The New Principles of Management is a textbook meant for European
students of principles of management. Developed basing mainly on
international cases as well as drawing from international examples
of managerial practices, it attempts to address the needs of
globalized companies better than other, typically US-centric
textbooks. The New Principles of Management challenges many of the
fossilized and outdated management notions and covers the topics
most relevant for modern 21st century organizations, rather than
their historic developments.
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