The seventh edition of The Business Environment has been perfectly
tailored to cover the core topics that will be studied on an
introductory Business Environment module. This fully updated new
edition provides comprehensive coverage of the varying factors that
make up the business environment, with a particular focus on how
these factors impact business organisations and the decisions
organisations make.Key Features:Up-to-date coverage The business
environment continues to evolve, and this new edition takes on
board recent issues including:The after-effects of the 'credit
crunch'The emerging economic power of China, India and BrazilData
security and privacy Business ethics Cultural identity Climate
change Real life examples New opening vignettes introduce the main
topic and show the business environment in real life. In addition,
the book contains a wealth of shorter and longer case studies
featuring companies such as Google, Amazon and Virgin
Trains.Pedagogy Clearly written and user friendly, the book boasts
a full range of learning tools which include: Learning Objectives,
Thinking Around the Subject boxes, Review Questions, and
Activities.
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