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Sales Force Design For Strategic Advantage (Paperback, 1st ed. 2004) Loot Price: R1,861
Discovery Miles 18 610
Sales Force Design For Strategic Advantage (Paperback, 1st ed. 2004): A Zoltners, P. Sinha, S. Lorimer

Sales Force Design For Strategic Advantage (Paperback, 1st ed. 2004)

A Zoltners, P. Sinha, S. Lorimer

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Loot Price R1,861 Discovery Miles 18 610 | Repayment Terms: R174 pm x 12*

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This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: 2004
First published: 2004
Authors: A Zoltners • P. Sinha • S. Lorimer
Dimensions: 235 x 155 x 21mm (L x W x T)
Format: Paperback
Pages: 399
Edition: 1st ed. 2004
ISBN-13: 978-1-349-50849-5
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-349-50849-7
Barcode: 9781349508495

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