Gaining a thorough understanding of today's complex workplace is of
vital importance to both business professionals and academics-not
only because it leads to a deeper understanding of individual
motivation in the work context, but also because it reveals ways in
which work practices can be improved. This requirement for both
understanding and action has become especially pressing in the area
of "learning in organizations" as businesses have become ever more
"knowledge-based." There is now an urgent need to comprehend how
people and organizations learn, and then to store and transfer the
resulting new knowledge to facilitate the design of work
environments and practices. Learning from Work directly addresses
this growing workplace need by examining how people communicate and
learn in one of the most complex of industry structures: the
automobile industry. It is the very nature of this industry's
complexity that makes this study so valuable. The combination of
global scale, plus the nature of the relationships between the
manufacturers and the dealerships (the dealerships are independent
businesses that are only loosely coupled to the manufacturers) make
the barriers to communication and learning quite high, and make the
solutions to overcoming them applicable in many different work
environments. Anne Beamish suggests that the only way is to
increase learning and improve collaboration and communication in
complex organizations is to apply design thinking. This is the only
comprehensive method, she claims, that can unleash the kind of
innovative and effective solutions required to overcome the
inherent structural, procedural, and political barriers.
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