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On the Origin of Products - The Evolution of Product Innovation and Design (Paperback) Loot Price: R1,074
Discovery Miles 10 740
On the Origin of Products - The Evolution of Product Innovation and Design (Paperback): Arthur O. Eger, Huub Ehlhardt

On the Origin of Products - The Evolution of Product Innovation and Design (Paperback)

Arthur O. Eger, Huub Ehlhardt

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Loot Price R1,074 Discovery Miles 10 740 | Repayment Terms: R101 pm x 12*

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In this new work, Arthur O. Eger and Huub Ehlhardt present a 'Theory of Product Evolution'. They challenge the popular notion that we owe the availability of products solely to genius inventors. Instead, they present arguments that show that a process of variation, selection, and accumulation of 'know-how' (to make) and 'know-what' (function to realize) provide an explanation for the emergence of new types of products and their subsequent development into families of advanced versions. This theory employs a product evolution diagram as an analytical framework to reconstruct the development history of a product family and picture it as a graphical narrative. The authors describe the relevant literature and case studies to place their theory in context. The 'Product Phases Theory' is used to create predictions on the most likely next step in the evolution of a product, offering practical tools for those involved in new product development.

General

Imprint: Cambridge UniversityPress
Country of origin: United Kingdom
Release date: February 2018
Authors: Arthur O. Eger • Huub Ehlhardt
Dimensions: 253 x 179 x 18mm (L x W x T)
Format: Paperback - Trade
Pages: 322
ISBN-13: 978-1-316-63818-7
Categories: Books > Arts & Architecture > Industrial / commercial art & design > Product design
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Professional & Technical > Technology: general issues > Technical design > General
LSN: 1-316-63818-9
Barcode: 9781316638187

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