Communicating with Data Visualisation - A Practical Guide (Paperback)

How can you transform a spreadsheet of numbers into a clear, compelling story that your audience will want to pass on? This book is a step-by-step guide (honed through the authors' Guardian masterclasses, workshops and seminars) to bringing data to life through visualisations, from static charts and maps to interactive infographics and motion graphics. Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to: * Find the human stories in your datasets * Design a visual story that will resonate with your audience * Make a clear, persuasive visual that represents your data truthfully * Refine your work to ensure your visual expresses your story in the best possible way. This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts.

General

Imprint:	Sage Publications Ltd
Country of origin:	United Kingdom
Release date:	November 2021
First published:	2022
Authors:	Adam Frost • Tobias Sturt • Jim Kynvin • Sergio Gallardo
Dimensions:	246 x 189 x 38mm (L x W x T)
Format:	Paperback
Pages:	368
ISBN-13:	978-1-5297-4377-7
Categories:	Books > Reference & Interdisciplinary > Communication studies > Research methods Promotions
LSN:	1-5297-4377-X
Barcode:	9781529743777

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