Unlike any time before in our lives, we have access to vast amounts
of free information. With the right tools, we can start to make
sense of all this data to see patterns and trends that would
otherwise be invisible to us. By transforming numbers into
graphical shapes, we allow readers to understand the stories those
numbers hide. In this practical introduction to understanding and
using information graphics, you'll learn how to use data
visualizations as tools to see beyond lists of numbers and
variables and achieve new insights into the complex world around
us. Regardless of the kind of data you're working with-business,
science, politics, sports, or even your own personal finances-this
book will show you how to use statistical charts, maps, and
explanation diagrams to spot the stories in the data and learn new
things from it. You'll also get to peek into the creative process
of some of the world's most talented designers and visual
journalists, including Conde Nast Traveler's John Grimwade ,
National Geographic Magazine's Fernando Baptista, The New York
Times' Steve Duenes, The Washington Post's Hannah Fairfield, Hans
Rosling of the Gapminder Foundation, Stanford's Geoff McGhee, and
European superstars Moritz Stefaner, Jan Willem Tulp, Stefanie
Posavec, and Gregor Aisch. The book also includes a DVD-ROM
containing over 90 minutes of video lessons that expand on core
concepts explained within the book and includes even more
inspirational information graphics from the world's leading
designers. The first book to offer a broad, hands-on introduction
to information graphics and visualization, The Functional Art
reveals: * Why data visualization should be thought of as
"functional art" rather than fine art * How to use color, type, and
other graphic tools to make your information graphics more
effective, not just better looking * The science of how our brains
perceive and remember information * Best practices for creating
interactive information graphics * A comprehensive look at the
creative process behind successful information graphics * An
extensive gallery of inspirational work from the world's top
designers and visual artists On the DVD-ROM: In this introductory
video course on information graphics, Alberto Cairo goes into
greater detail with even more visual examples of how to create
effective information graphics that function as practical tools for
aiding perception. You'll learn how to: incorporate basic design
principles in your visualizations, create simple interfaces for
interactive graphics, and choose the appropriate type of graphic
forms for your data. Cairo also deconstructs successful information
graphics from The New York Times and National Geographic magazine
with sketches and images not shown in the book.
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