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The Olympic Legacy - Social Scientific Explorations (Paperback)
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The Olympic Legacy - Social Scientific Explorations (Paperback)
Series: Contemporary Issues in Social Science
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This comprehensive collection provides an overview of social
scientific perspectives on Olympic legacy, using specialist
analyses and selected cases to illuminate the recurring
anthropological, political, and sociological dimensions of the
legacy debate. Drawing upon research conducted on the Beijing,
Vancouver, Athens, London and Rio de Janeiro Olympic Games, it
identifies the recurrent rhetoric that has characterised the legacy
debate, alongside the harsh realities that contradict many legacies
and aspirations. Fifteen researchers from six countries contribute
a range of critical analytical studies which explore
macro-perspectives on the shifting political economy symbolized at
Beijing or in an over-reaching Greece, the soft power benefits
perceived by the Rio 2016 organizers, the anthropological study of
neighbourhood spaces threatened by corporate branding, and the
apparatus of surveillance surrounding an Olympic Games. The
symbolic importance of the Games is also captured in studies of
volunteer motivations, labour and work initiatives, and the
introduction of women's boxing at London 2012. In a comprehensive
overview, Alan Tomlinson illuminates the rhetoric of successive
Olympic cycles and the rise to prominence of the legacy question in
that debate. This book was originally published as a special issue
of Contemporary Social Science.
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