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Books > Earth & environment > The environment > Environmentalist thought & ideology
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The Myth Gap - What Happens When Evidence and Arguments Aren't Enough (Hardcover)
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The Myth Gap - What Happens When Evidence and Arguments Aren't Enough (Hardcover)
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List price R230
Loot Price R216
Discovery Miles 2 160
You Save R14 (6%)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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Why, with absolutely no idea what Brexit actually meant, did the UK
vote for Brexit? Why, rather than vote for the best-qualified
candidate ever to stand as US President, did voters opt for a
reality TV star with no political experience? In both cases, the
winning side promised change and offered hope. They told a story
voters longed to hear. And in the absence of greater, more unifying
narratives, then true or not, voters plumped for the best story
available. Once upon a time our society was rich in stories. They
brought us together and helped us to understand the world and
ourselves. We called them myths. Today, we have a myth gap - a
vacuum that Alex Evans argues powerfully and persuasively is both
dangerous and an opportunity. In this time of global crisis and
transition- mass migration, inequality, resource scarcity, and
climate change - It is stories, rather than facts and
pie-charts,that will animate us and bring us together. It is by
finding new myths, those that speak to us of renewal and
restoration, that we will navigate our way to a better future.
Drawing on his first-hand experience as a political adviser within
British government and at the United Nations, and examining the
history of climate change campaigning and recent contests such as
Brexit and the US presidential election, Alex Evans explores: *how
tomorrow's activists are using narratives for change, * how modern
stories have been used and abused, * where we might find the right
myths that will take us forward
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