Finally-a book that shows marketers how to truly achieve real results from their websites. Brian Massey, The Conversion Scientist, takes the mystery out of how to create high-performing sites. By walking the reader through five online formulas-aka "customer creation equations"-he shows you how to determine the best formula your own particular business structure and how to optimize it for stellar results. Key to this process is setting up a "digital conversion lab," and Brian shows you how. Jam-packed with easy-to-understand equations for things like increasing your conversion rate and decreasing your abandonment rate-as well as practical strategies for attracting prospects, turning buyers into triers, and morphing buyers into loyal brand advocates-this book will enable anyone to stop hoping for success and start enjoying higher profits. The Advanced Curriculum in Visitor Studies gives readers additional guidance on how to really understand their targets and customers-an understanding that is at the heart of all successful websites, and businesses, everywhere.

MODX Revolution: Building the Web Your Way presents an extensive look at an amazing and extensible Content Management Platform by providing real-world examples and hundreds of screen shots to bridge the gap typically experienced by users when pressing into new concepts and systems.

Readers can approach this book as a quick reference, progressive primer, the basis to streamline team activities, or simply as a means to stretch skill sets into new areas based on the author's decades of experience integrating development teams and partnering with clients around the globe.

MODX Revolution: Building the Web Your Way is divided into four logical sections allowing readers to quickly access topics via the outline formatted Table of Contents or the index. Each chapter progressively increases in complexity and builds on concepts previously presented in the text. Features introduced in MODX Revolution 2.2.x-pl: Media Sources, Dashboards, and file-based Elements have also been introduced.

In short, MODX Revolution: Building the Web Your Way is the book the author would have wanted on his desk, since he began using MODX products in 2005, and what multiple people from around the globe asked him for.

MODX Revolution: Building the Web Your Way is an example-driven guide which effectively walks readers through various aspects of administrating, using, developing, and designing websites. Everything necessary to successfully operate a MODX Revolution site has been included in this book with the intention of familiarizing users so they can rapidly begin developing their own applications.

MODX Revolution: Building the Web Your Way is divided into four sections:

Part 1: Foundations contains quite a bit of explanation and numerous examples regarding each of the topics necessary to become familiar with MODX Revolution.

Part II: Live Projects begins with a quick-start chapter and moves into real world development examples incorporating jQuery, Ajax, Search Engine optimization, and various other topics for building better projects.

Part III: Administration introduces the concepts and techniques to effectively administrate a MODX Revolution project. Access Control Lists and other ?difficult? topics are presented in a straightforward manner utilizing very familiar terminology to quickly establish concepts usually considered to be advanced simply due to their assumed complexity.

Part IV: Development takes a ?stone tossed across water? view of building dynamic PHP applications using MODX Revolution as a foundation. The areas of discovery range from the most commonly used methods in the API, to building third-party applications from scratch - including the xPDO schema and extending the generated classes into full applications. Regardless of your skill level, this book was conceived with the idea of allowing you to begin at your current level of experience and continue as far as you would want to.

The examples chosen for this book are intended to easily reach a large number of readers, especially those who are self-taught or who are looking for a "low-impact" learning curve. The author intentionally refrained from using overly technical examples and verbiage so as to relate to a larger audience, even though some of the topics may be considered advanced to some readers.

The book titled "How to Build a Website (for Beginners)" by John Gower III will teach you how to build your own website step-by-step for free. In addition, it will teach you how to promote your web site by using social networking . You will also learn how to submit your web site to major search engines like Google, Bing, and Yahoo.

If you want to learn how to easily and quickly build websites, web-standard compliant websites, that will last, Unleash the Power of Adobe Dreamweaver CS6 is what you are looking for. Unleash the Power of Adobe Dreamweaver CS6 contains 14 lessons, including a bonus lesson - Lesson 14, that will guide you step-by-step in mastering using Adobe Dreamweaver CS6 for building great websites. If you are new to Adobe Dreamweaver and building websites, you can follow the lessons from start to finish, or you can choose the lessons that interest you. The strength of the book lies in the method "learning by doing," you can follow along using the lessons files.

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. 300+ Ready-to-Use PHP, JavaScript, and CSS SolutionsWeb Developer's Cookbook contains more than 300 PHP, JavaScript, and CSS recipes you can use right away to create interactive Web content. All of the solutions are fully documented and their functionality clearly explained, along with customization tips. The recipes include HTML examples and screen shots showing exactly how to apply them in real-world situations. Methods for using HTML5 to make Web pages even more interactive and dynamic are also provided. Shorten development time and sharpen your programming skills with help from this practical guide. Filled with tested recipes for: PHP Text processing * Image handling * Content management * Forms and user input * Internet * Chat and messaging * MySQL, sessions, and cookies * APIs, RSS, and XML * Incorporating JavaScript JavaScript Core functionality * Location and dimensions * Visibility * Movement and animation * Chaining and interaction * Menus and navigation * Text effects * Audio and visual effects * Cookies, Ajax, and security * Forms and validation * Solutions to common problems CSS Manipulating objects * Text and typography * Menus and navigation * Page layout * Visual effects * Dynamic objects * Dynamic text and typography * Incorporating JavaScript * Superclasses

Written in a step by step tutorial style, learning comes as a result of creating the fully animated scene and the explanations that follow each stage. Blender 3D Basics is great for anyone who is new to Blender or new to 3D.

WordPress for Education is full of screenshots, practical examples, step-by-step instructions, and best practices for using WordPress in an educational setting. WordPress for Education is written for educators and education personnel interested in implementing WordPress in a classroom setting. You are not required to have previous experience of WordPress or any other content management system.

This book is a step-by-step tutorial that includes complete source code for all of the examples covered. Every chapter builds on top of the previous one thereby giving the reader an immediate feeling of progression. Each block of code is explained, and 3D web development concepts are diagrammed and covered in detail. This book is written for JavaScript developers who are interested in 3D web development. A basic understanding of the DOM object model and the jQuery library is ideal but not required. No prior WebGL knowledge is expected.

This book is part of Packt's Beginner's Guide series. Written in a friendly tone, the book starts at the very beginning with a blank Moodle page and you are taken step by step through the most useful features of Moodle, helped with many illustrative screenshots. This book is for regular, non-technical teachers of pre-teen or early teenage children. It assumes no prior knowledge of Moodle and no particular expertise on the web. Classroom assistants may also find this book a very useful resource. We will assume that you have an installation of Moodle managed by somebody else, so you are responsible only for creating and delivering course content.

This is a practical, hands-on book based around a fictitious case study blog, which you will build on a development server using WordPress. The case study grows chapter by chapter, from installing your local development server, right up to the finished blog. This book is for anybody running or starting a business blog using WordPress, whether you plan to use your blog for PR and marketing, or want to profit directly from blogging.

With clear instructions and plenty of screenshots, this book provides all the support and guidance you will need as you begin to convert your teaching to Moodle. Step-by-step tutorials use real-world examples to show you how to convert to Moodle in the most efficient and effective ways possible. Moodle Course Conversion carefully illustrates how Moodle can be used to teach content and ideas and clearly demonstrates the advantages of doing so. This book is for teachers, tutors, and lecturers who already have a large body of teaching material and want to use Moodle to enhance their course, rather than developing brand new ones. You won't need experience with Moodle, but will need teacher-access to a ready-installed Moodle site. Teachers with some experience of Moodle, who want to focus on incorporating existing course materials will also find this book very useful

Learn how to quickly and easily build websites that work and are future proof and web-standard compliant with this step-by-step guide from one of the UK's leading specialists in Adobe Certified Training.

WEB DESIGN: INTRODUCTORY, International Edition explains the connection between a detailed design plan that considers audience expectations, sound design principles and various technical considerations to create successful Web sites.

This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way. This book is written for anyone using WordPress, ranging from owners of business sites to website developers and blog owners. Any WordPress user who wants to sell products or services, or send out a message to the world will find that getting better rankings in the search engines will help them reach their goal faster. Some prior knowledge of WordPress is expected but no prior knowledge of search engine optimization is needed for this book. Readers will get a deeper level of knowledge on how to make their website rank better and attract more visitors.

This book will provide an easy to understand, step-by-step approach to building your own WordPress plugins from scratch. We will construct a variety of plugins from the group up, demonstrating how to tap into a number of WordPress' development aspects, as well as how to prepare and release your plugin(s) to the public. This book is for WordPress users who want to learn how to create their own plugins and for developers who are new to the WordPress platform. Basic knowledge of PHP and HTML is expected, as well as a functional knowledge of how WordPress works from a user standpoint.

Written in a cookbook style, this book offers solutions using a recipe-based approach. Each recipe contains step-by-step instructions followed by an analysis of what was done in each task and other useful information. The cookbook approach means you can dive into whatever recipes you want in no particular order. If you want to easily implement ADempiere in your organization, this book is for you. This book will also be beneficial to system users and administrators who wish to implement an ERP system. Only basic knowledge of ADempiere is required. This cookbook will build on that basic knowledge equipping you with the intermediate and advanced skills required to fully maximize ADempiere. A basic knowledge of accounting and the standard business workflow would be beneficial.

This is a beginner's guide with the essential screenshots and clearly explained code, which also serves as a reference. This book is for anyone who has any interest in using maps on their website, from hobbyists to professional web developers. OpenLayers provides a powerful, but easy-to-use, pure JavaScript and HTML (no third-party plug-ins involved) toolkit to quickly make cross-browser web maps. A basic understanding of JavaScript will be helpful, but there is no prior knowledge required to use this book. If you've never worked with maps before, this book will introduce you to some common mapping topics and gently guide you through the OpenLayers library. If you're an experienced application developer, this book will also serve as a reference to the core components of OpenLayers.

The book explains the basic concepts associated with the REST architectural style, but the emphasis is on creating PHP code for consuming and creating RESTful services in PHP. There is plenty of example PHP code to illustrate the concepts, with careful explanations of how the code works. This book targets PHP developers who want to build or make use of RESTful web services, or explore the options available to them in PHP. You will need to know the basics of PHP development, but no knowledge of REST is assumed, nor any knowledge of creating web services generally.

If you are a C++/C# developer looking for a book to build real-world WCF services, you would have run into the huge reference tomes currently in the market. These books are crammed with more information than you need and most build simple one-tier WCF services. And if you plan to use LINQ in the data access layer, you might buy another volume that is just as huge and just as expensive. Our book is the quickest and easiest way to learn WCF and LINQ in Visual Studio 2008. It is the first book to combine WCF and LINQ in a multi-tier real-world WCF service. Multi-tier services provide separation of concerns and better factoring of code, which gives you better maintainability and the ability to split layers out into separate tiers for scalability. WCF and LINQ are both powerful yet complex technologies from Microsoft, but this book will get you through. The mastery of these two topics will quickly get you started creating service-oriented applications, and allow you to take your first steps into the world of Service Oriented Architecture without getting overwhelmed.Through this book, you will first understand WCF concepts by developing a functional service and apply these techniques to a multi-tier real-world WCF service. You will learn how to use WCF to define the contracts in the service interface layer, Plain Old C# Objects (POCO) to implement business rules in the business logic layer, and LINQ to communicate with the databases in the data access layer. Microsoft pattern and practice Web Service Software Factory is used to create the framework for this WCF service. Concurrency control and distributed transaction support are discussed and tested at the end of the book. Clear step-by-step instructions and precise screenshots will make sure you will not get lost in the new world of WCF and LINQ.

This book is an example-driven tutorial, which will take you from the installation of MODx through to configuration, customization, and deployment. Step-by-step instructions will enable you to build a fully-functional, feature-rich website quickly and without the knowledge of any programming language. This book is ideal for newcomers to MODx. Both beginners and experienced web developers will benefit from this comprehensive guide to MODx. No knowledge of PHP programming or any templating language is needed, but the more advanced chapters towards the end of the book will allow more confident developers to extend their applications even further by creating their own snippets.