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Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Pharmaceutical industries

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Switch Dynamics - A Practical Approach to Switching Medicines for Self Care (Paperback) Loot Price: R1,695
Discovery Miles 16 950
Repayment Terms: R159 pm x 12*
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Switch Dynamics - A Practical Approach to Switching Medicines for Self Care (Paperback): Anna Maxwell

Switch Dynamics - A Practical Approach to Switching Medicines for Self Care (Paperback)

Anna Maxwell

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Loot Price R1,695 Discovery Miles 16 950 | Repayment Terms: R159 pm x 12*

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A practical guide for those in pharmaceutical companies considering a reclassification (switch) project including Rx to OTC, POM to P, and P to GSL. The book covers past UK switches with key learning and a framework for initiating, setting up and running switch projects within companies. Plus case studies, insight and practical experience to help companies manage and implement successful switch projects.

General

Imprint: Fizz Marketing Ltd
Country of origin: United Kingdom
Release date: 2013
First published: February 2013
Authors: Anna Maxwell
Dimensions: 216 x 140 x 8mm (L x W x T)
Format: Paperback - Trade
Pages: 160
ISBN-13: 978-0-9575372-0-0
Categories: Books > Business & Economics > Industry & industrial studies > Manufacturing industries > Pharmaceutical industries
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LSN: 0-9575372-0-4
Barcode: 9780957537200

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