Books > Business & Economics > Business & management > Business ethics
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Competitive Environmental Strategy - A Guide To The Changing Business Landscape (Hardcover, 2nd Ed.)
Loot Price: R1,325
Discovery Miles 13 250
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Competitive Environmental Strategy - A Guide To The Changing Business Landscape (Hardcover, 2nd Ed.)
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Environmental concerns can greatly affect business success,
regardless of whether a business person or corporation shares those
concerns. Today's corporate managers must understand the power of
environmental issues, and shift their mindset from one focused on
environmental "management" to one focused on strategy."Competitive
Environmental Strategy" examines the effects of environmentalism on
corporate management, explaining how and why environmental forces
are driving change and how business managers can think about
environmental issues in a strategic way. The author discusses: the
evolving drivers of corporate environmental strategy, including
regulators, shareholders, buyers and suppliers, insurers,
investors, and consumers how environmentalism alters basic
conceptions of competitive strategy and organizational design how
external institutions create both opportunity and limitations for
environmental strategy how environmental threats can be
incorporated into risk management, capital acquisition, competitive
position, and other management concerns The book ends with an
overall discussion of competitive environmental strategy and draws
connections to the emerging issue of sustainable development. Each
chapter features insets that ask fundamental questions about the
relationship between environmental protection and business
strategy, and ends with a list of additional recommended readings.
Every individual who wishes to engage in business management in the
21st century will need an appreciation for the implications of
environmental issues on corporate activities, and
vice-versa."Competitive Environmental Strategy" offers a valuable
overview of the subject, and provides a wealth ofreal-world
examples that demonstrate the validity and applicability of the
concepts for business people, clearly showing how managers are
turning an understanding of environmental issues to competitive
advantage.
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