 1960s. The series featured the crusade of Federal agent Eliot Ness (played by Robert Stack) against the Prohibition era underworld of "Scarface" Al Capone. The long-running series featured early roles from a variety of screen personalities (such as Leslie Nielson, Peter Falk, James Coburn, Charles Bronson, Leonard Nimoy, Robert Redford, and Robert Duvall) as well as established Hollywood players (Lee van Cleef, Lee Marvin, Patricia Neal, Barbara Stanwyck, and Dorothy Malone). The show set new standards for TV action and pioneered a more adventurous approach to the representation of violence on TV, which in turn provoked considerable controversy as well as acclaim. Tise Vahimagi details in this text the development of the "Gangster" genre and "The Untouchables'" relations to American cinema and television of the 1950s and 1960s, offering a sidelight onto the social and political event of the period. This book also includes illustrations and detailed credits providing a full production history for followers of of the series.

Research Paradigms, Television, and Social Behaviour (Hardcover, New): Joy K. Asamen, Gordon L. Berry Research Paradigms, Television, and Social Behaviour (Hardcover, New)
Joy K. Asamen, Gordon L. Berry
R5,529 Discovery Miles 55 290 Ships in 18 - 22 working days

Research Paradigms, Television, Social Behavior is a unique book that is designed to provide an understanding of television research from both the quantitative and qualitative perspectives. The volume provides a systematic analysis of the various research paradigms used in the study of television, and focuses on the integration of quantitative and qualitative methodologies as a means for understanding the complexities associated with this medium. The book is useful for both undergraduate and graduate students because it presents information in a straightforward and engaging style, as well as provides concrete step-by-step examples of how to conduct major research and evaluation projects involving this medium. The book is also important for seasoned scholars and researchers, as well as professionals in the media industry.

Research Paradigms, Television, and Social Behaviour (Paperback, New): Joy K. Asamen, Gordon L. Berry Research Paradigms, Television, and Social Behaviour (Paperback, New)
Joy K. Asamen, Gordon L. Berry
R4,019 Discovery Miles 40 190 Ships in 18 - 22 working days

Research Paradigms, Television, Social Behavior is a unique book that is designed to provide an understanding of television research from both the quantitative and qualitative perspectives. The volume provides a systematic analysis of the various research paradigms used in the study of television, and focuses on the integration of quantitative and qualitative methodologies as a means for understanding the complexities associated with this medium. The book is useful for both undergraduate and graduate students because it presents information in a straightforward and engaging style, as well as provides concrete step-by-step examples of how to conduct major research and evaluation projects involving this medium. The book is also important for seasoned scholars and researchers, as well as professionals in the media industry.

On Television (Paperback, 4th edition): Stuart Hood, Thalia Tabary-Peterssen On Television (Paperback, 4th edition)
Stuart Hood, Thalia Tabary-Peterssen
R775 Discovery Miles 7 750 Ships in 18 - 22 working days

First published in 1980, this compact introduction to television broadcasting as an industry offers jargon-free analysis of every many aspects of broadcasting.;Stuart Hood draws on his inside experience of the industry (and its politics) to present this work as an unashamed - but increasingly critical - defence of television as a legitimate public forum. Updated to include the momentous changes in broadcasting over recent decades, and coverage of specific broadcasting "events" such as the Gulf War, the 4th edition of this work provides a key text for those with an interest in studying television as a medium.

Public Radio and Television in America - A Political History (Hardcover): Ralph Engelman Public Radio and Television in America - A Political History (Hardcover)
Ralph Engelman
R6,679 Discovery Miles 66 790 Ships in 18 - 22 working days

Ralph Engelman's history of the growth of public radio and television in America is timely, compelling, and instructive. Very useful for citizens who take seriously the need for public use of the public airwaves, which we need to remember, the people own but do not control. --Ralph Nader, Director, The Center for the Study of Responsive Law "There is no cynicism or stridency in Ralph Engelman's definitive history of public broadcasting's failure to fulfill its promise, only documentation of the immense problems endemic to government and corporate sponsored mass media. For models of hope, this volume acknowledges the civic discourse that has thrived in the margins of public broadcasting--in the independent community and in the homespun programming of the public access movement." --Dee Dee Halleck, Cofounder, Paper Tiger Television & Deep Dish TV "Public Radio and Television in America by Ralph Engelman effectively navigates the complex, controversial, and often maddening history of public broadcasting as a political and cultural force. Always more important than its audience size in America, public broadcasting's promise and problems, as well as its heroes and villains, are treated effectively and well in this solid and critical analysis. The book is compact, yet sufficiently substantive and blessedly well written and well documented." --Everette E. Dennis, Executive Director, Freedom Forum Media Studies Center, editor, Media Studies Journal "Ralph Engelman's Public Radio and Television in America is a chilling description of how noncommercial broadcasting is the tragic victim of conservative corporate politics that have spent most of this century trying to cripple and kill it." --Ben H. Bagdikian, former Dean, Graduate School of Journalism at the University of California,

Public Radio and Television in America - A Political History (Paperback): Ralph Engelman Public Radio and Television in America - A Political History (Paperback)
Ralph Engelman
R4,687 Discovery Miles 46 870 Ships in 18 - 22 working days

"Ralph Engelman's history of the growth of public radio and television in America is timely, compelling, and instructive. Very useful for citizens who take seriously the need for public use of the public airwaves, which we need to remember, the people own but do not control." --Ralph Nader, Director, The Center for the Study of Responsive Law "There is no cynicism or stridency in Ralph Engelman's definitive history of public broadcasting's failure to fulfill its promise, only documentation of the immense problems endemic to government and corporate sponsored mass media. For models of hope, this volume acknowledges the civic discourse that has thrived in the margins of public broadcasting--in the independent community and in the homespun programming of the public access movement." --Dee Dee Halleck, Cofounder, Paper Tiger Television & Deep Dish TV "Public Radio and Television in America by Ralph Engelman effectively navigates the complex, controversial, and often maddening history of public broadcasting as a political and cultural force. Always more important than its audience size in America, public broadcasting's promise and problems, as well as its heroes and villains, are treated effectively and well in this solid and critical analysis. The book is compact, yet sufficiently substantive and blessedly well written and well documented." --Everette E. Dennis, Executive Director, Freedom Forum Media Studies Center, editor, Media Studies Journal "Ralph Engelman's Public Radio and Television in America is a chilling description of how noncommercial broadcasting is the tragic victim of conservative corporate politics that have spent most of this century trying to cripple and kill it." --Ben H. Bagdikian, former Dean, Graduate School of Journalism at the University of California,

Video Economics (Hardcover, New): Bruce M. Owen, Steven Wildman Video Economics (Hardcover, New)
Bruce M. Owen, Steven Wildman
R2,778 Discovery Miles 27 780 Ships in 18 - 22 working days

Between the late 1970s and the early 1990s the U.S. television industry transformed from a heavily regulated business to a highly competitive one, with new networks, technologies, and markets. Video Economics addresses the major issues affecting competitive advantage in the industry, including sequential program release strategies known as windowing, competition among program producers, the economics of networking, cable television, scheduling strategies, and high definition television (HDTV). The authors present the economic tools required to analyze the industry as they take up each new topic. This book will be of particular interest to students of the mass media, communication policy officials, communication lawyers and consultants, and media and advertising executives.

A Future for Public Service Television (Hardcover): Des Freedman, Vana Goblot, Mark Thompson, Jon Thoday, Amanda D Lotz A Future for Public Service Television (Hardcover)
Des Freedman, Vana Goblot, Mark Thompson, Jon Thoday, Amanda D Lotz
R1,040 Discovery Miles 10 400 Ships in 10 - 15 working days

A guide to the nature, purpose, and place of public service television within a multi-platform, multichannel ecology. Television is on the verge of both decline and rebirth. Vast technological change has brought about financial uncertainty as well as new creative possibilities for producers, distributors, and viewers. This volume from Goldsmiths Press examines not only the unexpected resilience of TV as cultural pastime and aesthetic practice but also the prospects for public service television in a digital, multichannel ecology. The proliferation of platforms from Amazon and Netflix to YouTube and the vlogosphere means intense competition for audiences traditionally dominated by legacy broadcasters. Public service broadcasters-whether the BBC, the German ARD, or the Canadian Broadcasting Corporation-are particularly vulnerable to this volatility. Born in the more stable political and cultural conditions of the twentieth century, they face a range of pressures on their revenue, their remits, and indeed their very futures. This book reflects on the issues raised in Lord Puttnam's 2016 Public Service TV Inquiry Report, with contributions from leading broadcasters, academics, and regulators. With resonance for students, professionals, and consumers with a stake in British media, it serves both as historical record and as a look at the future of television in an on-demand age. Contributors include Tess Alps, Patrick Barwise, James Bennett, Georgie Born, Natasha Cox, Gunn Enli, Des Freedman, Vana Goblot, David Hendy, Jennifer Holt, Amanda D. Lotz, Sarita Malik, Matthew Powers, Lord Puttnam, Trine Syvertsen, Jon Thoday, Mark Thompson

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