The best-selling title Hug Me is now available as an amazing fluffy bedtime book that is sure to be huge hit in-store

Meet five friendly badgers in this charming addition to the much-loved That's not my... series. Babies love the best-selling That's not my... books with their bold illustrations, patches to stroke, and a mouse to spot on every page, all designed to develop sensory and language awareness.

Happy Easter from Peter Rabbit! Join Peter on an Easter adventure in this charming touch and feel book. Peter is hopping on an egg hunt, but finds a fluffy surprise instead! With tactile elements on every page and a simple story to follow, this board books is perfect for little bunnies at Easter. Look out for other Peter Rabbit books at Easter: A Spring Surprise Hop, Skip, Stick: A Sticker Activity Book Peter Rabbit: A Pop-Up Easter Egg Hunt Happy Easter Peter! Peter Rabbit Easter Eggs Press-out and Play

Young babies will love snuggling up with this soft, padded cloth book - with a different touch-and-feel tail poking out from every page! Helping to stimulate developing senses, this is a perfect very first book for children. Baby Touch is an innovative and award-winning range that provides a sensory feast for babies, stimulating their growing minds and active senses through bold, colourful and playful illustrations and baby-friendly text. Sensory development Boosts motor skills Recommended for children aged 0+ Illustrated by Lemon Ribbon Studio Also available: Baby Touch: Ears cloth book

Babies will love looking at the bright pictures and feeling the textures as they explore the vibrant colours in this fun board book. Each page is specially designed to be visually stimulating to babies, with bright, eye-catching illustrations and lots to discover. Features a page for each colour, from red strawberries and tomatoes growing in a vegetable patch, to blue dolphins playing in the sea and yellow flowers in a sunny field.

Wee Gallery Friendly Faces: In the Wild provides sensory-rich entertainment for infants in a soft organic cloth book featuring four friendly wild animals. Open out the soft pages of this beautiful, touch-and-feel organic cloth book to meet Bear and her three wild friends - Elephant, Toucan, and Lion. These fun, bold illustrations, presented with the name of the animal next to its picture, will help babies learn about animals and nature in a fun and playful way, introducing them to first concepts and even very simple words. Presented in a sweet gift box, the pages are made with extra padding for an ultra-soft feel, making them ideal for the pram or play mat - and they're machine washable! Little hands will love to explore Wee Gallery Cloth Books, a lovable collection of animals with crinkly ears that heighten babies' senses. The result of a fantastic partnership between Wee Gallery and words & pictures, the beautiful illustrations, bold lines, whimsical animals, and repeating patterns are designed to stimulate visual development in young infants, making this soft cloth book an ideal first gift. Wee Gallery are the project of a husband and wife team who have built a fun and creative world of animals and nature themes, thoughtfully designed to entertain and educate. Their books and toys take into account each stage of child development to encourage learning through play. Each of their safe and sustainable learning toys for babies are founded on years of research to support your little one's growing mind.

The original, award-winning Felt Flap series - perfect for babies and toddlers! Each title in this stylish series has five spreads with friendly characters to find behind colourful felt flaps. In Where's Mr Snowman?, you're on the look out for Mrs Angel, Mr Gingerbread man, Mrs Robin and Mr Snowman himself! Lift the final flap and there's a surprise mirror - always a hit with the little ones. Parents adore these books because they are beautiful but tough enough to withstand even the most enthusiastic of young readers. And children love them because they are just so much fun. Other titles in the series include, Felt Flaps Where's Mr Lion?, Felt Flaps Where's Mr Unicorn? and Felt Flaps Where's Mrs Ladybird? Felt Flaps Where's Mr Lion? won Sainsbury's Children's Book of the Year 2017 The felt flaps in this sturdy board book are perfect for little ones to turn and tug, which means you can get even the tiniest tot into books and finding the activity fun. Ingela Arrhenius' illustrations are a real bonus. They are bright and retro and sure to capture your baby's attention. A perfect book to share with very little ones.BookTrust

Red, orange, green, yellow, blue - discover a world of colour in this brand new look-and-touch board book from Maisy! Maisy and all her friends are on hand to show off their favourite colourful foods, including tasty yellow bananas and some delicious apples. This gorgeous board book combines bright, vibrant hues with embossing and textures - making learning about colours an exciting, tactile adventure! The joyful final spread - a fun-filled picnic scene featuring Maisy and all her favourite friends - ties everything together and recaps all the colours one more time. The perfect companion to Maisy's First 1 2 3, this title forms part of a new series of Maisy look-and-touch board books that reinforce early learning concepts.

This adorable touch-and-feel book is perfect for sharing with little ones at Diwali! With simple text, bright illustrations and an exciting touch-and-feel on every spread, this gorgeous board books helps to engage your baby's senses while introducing them to the celebration of Diwali. This touch-and-feel playbook: Encourages sensory development Introduces first words Recommended for children aged 0+ Illustrated by Lemon Ribbon Studio Also available: Baby Touch: Happy Eid! Baby Touch: Pets Baby Touch: Toys: a black-and-white book Baby Touch: Happy Christmas!

Ladybird Toddler Touch First Words is perfect for young children who are starting to explore the world around them. It is full of interesting new words and pictures that are familiar to toddlers, along with interesting finger trails on every page, flaps to lift and plenty of things to touch and feel. Ideal for parent or carer and child to look at together, Toddler Touch First Words is bright and colourful and will help toddlers to learn new words in a fun way.

This sweet, soft and stackable first cloth book is the perfect way to introduce babies to the animals of the jungle! This beautiful jungle-themed cloth book features first animal names and colourful, high-contrast illustrations on a coloured background. Babies are born with undeveloped vision and researchers have found that they strongly prefer high-contrast images that stand out in their blurry new world. They can marvel at the brightly-coloured jungle animals of all kinds on these soft cloth pages. The small and chunky cubed format makes it easy to grasp and play with. Each book in the series sits inside a sturdy, reusable box featuring atmospheric illustrations. The boxes can be stacked and arranged to form different patterns as a bonus puzzle game! Little ones will be enthralled by these delightful and giftable books as they develop their vision and language skills, as well as hand-eye coordination. Other titles available in this series of beautiful cloth books are Dinosaurs, Ocean and Farm.

Clap your hands and say thank you to our amazing key workers with this touch and feel board book, perfect for sharing with young children. Clap Hands for Key Workers is a celebration of the incredible work people do to keep the world going, and a perfect introduction to what key workers do to help us. Little ones will love the touchy-feely areas as they explore the doctor's surgery, help the supermarket worker and wave to the bus driver, amongst other key workers. Join in and clap your hands for key workers! For every copy sold, a donation of 35p will be made to support the work of NHS Charities Together. The Clap Hands range is designed to get toddlers talking, help practise their motor control and promote carer and child interaction. Also available: Clap Hands: Here Come the Unicorns, Clap Hands: Here Come the Mummies and Babies, Clap Hands: Here Come the Dragons

God Bless You and Good Night sparked a series that is as beloved as it is adorable. The original board book has sold more than 315,000 copies and continues to grow in sales. This touch-and-feel book is perfect for home and as a beautiful gift option for baby showers and birthdays or as an announcement gift for soon-to-be grandparents.

From the polar bear's soft fur to the elephant's leathery skin to the silky grass of the African grasslands, God Bless You and Good Night Touch and Feel offers a new way to interact with this classic story of animals preparing for bed.

The A God Bless Book series has sold nearly 700,000 units and has appeared on numerous bestseller lists.

Touch, feel and hear the noisy animals on every page of this interactive chunky board book, packed with appealing photographs, tactile textures and farmyard sounds.

Touch, feel and hear the noisy trucks on every page of this interactive chunky board book, packed with appealing photographs, tactile textures and exciting vehicle sounds.

Take an exciting trip on different Things That Go! Lift the giant flaps to reveal the vehicles and touch lots of exciting textures. Feel a boat's rubbery hull, a tractor's bumpy wheels and a silky hot-air balloon!

With something to spot or count on every page too, each colourful book in the My First Touch and Find series will provide lots of fun for older babies and toddlers.

With bright and friendly illustrations from Tiago Americo, which really bring the vehicles to life.

Also available in this tactile series: Dinosaurs, Park, Farm, Zoo, Sea, Beach, Jungle

Here is my little, fluffy puppy, So small and soft and yappy. We go everywhere together Because he makes me happy. An irrestibible new novelty series LOVEMEEZ with touch and feels and holographic foil, perfect for babies and toddlers. These interactive cased board books come with adorable illustrations from bestselling author-illustrator Caroline Jayne Church. The other LOVEMEEZ publishing simultaneously are: I Love My Dinosaur I Love My Robot I Love My Bunny

The perfect gift for a new mum on Mother's Day! With bright, high-contrast colours and exciting touch-and-feels, Baby Touch: Hello Mummy is perfect for sharing and will help to engage your baby's senses as they discover all sorts of babies and their mummies. Meow along with mummy cat, quack along with mummy duck - and look out for a mirror surprise at the end! Sensory development Boosts motor skills Recommended for children aged 0+ Illustrated by Lemon Ribbon Studio Also available: Baby Touch: Hello, Daddy! Baby Touch: Happy Birthday Baby Touch: Feelings Baby Touch: Tummy Time Baby Touch: Ears cloth book Baby Touch: Tails cloth book

An interactive touch and feel book for babies that inspires hands-on learning, with the help of the few bamboo chewing pandas Baby Touch and Feel: Panda is an interactive and fun way to help your child about shapes, textures, and one of nature's most happy and delightful animals - the Panda. Bold, bright, and sometimes black and white, pictures and colourful illustrations will be more than enough to keep your baby's attention. This adorable picture book is a perfect first book for preschoolers and makes for an ideal baby gift. Not too big and not too small, this sturdy, padded sensory book is just the right size for little hands to hold. No need for Mum and Dad to turn the pages! Babies and toddlers can turn the tough board book pages themselves, which helps to develop their fine motor skills while building an early language foundation. This charming board book for babies includes: - An amazing range of different textures to explore - Clearly labelled pictures and a simple, easy to follow design - Easy to read text to encourage early vocabulary building - A texture or eye-catching area on every page - Rounded edges and chunky pages, protecting babies and their growing teeth Learning to read should always be this fun. Kids will get hours of play from this sturdy board book for babies and toddlers, from making the noises and reading the names to feeling the different textures. Packed full of shiny objects and some bumps and grooves, this educational book will engage small children and stimulate early childhood development in different ways. This touchy feely book, with its strong, baby-safe jacket, makes for an ideal baby gift. Complete the Series This delightful book is part of the Baby Touch and Feel range of board books for babies and toddlers from DK Books and includes titles like Baby Touch and Feel Animals, Baby Touch and Feel Bedtime, Baby Touch and Feel Colours and Shapes, and more for your little one to enjoy!