Books > Reference & Interdisciplinary > Interdisciplinary studies > Area / regional studies
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The City in the Experience Economy - Role and Transformation (Hardcover)
Loot Price: R3,981
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The City in the Experience Economy - Role and Transformation (Hardcover)
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The book develops a new approach to urban development in which
leisure, pleasure or experiences are seen as key drivers. History,
authenticity, urban qualities, local culture and leisure offerings
or a vibrant retail sector are thus assets in local development
also outside of the big cities. Globalization and high mobility are
necessary aspects of the development, which entails the development
of high urban profiles in a globalized and highly competitive
world. Apart from experiential qualities a critical urban size, is
also required. Experience qualities can be connected to urban
design, where particular designs stimulate citizens' learning and
activity in the urban space. They can also be connected to more
tourist related large scale projects of experiential mass
consumption with fun parks and shopping. A combination of the two
approaches has been developed to promote for example car brands and
cities through experiential car museums. New stakeholders, new
network based forms of cooperation and new entrepreneurial
strategies are connected to urban development in 'the experience
economy'. In particular new network based approaches are needed if
small and rural places should also reap the fruits of the
experience economy. This book was originally published as a special
issue of European Planning Studies.
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