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Business Environment in a Global Context (Paperback, 2nd Revised edition)
Loot Price: R1,925
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Business Environment in a Global Context (Paperback, 2nd Revised edition)
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Andrew Harrison has expertly authored this engaging text on the
business environment, offering theoretical rigour, along with a
truly global focus, and an understanding of the economic dimensions
of the subject. The text takes a unique approach exploring the
business environment at different spatial levels (global,
international, national, and regional), in different dimensions
(culture, ethics, internationalization, markets, technology, and
risk) and in the main geopolitical regions (Europe, the Americas,
Asia, and Africa). The text is packed with up-to-date case studies
that demonstrate how international companies are affected by, and
deal with, serious global issues ranging from the Arab uprising to
the growing influence of the BRIC countries. Practical insights
interspersed in each chapter provide balanced commentary on the key
issues and topics discussed, with further research being prompted
by related questions. The text is accompanied by an Online Resource
Centre, which includes: For Students: Chapter and case study
updates Emerging issues Annotated web links Ideas for research
topics For Lecturers: Lecture notes PowerPoint slides Assignment
scenarios and questions Guidance on discussion questions and cases
Figures and tables from the text
General
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