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R for Business Analytics (Paperback, Softcover reprint of the original 1st ed. 2013)
Loot Price: R3,450
Discovery Miles 34 500
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R for Business Analytics (Paperback, Softcover reprint of the original 1st ed. 2013)
Expected to ship within 10 - 15 working days
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R for Business Analytics looks at some of the most common tasks
performed by business analysts and helps the user navigate the
wealth of information in R and its 4000 packages. With this
information the reader can select the packages that can help
process the analytical tasks with minimum effort and maximum
usefulness. The use of Graphical User Interfaces (GUI) is
emphasized in this book to further cut down and bend the famous
learning curve in learning R. This book is aimed to help you
kick-start with analytics including chapters on data visualization,
code examples on web analytics and social media analytics,
clustering, regression models, text mining, data mining models and
forecasting. The book tries to expose the reader to a breadth of
business analytics topics without burying the user in needless
depth. The included references and links allow the reader to pursue
business analytics topics. This book is aimed at business analysts
with basic programming skills for using R for Business Analytics.
Note the scope of the book is neither statistical theory nor
graduate level research for statistics, but rather it is for
business analytics practitioners. Business analytics (BA) refers to
the field of exploration and investigation of data generated by
businesses. Business Intelligence (BI) is the seamless
dissemination of information through the organization, which
primarily involves business metrics both past and current for the
use of decision support in businesses. Data Mining (DM) is the
process of discovering new patterns from large data using
algorithms and statistical methods. To differentiate between the
three, BI is mostly current reports, BA is models to predict and
strategize and DM matches patterns in big data. The R statistical
software is the fastest growing analytics platform in the world,
and is established in both academia and corporations for
robustness, reliability and accuracy. The book utilizes Albert
Einstein's famous remarks on making things as simple as possible,
but no simpler. This book will blow the last remaining doubts in
your mind about using R in your business environment. Even
non-technical users will enjoy the easy-to-use examples. The
interviews with creators and corporate users of R make the book
very readable. The author firmly believes Isaac Asimov was a better
writer in spreading science than any textbook or journal author.
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