0
Your cart

Your cart is empty

Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising

Buy Now

Presidential Debates - Risky Business on the Campaign Trail (Paperback, third edition) Loot Price: R776
Discovery Miles 7 760
Presidential Debates - Risky Business on the Campaign Trail (Paperback, third edition): Alan Schroeder

Presidential Debates - Risky Business on the Campaign Trail (Paperback, third edition)

Alan Schroeder

 (sign in to rate)
Loot Price R776 Discovery Miles 7 760 | Repayment Terms: R73 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days

Alan Schroeder's big-picture history recounts the phenomenon of American televised presidential debates and its evolution over the past half century. From pundits to political operatives, from debate moderators to the viewing public, Presidential Debates reveals how the various stakeholders make and experience this powerful event. For this third edition, Schroeder analyzes the presidential debates of 2008 and 2012 and the crucial role that social media and contemporary news outlets had in shaping their design and reception. He also expands his coverage of previous campaigns, including the landmark meetings in 1960 between John F. Kennedy and Richard Nixon. Schroeder details an insider's view of the key phases of the debate: anticipation, in which the campaigns negotiate rules, formulate strategy, and steer press coverage; execution, in which the candidates, moderators, panelists, and television professionals create and project the event; and reaction, in which the commentators, spin doctors, and viewers evaluate the performance and move story lines in new directions. New chapters focus on real-time debate responses and the extent to which postdebate news coverage influences voters' decision making and candidates' behavior.

General

Imprint: Columbia University Press
Country of origin: United States
Release date: June 2016
Authors: Alan Schroeder
Dimensions: 229 x 152 x 24mm (L x W x T)
Format: Paperback - Trade
Pages: 424
Edition: third edition
ISBN-13: 978-0-231-17057-4
Categories: Books > Arts & Architecture > Performing arts > Television
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Politics & government > Political structure & processes > Political leaders & leadership
Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
LSN: 0-231-17057-2
Barcode: 9780231170574

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

An Introduction to Political…
Brian McNair Paperback R1,254 Discovery Miles 12 540
A Research Agenda for Political…
Bruce I. Newman, Todd P. Newman Hardcover R2,865 Discovery Miles 28 650
The American Campaign - U.S…
James E. Campbell Paperback R577 R542 Discovery Miles 5 420
Change and Continuity in the 2020…
John H. Aldrich, Jamie L. Carson, … Hardcover R2,658 Discovery Miles 26 580
Change and Continuity in the 2020…
John H. Aldrich, Jamie L. Carson, … Paperback R1,167 Discovery Miles 11 670
A Return to Normalcy? - The 2020…
Larry J Sabato, Kyle Kondik, … Paperback R793 Discovery Miles 7 930
The 2020 Presidential Election in the…
Scott E Buchanan, Branwell DuBose Kapeluck Hardcover R3,062 Discovery Miles 30 620
How People Talk About Politics - Brexit…
Stephen Coleman Hardcover R3,620 Discovery Miles 36 200
Music and Messaging in the African…
Uche T Onyebadi Hardcover R4,991 Discovery Miles 49 910
Research Handbook on Visual Politics
Darren Lilleker, Anastasia Veneti Hardcover R6,448 Discovery Miles 64 480
The Internet and the 2016 Presidential…
Jody C Baumgartner, Terri L. Towner Hardcover R3,229 Discovery Miles 32 290
The Marketing Revolution in Politics…
Bruce I. Newman Hardcover R1,170 Discovery Miles 11 700

See more

Partners