In the past, company success was typically measured by financial
indicators. Lately though, non-financial measures such as employee
morale have become popular. Although there are approaches that look
into quantitative and qualitative performance measures affecting
company success, none of them characterize it in a holistic way,
combining all the critical performance measures. This book presents
a multifaceted approach that prepares engineers and future
organizational leaders/managers to measure, monitor, and predict
company success in a more meaningful way.
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